المؤلفون: Freddie Crous, G. Benecke, J. P. R. Joubert

المصدر: Communicare, Vol 8, Iss 2 (2022)

مصطلحات موضوعية: consumer decision-making process, consumer behaviour, complexity and cognitive substructure, field dependence, rational consumer orientation, Communication. Mass media, P87-96

وصف الملف: electronic resource

Relation: https://journals.uj.ac.za/index.php/jcsa/article/view/2053; https://doaj.org/toc/0259-0069; https://doaj.org/toc/2957-7950

URL الوصول: https://doaj.org/article/205d6fa403c14265811714fc613abc7c