Academic Journal
Buyer–seller relational engagement and seller brand equity
| العنوان: | Buyer–seller relational engagement and seller brand equity |
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| المؤلفون: | Dwivedi, Abhishek, Miles, Morgan, Oczkowski, Eddie, Weerawardena, Jay, Johnson, Lester W., Wilkie, Dean |
| المصدر: | Journal of Business & Industrial Marketing, 2020, Vol. 35, Issue 8, pp. 1311-1322. |
| URL الوصول: | http://www.emeraldinsight.com/doi/10.1108/JBIM-01-2019-0062 |
| قاعدة البيانات: | Emerald Insight |
Full Text Finder | تدمد: | 08858624 |
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| DOI: | 10.1108/JBIM-01-2019-0062 |