Imax's Widescreen Profit Performance.

التفاصيل البيبلوغرافية
العنوان: Imax's Widescreen Profit Performance.
المؤلفون: Sterngold, James, White, Michael
المصدر: Bloomberg Businessweek. 1/31/2011, Issue 4214, p21-22. 2p. 1 Color Photograph.
مصطلحات موضوعية: *MOTION picture theaters, *FILM box office revenue, IMAX films
الشركة/الكيان: IMAX Corp. (Entertainment industry) IMAX
People: GELFOND, Richard
مستخلص: The article discusses theater company Imax. The firm's large-screen cinemas have become popular venues for filmmakers to exhibit their movies in. Over a two-year period box-office revenues from such movies have increased more than three-fold. Chief executive officer Richard Gelfond says his aim is to expand the brand without diluting it.
قاعدة البيانات: Business Source Index