Academic Journal

Impact of product description and involvement on purchase intention in cross-border e-commerce

التفاصيل البيبلوغرافية
العنوان: Impact of product description and involvement on purchase intention in cross-border e-commerce
المؤلفون: Mou, Jian, Zhu, Wenlong, Benyoucef, Morad
المصدر: Industrial Management & Data Systems, 2020, Vol. 120, Issue 3, pp. 567-586.
URL الوصول: http://www.emeraldinsight.com/doi/10.1108/IMDS-05-2019-0280
قاعدة البيانات: Emerald Insight
الوصف
تدمد:02635577
DOI:10.1108/IMDS-05-2019-0280