Review
DEFENSE-SPACE MARKET RESEARCH.
| العنوان: | DEFENSE-SPACE MARKET RESEARCH. |
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| المؤلفون: | Simon, Blair A.1 |
| المصدر: | Journal of Marketing Research (JMR). Aug1965, Vol. 2 Issue 3, p318-319. 2p. |
| مصطلحات موضوعية: | *MARKETING research, NONFICTION |
| Reviews & Products: | DEFENSE-Space Market Research (Book) |
| People: | WESTON, Fred J. |
| مستخلص: | The article reviews the book "Defense-Space Market Research," edited by J. Fred Weston. |
| قاعدة البيانات: | Business Source Index |
Full Text Finder | تدمد: | 00222437 |
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| DOI: | 10.2307/3150195 |