المؤلفون: Pirić, Valentina, Ćelić, Ivan

المصدر: Obnovljeni Život; Svezak 71 Br. 3 (2016): Obnovljeni Život 2016, 71(3), 289-428; 363-374 ; Renewed Life; Vol. 71 No. 3 (2016): Renewed Life 2016, 71(3), 289-428; 363-374 ; 1849-0182 ; 0351-3947

مصطلحات موضوعية: positive consumer motivation, negative consumer motivation, voters, political marketing, pozitivna motivacija potrošača, negativna motivacija potrošača, glasači, politički marketing

وصف الملف: application/pdf

Relation: https://hrcak.srce.hr/ojs/index.php/zivot/article/view/14160/7173; https://hrcak.srce.hr/ojs/index.php/zivot/article/view/14160

الاتاحة: https://hrcak.srce.hr/ojs/index.php/zivot/article/view/14160

المؤلفون: Haramija, Predrag

المصدر: Obnovljeni Život; Svezak 65 Br. 2 (2010): Obnovljeni Život, 2010, 65 (2), 145-288; 151-171 ; Renewed Life; Vol. 65 No. 2 (2010): Renewed Life 2010, 65 (2), 145-288; 151-171 ; 1849-0182 ; 0351-3947

مصطلحات موضوعية: Gaius Julius Caesar, political marketing, advertising and promotion, public relations, Gaj Julije Cezar, politički marketing, promidžba, odnosi s javnošću

وصف الملف: application/pdf

Relation: https://hrcak.srce.hr/ojs/index.php/zivot/article/view/17114/9224; https://hrcak.srce.hr/ojs/index.php/zivot/article/view/17114

الاتاحة: https://hrcak.srce.hr/ojs/index.php/zivot/article/view/17114

المؤلفون: Babić, Ivana

المصدر: In medias res : časopis filozofije medija
Volume 11
Issue 21

مصطلحات موضوعية: persuazija, komunikacija, politika, politička komunikacija, marketing, politički marketing, persuasion, communication, politics, political communication, political marketing, General Medicine

وصف الملف: application/pdf

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::ec2b31f1b772cd09cc09d4567180b75e
https://doi.org/10.46640/imr.11.21.9

المؤلفون: Oštrić, Marijana

المساهمون: Lalić, Dražen, Picula, Boško, Beck, Boris

مصطلحات موضوعية: privatizacija politike, content analysis, inscenacija, campaign, rhetoric, kampanja, SOCIAL SCIENCES. Political Science, analiza sadržaja, political marketing, negative campaign, retorika, political advertising, satira, political communication, presidential elections, politički spektakl, satire, political spectacle, humor, humour, staging, DRUŠTVENE ZNANOSTI. Politologija, politička komunikacija, performans, političko oglašavanje, politički marketing, negativna kampanja, predsjednički izbori, privatization of politics, performance

وصف الملف: application/pdf

URL الوصول: https://explore.openaire.eu/search/publication?articleId=od______3700::144a1251269d3cdf73bfe7e7796f1e9f
https://repozitorij.fpzg.unizg.hr/islandora/object/fpzg:1872

المؤلفون: Oštrić, Marijana

المساهمون: Lalić, Dražen

مصطلحات موضوعية: privatizacija politike, content analysis, inscenacija, campaign, rhetoric, kampanja, SOCIAL SCIENCES. Political Science, analiza sadržaja, political marketing, negative campaign, retorika, political advertising, satira, political communication, presidential elections, politički spektakl, satire, political spectacle, humor, humour, staging, DRUŠTVENE ZNANOSTI. Politologija, politička komunikacija, performans, političko oglašavanje, politički marketing, negativna kampanja, predsjednički izbori, privatization of politics, performance

وصف الملف: application/pdf

URL الوصول: https://explore.openaire.eu/search/publication?articleId=od______3629::144a1251269d3cdf73bfe7e7796f1e9f
https://repozitorij.fpzg.unizg.hr/islandora/object/fpzg:1872

المؤلفون: Oštrić, Marijana

المساهمون: Lalić, Dražen

مصطلحات موضوعية: politička komunikacija, politički marketing, političko oglašavanje, kampanja, predsjednički izbori, retorika, inscenacija, humor, satira, performans, privatizacija politike, politički spektakl, negativna kampanja, analiza sadržaja, political communication, political marketing, political advertising, campaign, presidential elections, rhetoric, staging, humour, satire, performance, privatization of politics, political spectacle, negative campaign, content analysis, DRUŠTVENE ZNANOSTI. Politologija, SOCIAL SCIENCES. Political Science

وصف الملف: application/pdf

Relation: https://repozitorij.fpzg.unizg.hr/islandora/object/fpzg:1872; https://urn.nsk.hr/urn:nbn:hr:114:657046; https://repozitorij.fpzg.unizg.hr/islandora/object/fpzg:1872/datastream/PDF

الاتاحة: https://repozitorij.fpzg.unizg.hr/islandora/object/fpzg:1872
https://urn.nsk.hr/urn:nbn:hr:114:657046
https://repozitorij.fpzg.unizg.hr/islandora/object/fpzg:1872/datastream/PDF

المؤلفون: Mikić, Mateo

المساهمون: Pap Vorkapić, Ana

مصطلحات موضوعية: politički marketing, politička participacija, istraživanje političkog tržišta, konvencionalna politička participacija, izborna politička participacija, political marketing, political participation, political market research, conventional political participation, electoral political participation, DRUŠTVENE ZNANOSTI. Ekonomija. Marketing, SOCIAL SCIENCES. Economics. Marketing

وصف الملف: application/pdf

Relation: https://repozitorij.unios.hr/islandora/object/efos:5670; https://urn.nsk.hr/urn:nbn:hr:145:966554; https://repozitorij.unios.hr/islandora/object/efos:5670/datastream/PDF

الاتاحة: https://repozitorij.unios.hr/islandora/object/efos:5670
https://urn.nsk.hr/urn:nbn:hr:145:966554
https://repozitorij.unios.hr/islandora/object/efos:5670/datastream/PDF

المؤلفون: Šoljić Kalinić, Iva

المساهمون: Labaš, Danijel

مصطلحات موضوعية: politički marketing, politička komunikacija, instrumenti političke komunikacije, politički imidž, društvene mreže, political marketing, political communication, instruments of political communication, political image, social networks, DRUŠTVENE ZNANOSTI. Informacijske i komunikacijske znanosti. Komunikologija, SOCIAL SCIENCES. Information and Communication Sciences. Communicology

وصف الملف: application/pdf

Relation: https://zir.nsk.hr/islandora/object/hrstud:3522; https://urn.nsk.hr/urn:nbn:hr:111:336771; https://repozitorij.unizg.hr/islandora/object/hrstud:3522; https://repozitorij.unizg.hr/islandora/object/hrstud:3522/datastream/PDF

الاتاحة: https://zir.nsk.hr/islandora/object/hrstud:3522
https://urn.nsk.hr/urn:nbn:hr:111:336771
https://repozitorij.unizg.hr/islandora/object/hrstud:3522
https://repozitorij.unizg.hr/islandora/object/hrstud:3522/datastream/PDF

المؤلفون: Marijana Grbeša Zenzerović, Božo Skoko, Domagoj Bebić

المصدر: Politička misao : časopis za politologiju
Volume 59
Issue 3

مصطلحات موضوعية: Political Communication, Political Marketing, Public Relations, Strategic Communication, Croatia, History, Sociology and Political Science, Political Science and International Relations, Politička komunikacija, politički marketing, odnosi s javnošću, Hrvatska, politička komunikacija, politički marketing, odnosi s javnošću, strateško komuniciranje, Hrvatska

وصف الملف: application/pdf

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::84e89f6a3a4b67d2f9a0ac4c2f22ea5e
https://hrcak.srce.hr/file/412755

المؤلفون: Grbeša, Marijana, Skoko, Božo, Bebić, Domagoj

المصدر: Politička misao : časopis za politologiju ; ISSN 0032-3241 (Print) ; ISSN 1846-8721 (Online) ; Volume 59 ; Issue 3

مصطلحات موضوعية: politička komunikacija, politički marketing, odnosi s javnošću, strateško komuniciranje, Hrvatska, Political Communication, Political Marketing, Public Relations, Strategic Communication, Croatia, scipo, info

Relation: https://hrcak.srce.hr/285114

الاتاحة: https://hrcak.srce.hr/285114

المؤلفون: Babić, Ivana

المصدر: In medias res : časopis filozofije medija ; ISSN 1848-6304 (Online) ; Volume 11 ; Issue 21

مصطلحات موضوعية: persuazija, komunikacija, politika, politička komunikacija, marketing, politički marketing, persuasion, communication, politics, political communication, political marketing, scipo, info

Relation: https://hrcak.srce.hr/283665

الاتاحة: https://hrcak.srce.hr/283665

المؤلفون: Mislav Petošić, Marija Slijepčević

المصدر: Suvremene teme : međunarodni časopis za društvene i humanističke znanosti
Volume 13
Issue 1

مصطلحات موضوعية: parlamentarni izbori 2020, Republika Hrvatska, politička komunikacija, politički marketing, društvene mreže, General Medicine, parliamentary elections 2020, Republic of Croatia, political communication, political marketing, social networks

وصف الملف: application/pdf

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::8c7f3190ecb19bd7a0210cb8ce79bd3f
https://hrcak.srce.hr/file/417840

المؤلفون: Vuković, Marija

المساهمون: Vučković, Milica

مصطلحات موضوعية: HDZ, SDP, campaign, political marketing, kampanja, Predizborni video spot, kampanja, HDZ, SDP, politički marketing, Predizborni video spot, politički marketing, SOCIAL SCIENCES. Information and Communication Sciences. Journalism, DRUŠTVENE ZNANOSTI. Informacijske i komunikacijske znanosti. Novinarstvo, Pre-election video ads

وصف الملف: application/pdf

URL الوصول: https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::6fe58d62f62f3e7c71e9b5d4b6680457
https://www.bib.irb.hr/1168296

المؤلفون: Vuković, Marija

المساهمون: Vučković, Milica, Vozab, Dina, Majstorović Jedovnicki, Dunja

مصطلحات موضوعية: HDZ, SDP, campaign, political marketing, kampanja, Predizborni video spot, politički marketing, SOCIAL SCIENCES. Information and Communication Sciences. Journalism, DRUŠTVENE ZNANOSTI. Informacijske i komunikacijske znanosti. Novinarstvo, Pre-election video ads

وصف الملف: application/pdf

URL الوصول: https://explore.openaire.eu/search/publication?articleId=od______3700::5a34823664ab5fce6a2db848d9de218e
https://repozitorij.fpzg.unizg.hr/islandora/object/fpzg:1548/datastream/PDF

المؤلفون: Kelić, Ivan, Stilin, Žarko, Tolušić, Zdravko

المصدر: International journal of multidisciplinarity in business and science ; ISSN 1849-0581 (Online) ; Volume 6 ; Issue 9

مصطلحات موضوعية: political marketing, e-political marketing, rural electoral unit, urban electoral unit, politički marketing, e-politički marketing, ruralna izborna jedinica, urbana izborna jedinica, scipo, eco

Relation: https://hrcak.srce.hr/238561

الاتاحة: https://hrcak.srce.hr/238561

المؤلفون: Petričević, Daniel

المساهمون: Vuković, Dijana

مصطلحات موضوعية: politička komunikacija, politički marketing, propaganda, ratna propaganda, medijski kanali, društvene mreže, Rusko-Ukrajinski sukob, political communication, political marketing, war propaganda, media channels, social networks, Russo-Ukrainian conflict, DRUŠTVENE ZNANOSTI. Ekonomija. Marketing, SOCIAL SCIENCES. Economics. Marketing

وصف الملف: application/pdf

Relation: https://repozitorij.pvzg.hr/islandora/object/vpsz:1117; https://urn.nsk.hr/urn:nbn:hr:180:857920; https://repozitorij.pvzg.hr/islandora/object/vpsz:1117/datastream/PDF

الاتاحة: https://repozitorij.pvzg.hr/islandora/object/vpsz:1117
https://urn.nsk.hr/urn:nbn:hr:180:857920
https://repozitorij.pvzg.hr/islandora/object/vpsz:1117/datastream/PDF

المؤلفون: Dražina, Mara

المساهمون: Dlačić, Jasmina

مصطلحات موضوعية: DRUŠTVENE ZNANOSTI. Ekonomija, SOCIAL SCIENCES. Economics, društvene mreže, Facebook, politički marketing, digitalni marketing, parlamentarni izbori

وصف الملف: application/pdf

Relation: https://www.unirepository.svkri.uniri.hr/islandora/object/efri:5050; https://urn.nsk.hr/urn:nbn:hr:192:223361; https://www.unirepository.svkri.uniri.hr/islandora/object/efri:5050/datastream/PDF

الاتاحة: https://www.unirepository.svkri.uniri.hr/islandora/object/efri:5050
https://urn.nsk.hr/urn:nbn:hr:192:223361
https://www.unirepository.svkri.uniri.hr/islandora/object/efri:5050/datastream/PDF

المؤلفون: Ivan Kelić, Žarko Stilin, Zdravko Tolušić

المصدر: International journal of multidisciplinarity in business and science
Volume 6
Issue 9

مصطلحات موضوعية: politički marketing, e-politički marketing, ruralna izborna jedinica, urbana izborna jedinica, political marketing, e-political marketing, rural electoral unit, urban electoral unit

وصف الملف: application/pdf

URL الوصول: https://explore.openaire.eu/search/publication?articleId=od_______951::47535b35f44c080ee8cfb99c245f66fe
https://hrcak.srce.hr/file/346443

المؤلفون: Hrkalović, Dijana

المساهمون: Petrović, Ivana, Petrović, Nebojša, Čizmić, Svetlana, Majstorović, Nebojša

المصدر: Универзитет у Београду

مصطلحات موضوعية: situaciona politička involviranost, evaluacija imidža političkog kandidata, situational political involvement, negativne političke reklame, sponzorstvo negativnih političkih reklama, political candidate image evaluation, negative political advertisements, trajna politička involviranost, need for cognition, sadržaj negativnih političkih reklama, Elaboration Likelihood Model, backlash effect of negative political advertisements, enduring political involvement, political marketing, potreba za kognicijom, politički marketing, Teorija verovatnoće obrade, bumerang-efekat negativnih političkih reklama, content of negative political advertisements, sponsorship of negative political advertisements

وصف الملف: application/pdf

URL الوصول: https://explore.openaire.eu/search/publication?articleId=nardusnacion::d41c86978ae1f29521931f96ba70cddf
https://nardus.mpn.gov.rs/bitstream/id/66532/IzvestajKomisije23389.pdf

المؤلفون: Atlagić, Siniša

المصدر: Politeia

مصطلحات موضوعية: political propaganda, political persuasion, political marketing, public diplomacy, psychological operations, total propaganda, totalitarian propaganda, politička propaganda, političko ubeđivanje, politički marketing, javna diplomatija, psihološke operacije, totalna propaganda, totalitarna propaganda

Relation: http://rfpn.fpn.bg.ac.rs/handle/123456789/301; http://rfpn.fpn.bg.ac.rs/bitstream/id/162/298.pdf

الاتاحة: http://rfpn.fpn.bg.ac.rs/handle/123456789/301
https://doi.org/10.5937/pol1102275A
http://rfpn.fpn.bg.ac.rs/bitstream/id/162/298.pdf