The Case Study: The Reflection of the Civic Sector Organizations in Chomutovské noviny between 2006-2008

التفاصيل البيبلوغرافية
العنوان: The Case Study: The Reflection of the Civic Sector Organizations in Chomutovské noviny between 2006-2008
المؤلفون: Dušková, Eva
المساهمون: Dohnalová, Marie, Haken, Roman
سنة النشر: 2012
مصطلحات موضوعية: radniční periodikum, občanský sektor, the civic sector organizations, Občanská společnost, The civic society, organizace občanského sektoru, the municipality newspaper, samospráva, the promotion and the public relations, propagace a public relations, the local administrative, the civic sector
الوصف: The communication with the public is really important for the existence and work of the civil sector organizations. The reason is that the public includes possible users of products and services, backers, donators and associates. One of the possible channels how to communicate and keep up with the public is promotion and presentation in the media. Chomutovské noviny is a printed matter that is run by the local administrative body. This type of media should give the opportunity to as many local organizations as possible. The study is aimed at selected civil sector organizations within one particular period. The results of this study show that the presentation of the civil sector organizations was not too numerous in Chomutovské noviny. The possible reasons arise from the interviews.
اللغة: Czech
URL الوصول: https://explore.openaire.eu/search/publication?articleId=od______2186::fdbf83616ca7ea098a52d82abc55f83f
http://www.nusl.cz/ntk/nusl-306104
Rights: RESTRICTED
رقم الانضمام: edsair.od......2186..fdbf83616ca7ea098a52d82abc55f83f
قاعدة البيانات: OpenAIRE