Academic Journal
Untangling the influence of corporate sustainability on export intensity : the moderating role of R&D intensity
| العنوان: | Untangling the influence of corporate sustainability on export intensity : the moderating role of R&D intensity |
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| المؤلفون: | Aksoy, Mine, Yilmaz, Mustafa K., Golgeci, Ismail, Tatoglu, Ekrem, Canci, Metin, Hızarcı, Atike Elanur |
| المساهمون: | fi=Vaasan yliopisto|en=University of Vaasa, orcid:0000-0002-6853-3255, InnoLab - Innovation and Entrepreneurship InnoLab |
| بيانات النشر: | American Marketing Association |
| سنة النشر: | 2023 |
| المجموعة: | Osuva (University of Vaasa) |
| مصطلحات موضوعية: | Export intensity, R&D intensity, Resource-based view, Sustainability, Emerging markets |
| الوصف: | Growing global environmental and social issues have imposed increased pressure on firms to address sustainability challenges in international markets, with a particular focus on improving their export performance. This is of significant importance for emerging market firms aiming to expand their presence in international markets, as they are compelled to bolster their environmental and social sustainability capacity to enhance their export intensity. This study delves into the relationship between corporate sustainability and export intensity through a longitudinal examination of 141 firms listed on Borsa Istanbul from 2014 to 2021. The results suggest that corporate sustainability positively influences export intensity, and this influence is further positively moderated by R&D intensity. Additionally, post-hoc analysis employing supplementary data pertaining to the environmental, social, and governance dimensions of corporate sustainability reveals that environmental performance plays a positive role in shaping export intensity, with R&D intensity positively moderating this relationship. In summary, our findings underscore that exporting firms that effectively integrate impactful R&D intensity into their international business operations are likely to harness their sustainability strategies, particularly those related to the natural environment, to achieve higher export intensity. ; © American Marketing Association 2023. The article is protected by copyright and reuse is restricted to non-commercial and no derivative uses. Users may also download and save a local copy of an article accessed in an institutional repository for the user's personal reference. ; fi=vertaisarvioitu|en=peerReviewed |
| نوع الوثيقة: | article in journal/newspaper |
| وصف الملف: | fi=kokoteksti|en=fulltext; true |
| اللغة: | English |
| تدمد: | 1547-7215 1069-031X |
| Relation: | Journal of International Marketing; https://doi.org/10.1177/1069031X231214233; https://osuva.uwasa.fi/handle/10024/16432; URN:NBN:fi-fe20231120147703 |
| الاتاحة: | https://osuva.uwasa.fi/handle/10024/16432 |
| رقم الانضمام: | edsbas.1AB68196 |
| قاعدة البيانات: | BASE |
| تدمد: | 15477215 1069031X |
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