المؤلفون: Anastasiia A. Kotelnitskaia, Ashot G. Mirzoyan

المصدر: Управленец, Vol 15, Iss 5, Pp 103-115 (2024)

مصطلحات موضوعية: commercial advertising, differences in advertisement perception, probability of purchase, generation y, generation z, Business, HF5001-6182, Finance, HG1-9999

وصف الملف: electronic resource

Relation: https://upravlenets.usue.ru/en/issues-2024/1712; https://doaj.org/toc/2218-5003; https://doaj.org/toc/2686-7923

URL الوصول: https://doaj.org/article/0d54a75926f747adba2bb1ebe453a3c7

المؤلفون: Valečková Jana

المصدر: Journal of Competitiveness, Vol 4, Iss 1, Pp 56-68 (2012)

مصطلحات موضوعية: pharmaceutical market, logistic regression, marketing research, probability of purchase, Business, HF5001-6182

وصف الملف: electronic resource

Relation: http://www.cjournal.cz/files/85.pdf; https://doaj.org/toc/1804-171X; https://doaj.org/toc/1804-1728

URL الوصول: https://doaj.org/article/410a80d7f6654777af8341fb7c96860e

المؤلفون: Jana Valečková

المصدر: Journal of Competitiveness, Vol 4, Iss 1, Pp 56-68 (2012)

مصطلحات موضوعية: Variables, business.industry, logistic regression, media_common.quotation_subject, Pharmacy, Regression analysis, lcsh:Business, Logistic regression, General Business, Management and Accounting, Cosmetics, marketing research, pharmaceutical market, Environmental health, Residence, Business, probability of purchase, lcsh:HF5001-6182, General Economics, Econometrics and Finance, media_common

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::652f6613e1b80d10eed6caf0e17a3d9f
https://doi.org/10.7441/joc.2012.01.05

المؤلفون: Korkmaz, E., Kuik, R., Fok, D.

مصطلحات موضوعية: jel:M11, jel:C41, Bayesian estimation, Buy-till-you-defect models, customer base analysis, probability models, purchase timing, jel:C11

URL الوصول: https://explore.openaire.eu/search/publication?articleId=od_______645::5c85c487fdf63abdc5eae2eb36367264
https://repub.eur.nl/pub/38235/ERS-2013-001-LIS.pdf

المؤلفون: Lee, Jonq-Ying, Fairchild, Gary F.

مصطلحات موضوعية: orange juice, Demand and Price Analysis, Agribusiness, probability to purchase, advertising

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::300a277e2d8d1879a9f83e088494dc7e