Academic Journal
Understanding impulse purchase in Facebook commerce: does Big Five matter?
العنوان: | Understanding impulse purchase in Facebook commerce: does Big Five matter? |
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المؤلفون: | Leong, Lai-Ying, Jaafar, Noor Ismawati, Sulaiman, Ainin |
المصدر: | Internet Research, 2017, Vol. 27, Issue 4, pp. 786-818. |
URL الوصول: | http://www.emeraldinsight.com/doi/10.1108/IntR-04-2016-0107 |
قاعدة البيانات: | Emerald Insight |
تدمد: | 10662243 |
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DOI: | 10.1108/IntR-04-2016-0107 |