Academic Journal
Komunikasi Pemasaran Pondok Pesantren Masjid Jajar Dalam Memperoleh Calon Santri Berprestasi ; Marketing Communication of Masjid Jajar Boarding School in Obtaining High-achieving Prospective Students
| العنوان: | Komunikasi Pemasaran Pondok Pesantren Masjid Jajar Dalam Memperoleh Calon Santri Berprestasi ; Marketing Communication of Masjid Jajar Boarding School in Obtaining High-achieving Prospective Students |
|---|---|
| المؤلفون: | Pambudi, Tata Luhur, Riyanto, Buddy, Itasari, Andri Astuti |
| المصدر: | Solidaritas: Jurnal Ilmu-Ilmu Sosial; Vol. 8 No. 2 (2024): Solidaritas ; Solidaritas; Vol 8 No 2 (2024): Solidaritas ; 2615-6490 |
| بيانات النشر: | Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Slamet Riyadi Surakarta |
| سنة النشر: | 2025 |
| الوصف: | The quality of students is one of the main focuses in the continuity of an Islamic boarding school. The quality of the students will influence the conduciveness of Islamic boaring school. smoothness of teaching and learning process, achievement standards, and even influence the reputation of Islamic boaring school in the community. The lack of students with superior quality at Jajar Mosque Islamic Boarding School presents its own obstacles to Islamic boarding school in realizing its ideasThe data collection method in this scientific work is open interviews and document study. Then the collected data was analyzed using the Miles and Huberman analysis method. The problem of Jajar Mosque Boarding School in obtain outstanding prospective students is that the marketing communications implemented are less than optimal. The result of this study are to provide altenatives marketing communications to increase the number of prospective highachieving students at Masjid Jajar Islamic Boarding School supported by Kotler’s marketing communications mix theory. ; Kualitas santri merupakan salah satu hal yang menjadi fokus utama dalam kelangsungan sebuah pondok pesantren. Kualitas santri akan berpengaruh pada kondusifitas pondok pesantren, kelancaran proses belajar mengajar, standar capaian, bahkan berpengaruh terhadap reputasi pondok pesantren dilingkungan masyarakat. Minimnya santri dengan kualitas yang unggul di Pondok Pesantren Masjid Jajar memberikan hambatan tersendiri kepada pondok pesantren tersebut dalam berjalannya mewujudkan cita-cita. Metode pengumpulan data pada karya ilmiah ini adalah dengan wawancara terbuka dan studi dokumen. Kemudian data yang terkumpul dianalisis menggunakan metode analisis Miles dan Huberman. Permasalahan Pondok Pesantren Masjid Jajar dalam memperoleh calon santri berprestasi adalah kurang optimalnya komunikasi pemasaran yang diterapkan. Hasil dari penelitian ini adalah memberikan alternatif komunikasi pemasaran guna meningkatkan perolehan calon santri berprestasi di Pondok Pesantren Masjid ... |
| نوع الوثيقة: | article in journal/newspaper |
| وصف الملف: | application/pdf |
| اللغة: | English |
| Relation: | https://ejurnal.unisri.ac.id/index.php/sldrts/article/view/11424/5969; https://ejurnal.unisri.ac.id/index.php/sldrts/article/view/11424 |
| الاتاحة: | https://ejurnal.unisri.ac.id/index.php/sldrts/article/view/11424 |
| Rights: | Copyright (c) 2025 Solidaritas: Jurnal Ilmu-Ilmu Sosial |
| رقم الانضمام: | edsbas.5B3432B8 |
| قاعدة البيانات: | BASE |
| ResultId |
1 |
|---|---|
| Header |
edsbas BASE edsbas.5B3432B8 987 3 Academic Journal academicJournal 986.549743652344 |
| PLink |
https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&scope=site&db=edsbas&AN=edsbas.5B3432B8&custid=s6537998&authtype=sso |
| FullText |
Array
(
[Availability] => 0
)
Array ( [0] => Array ( [Url] => https://ejurnal.unisri.ac.id/index.php/sldrts/article/view/11424# [Name] => EDS - BASE [Category] => fullText [Text] => View record in BASE [MouseOverText] => View record in BASE ) ) |
| Items |
Array
(
[Name] => Title
[Label] => Title
[Group] => Ti
[Data] => Komunikasi Pemasaran Pondok Pesantren Masjid Jajar Dalam Memperoleh Calon Santri Berprestasi ; Marketing Communication of Masjid Jajar Boarding School in Obtaining High-achieving Prospective Students
)
Array ( [Name] => Author [Label] => Authors [Group] => Au [Data] => <searchLink fieldCode="AR" term="%22Pambudi%2C+Tata+Luhur%22">Pambudi, Tata Luhur</searchLink><br /><searchLink fieldCode="AR" term="%22Riyanto%2C+Buddy%22">Riyanto, Buddy</searchLink><br /><searchLink fieldCode="AR" term="%22Itasari%2C+Andri+Astuti%22">Itasari, Andri Astuti</searchLink> ) Array ( [Name] => TitleSource [Label] => Source [Group] => Src [Data] => Solidaritas: Jurnal Ilmu-Ilmu Sosial; Vol. 8 No. 2 (2024): Solidaritas ; Solidaritas; Vol 8 No 2 (2024): Solidaritas ; 2615-6490 ) Array ( [Name] => Publisher [Label] => Publisher Information [Group] => PubInfo [Data] => Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Slamet Riyadi Surakarta ) Array ( [Name] => DatePubCY [Label] => Publication Year [Group] => Date [Data] => 2025 ) Array ( [Name] => Abstract [Label] => Description [Group] => Ab [Data] => The quality of students is one of the main focuses in the continuity of an Islamic boarding school. The quality of the students will influence the conduciveness of Islamic boaring school. smoothness of teaching and learning process, achievement standards, and even influence the reputation of Islamic boaring school in the community. The lack of students with superior quality at Jajar Mosque Islamic Boarding School presents its own obstacles to Islamic boarding school in realizing its ideasThe data collection method in this scientific work is open interviews and document study. Then the collected data was analyzed using the Miles and Huberman analysis method. The problem of Jajar Mosque Boarding School in obtain outstanding prospective students is that the marketing communications implemented are less than optimal. The result of this study are to provide altenatives marketing communications to increase the number of prospective highachieving students at Masjid Jajar Islamic Boarding School supported by Kotler’s marketing communications mix theory. ; Kualitas santri merupakan salah satu hal yang menjadi fokus utama dalam kelangsungan sebuah pondok pesantren. Kualitas santri akan berpengaruh pada kondusifitas pondok pesantren, kelancaran proses belajar mengajar, standar capaian, bahkan berpengaruh terhadap reputasi pondok pesantren dilingkungan masyarakat. Minimnya santri dengan kualitas yang unggul di Pondok Pesantren Masjid Jajar memberikan hambatan tersendiri kepada pondok pesantren tersebut dalam berjalannya mewujudkan cita-cita. Metode pengumpulan data pada karya ilmiah ini adalah dengan wawancara terbuka dan studi dokumen. Kemudian data yang terkumpul dianalisis menggunakan metode analisis Miles dan Huberman. Permasalahan Pondok Pesantren Masjid Jajar dalam memperoleh calon santri berprestasi adalah kurang optimalnya komunikasi pemasaran yang diterapkan. Hasil dari penelitian ini adalah memberikan alternatif komunikasi pemasaran guna meningkatkan perolehan calon santri berprestasi di Pondok Pesantren Masjid ... ) Array ( [Name] => TypeDocument [Label] => Document Type [Group] => TypDoc [Data] => article in journal/newspaper ) Array ( [Name] => Format [Label] => File Description [Group] => SrcInfo [Data] => application/pdf ) Array ( [Name] => Language [Label] => Language [Group] => Lang [Data] => English ) Array ( [Name] => NoteTitleSource [Label] => Relation [Group] => SrcInfo [Data] => https://ejurnal.unisri.ac.id/index.php/sldrts/article/view/11424/5969; https://ejurnal.unisri.ac.id/index.php/sldrts/article/view/11424 ) Array ( [Name] => URL [Label] => Availability [Group] => URL [Data] => https://ejurnal.unisri.ac.id/index.php/sldrts/article/view/11424 ) Array ( [Name] => Copyright [Label] => Rights [Group] => Cpyrght [Data] => Copyright (c) 2025 Solidaritas: Jurnal Ilmu-Ilmu Sosial ) Array ( [Name] => AN [Label] => Accession Number [Group] => ID [Data] => edsbas.5B3432B8 ) |
| RecordInfo |
Array
(
[BibEntity] => Array
(
[Languages] => Array
(
[0] => Array
(
[Text] => English
)
)
[Titles] => Array
(
[0] => Array
(
[TitleFull] => Komunikasi Pemasaran Pondok Pesantren Masjid Jajar Dalam Memperoleh Calon Santri Berprestasi ; Marketing Communication of Masjid Jajar Boarding School in Obtaining High-achieving Prospective Students
[Type] => main
)
)
)
[BibRelationships] => Array
(
[HasContributorRelationships] => Array
(
[0] => Array
(
[PersonEntity] => Array
(
[Name] => Array
(
[NameFull] => Pambudi, Tata Luhur
)
)
)
[1] => Array
(
[PersonEntity] => Array
(
[Name] => Array
(
[NameFull] => Riyanto, Buddy
)
)
)
[2] => Array
(
[PersonEntity] => Array
(
[Name] => Array
(
[NameFull] => Itasari, Andri Astuti
)
)
)
)
[IsPartOfRelationships] => Array
(
[0] => Array
(
[BibEntity] => Array
(
[Dates] => Array
(
[0] => Array
(
[D] => 01
[M] => 01
[Type] => published
[Y] => 2025
)
)
[Identifiers] => Array
(
[0] => Array
(
[Type] => issn-locals
[Value] => edsbas
)
)
[Titles] => Array
(
[0] => Array
(
[TitleFull] => Solidaritas: Jurnal Ilmu-Ilmu Sosial
[Type] => main
)
)
)
)
)
)
)
|
| IllustrationInfo |