A Little Too Personal: Effects of Standardization versus Personalization on Job Acquisition, Work Completion, and Revenue for Online Freelancers

التفاصيل البيبلوغرافية
العنوان: A Little Too Personal: Effects of Standardization versus Personalization on Job Acquisition, Work Completion, and Revenue for Online Freelancers
المؤلفون: Hsieh, Jane, Hong, Yili, Burtch, Gordon, Zhu, Haiyi
سنة النشر: 2022
المجموعة: Computer Science
مصطلحات موضوعية: Computer Science - Human-Computer Interaction
الوصف: As more individuals consider permanently working from home, the online labor market continues to grow as an alternative working environment. While the flexibility and autonomy of these online gigs attracts many workers, success depends critically upon self-management and workers' efficient allocation of scarce resources. To achieve this, freelancers may develop alternative work strategies, employing highly standardized schedules and communication patterns while taking on large work volumes, or engaging in smaller numbers of jobs whilst tailoring their activities to build relationships with individual employers. In this study, we consider this contrast in relation to worker communication patterns. We demonstrate the heterogeneous effects of standardization versus personalization across different stages of a project and examine the relative impact on job acquisition, project completion, and earnings. Our findings can inform the design of platforms and various worker support tools for the gig economy.
Comment: CHI'22, April 29-May 5, 2022, New Orleans, LA, USA
نوع الوثيقة: Working Paper
DOI: 10.1145/3491102.3517546
URL الوصول: http://arxiv.org/abs/2204.04339
رقم الانضمام: edsarx.2204.04339
قاعدة البيانات: arXiv