What factors are important to organisational buyers when choosing a supplier? – a major area of research in the field of industrial buying behaviour
| العنوان: | What factors are important to organisational buyers when choosing a supplier? – a major area of research in the field of industrial buying behaviour |
|---|---|
| المؤلفون: | Virginia Băleanu |
| المصدر: | Annals of University of Petroşani. 2:5-10 |
| سنة النشر: | 2002 |
| مصطلحات موضوعية: | industrial buying behaviour, buying centre, buygrid framework, buyphases, buyclasses, ComputerApplications_GENERAL, ComputingMilieux_MISCELLANEOUS |
| الوصف: | This paper gives a brief introduction to industrial buying behaviour and the most reviewed concepts in the literature and research on this area: the buying process and the supplier selection decisions |
| URL الوصول: | https://explore.openaire.eu/search/publication?articleId=od_______645::cb488dca15373135adbf9cf8aa44a552 http://www.upet.ro/annals/pdf/Annals-2002.pdf |
| Rights: | OPEN |
| رقم الانضمام: | edsair.od.......645..cb488dca15373135adbf9cf8aa44a552 |
| قاعدة البيانات: | OpenAIRE |
| الوصف غير متاح. |