Purchase policies to fresh fruit and vegetables in supermarkets in Campo Grande, Brazil

التفاصيل البيبلوغرافية
العنوان: Purchase policies to fresh fruit and vegetables in supermarkets in Campo Grande, Brazil
المؤلفون: Marcia Mitie Durante Maemura, Dario de Oliveira Lima-Filho, Leidy Diana de Souza de Oliveira, Eluiza Am Watanabe
المصدر: Horticultura Brasileira, Volume: 30, Issue: 1, Pages: 132-136, Published: MAR 2012
Horticultura Brasileira v.30 n.1 2012
Horticultura Brasileira
Associação Brasileira de Horticultura (ABH)
instacron:ABH
بيانات النشر: Associação Brasileira de Horticultura, 2012.
سنة النشر: 2012
مصطلحات موضوعية: education, Local Development, food and beverages, Soil Science, supermercados, Plant Science, Horticulture, local development, desenvolvimento local, Purchasing, Agricultural science, supermarket, Fruits and vegetables, Circulation (currency), Profitability index, compra de hortaliças, Business, vegetables purchase, health care economics and organizations
الوصف: This study aims to analyze purchase policies to fruits and vegetables in supermarkets in Campo Grande, Brazilian Midwest. Thirteen interviews were conducted with representatives from supermarkets, small, medium and large, responsible for purchasing fresh vegetables. By analyzing the responses obtained through interviews, we can observe that producers make almost the entire supply of fruits and vegetables in large supermarkets from other states, and the small and medium establishments usually buy more with the local producer. For retailers, the fruits and vegetables represent an important factor to create internal circulation of customers in stores and a factor of attraction of clients too, in addition, this products offer high profitability. For the supermarket, the fruits and vegetables locally produced are fresher and have lower comparative cost. However, supply regularity, the volume and variety offered by local producers are considered unsatisfactory. O presente estudo objetiva analisar as formas de compra dos supermercados para o abastecimento de hortaliças em Campo Grande. Foram realizadas treze entrevistas com representantes de supermercados de pequeno, médio e grande porte, responsáveis pelas compras destes produtos. Os resultados revelam que praticamente todo o fornecimento de hortaliças nos grandes supermercados é feito por produtores de outros estados, sendo que os estabelecimentos de pequeno e médio porte ainda conseguem abastecer-se satisfatoriamente com os produtores locais. Para os varejistas, o setor de hortaliças representa importante espaço de geração de tráfego interno de clientes nas lojas, sendo um fator de atração. Pode-se verificar, ainda, que as hortaliças produzidas localmente atendem ao requisito "frescor" e também possuem menor custo comparativo, porém, a regularidade no fornecimento, o volume e a variedade oferecida pelos produtores locais são considerados insatisfatórios.
وصف الملف: text/html
اللغة: English
URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::13939979f24789d8c1a37ea38b3720b6
http://www.scielo.br/scielo.php?script=sci_arttext&pid=S0102-05362012000100022&lng=en&tlng=en
Rights: OPEN
رقم الانضمام: edsair.doi.dedup.....13939979f24789d8c1a37ea38b3720b6
قاعدة البيانات: OpenAIRE