Academic Journal

A Methodology for Evaluating Algorithms That Calculate Social Influence in Complex Social Networks

التفاصيل البيبلوغرافية
العنوان: A Methodology for Evaluating Algorithms That Calculate Social Influence in Complex Social Networks
المؤلفون: Vanja Smailovic, Vedran Podobnik, Ignac Lovrek
المصدر: Complexity, Vol 2018 (2018)
بيانات النشر: Hindawi-Wiley, 2018.
سنة النشر: 2018
المجموعة: LCC:Electronic computers. Computer science
مصطلحات موضوعية: Electronic computers. Computer science, QA75.5-76.95
الوصف: Online social networks are complex systems often involving millions or even billions of users. Understanding the dynamics of a social network requires analysing characteristics of the network (in its entirety) and the users (as individuals). This paper focuses on calculating user’s social influence, which depends on (i) the user’s positioning in the social network and (ii) interactions between the user and all other users in the social network. Given that data on all users in the social network is required to calculate social influence, something not applicable for today’s social networks, alternative approaches relying on a limited set of data on users are necessary. However, these approaches introduce uncertainty in calculating (i.e., predicting) the value of social influence. Hence, a methodology is proposed for evaluating algorithms that calculate social influence in complex social networks; this is done by identifying the most accurate and precise algorithm. The proposed methodology extends the traditional ground truth approach, often used in descriptive statistics and machine learning. Use of the proposed methodology is demonstrated using a case study incorporating four algorithms for calculating a user’s social influence.
نوع الوثيقة: article
وصف الملف: electronic resource
اللغة: English
تدمد: 1076-2787
1099-0526
Relation: https://doaj.org/toc/1076-2787; https://doaj.org/toc/1099-0526
DOI: 10.1155/2018/1084795
URL الوصول: https://doaj.org/article/9bdc823e2c664490aa032d39fab0eb76
رقم الانضمام: edsdoj.9bdc823e2c664490aa032d39fab0eb76
قاعدة البيانات: Directory of Open Access Journals
الوصف
تدمد:10762787
10990526
DOI:10.1155/2018/1084795