Academic Journal

Now you see it, now you don’t : obfuscation of online third-party information sharing

التفاصيل البيبلوغرافية
العنوان: Now you see it, now you don’t : obfuscation of online third-party information sharing
المؤلفون: Eshghi, Ashkan, Gopal, Ram D., Hidaji, Hooman, Patterson, Raymond
بيانات النشر: Institute for Operations Research and the Management Sciences (I N F O R M S)
سنة النشر: 2023
المجموعة: The University of Warwick: WRAP - Warwick Research Archive Portal
مصطلحات موضوعية: QA76 Electronic computers. Computer science. Computer software, T Technology (General)
الوصف: The practice of sharing online user information with external third parties has become the focal point of privacy concerns for consumer advocacy groups and policy makers. We explore the decisions by websites regarding the obfuscation that they use to make it difficult for users to discover the extent of information sharing. Using a Bayesian model, we shed light on the websites’ incentive to obfuscate user information sharing. We find that as content sensitivity increases, a website reduces its level of obfuscation. Furthermore, more popular websites engage in higher levels of obfuscation than less popular ones. We provide an empirical analysis of obfuscation and user information sharing in News (low content sensitivity) and Health (high content sensitivity) websites and confirm key results from our analytical model. Our analysis illustrates that obfuscation of information sharing is a viable strategy that websites use to improve their profits.
نوع الوثيقة: article in journal/newspaper
وصف الملف: application/pdf
اللغة: unknown
Relation: https://wrap.warwick.ac.uk/171310/1/WRAP-now-you-see-it-now-you-don%E2%80%99t-obfuscation-online-third-party-information-sharing-Gopal-2022.pdf; Eshghi, Ashkan, Gopal, Ram D., Hidaji, Hooman and Patterson, Raymond (2023) Now you see it, now you don’t : obfuscation of online third-party information sharing. INFORMS Journal on Computing, 35 (2). pp. 286-303. doi:10.1287/ijoc.2022.1266 ISSN 1091-9856.
DOI: 10.1287/ijoc.2022.1266
الاتاحة: https://wrap.warwick.ac.uk/171310/
https://wrap.warwick.ac.uk/171310/1/WRAP-now-you-see-it-now-you-don%E2%80%99t-obfuscation-online-third-party-information-sharing-Gopal-2022.pdf
https://doi.org/10.1287/ijoc.2022.1266
رقم الانضمام: edsbas.ED357D49
قاعدة البيانات: BASE