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1Academic Journal
المؤلفون: Weiss, Liad (AUTHOR), Tanner, Robin J (AUTHOR)
المصدر: Journal of Consumer Research. Feb2025, Vol. 51 Issue 5, p896-915. 20p.
مصطلحات موضوعية: *BRAND name products, *BRAND choice, *BRAND loyalty, *CONSUMERS, IDENTITY (Psychology), MATERIALISM
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2Academic Journal
المؤلفون: Ruan, Bowen, Polman, Evan, Tanner, Robin J
المصدر: Journal of Consumer Research; Feb2024, Vol. 50 Issue 5, p945-961, 17p
مصطلحات موضوعية: CONSUMER preferences, CUSTOMER loyalty programs, MOTIVATION (Psychology), TASKS, GOAL (Psychology), PSYCHOLOGICAL disengagement, MEAL kits, LAYAWAY plan
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3Electronic Resource
المؤلفون: Tanner, Robin J.
مصطلحات موضوعية: Optimism. Consumers Marketing
الاتاحة: http://hdl.handle.net/10161/590
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4Academic Journal
المؤلفون: O’GUINN, THOMAS CLAYTON, TANNER, ROBIN J., MAENG, AHREUM
المصدر: Journal of Consumer Research, 2015 Aug 01. 42(2), 196-213.
URL الوصول: https://www.jstor.org/stable/26570199
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5Academic Journal
المؤلفون: Ruan, Bowen, Polman, Evan, Tanner, Robin J
المساهمون: Price, Linda L, Schmitt, Bernd H, Ratner, Rebecca K
المصدر: Journal of Consumer Research ; volume 50, issue 5, page 945-961 ; ISSN 0093-5301 1537-5277
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6Academic Journal
المؤلفون: Schweidel, David A., Foutz, Natasha Zhang, Tanner, Robin J.
المصدر: Marketing Science, 2014 Nov 01. 33(6), 763-780.
URL الوصول: http://www.jstor.org/stable/24544750
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7Academic Journal
المؤلفون: MAENG, AHREUM, TANNER, ROBIN J., SOMAN, DILIP
المصدر: Journal of Marketing Research, 2013 Dec 01. 50(6), 739-752.
URL الوصول: http://dx.doi.org/10.1509/jmr.12.0118
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8Academic Journal
المؤلفون: Tanner, Robin J., Maeng, Ahreum
المصدر: Journal of Consumer Research, 2012 Dec 01. 39(4), 769-783.
Relation: Robin J. Tanner is assistant professor of marketing, Wisconsin School of Business, University of Wisconsin–Madison, 975 University Avenue, Madison, WI 53706 ( rtanner@bus.wisc.edu ). Ahreum Maeng is a PhD candidate in marketing, Wisconsin School of Business, University of Wisconsin–Madison, 975 University Avenue, Madison, WI 53706 ( amaeng@bus.wisc.edu ). Correspondence should be sent to the first author. The authors thank the Fuqua brown bag reading group, Tanya Chartrand, the editor, the associate editor, and the three reviewers for suggestions that significantly improved the article. This work was supported by a grant from the UW Madison Graduate School to the first author. Ann McGill served as editor and Ravi Dhar served as associate editor for this article.
URL الوصول: https://www.jstor.org/stable/10.1086/665412
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9Academic Journal
المؤلفون: Tanner, Robin J., Carlson, Kurt A.
المصدر: Journal of Consumer Research, 2009 Feb 01. 35(5), 810-822.
Relation: Robin Tanner is assistant professor of marketing at the University of Wisconsin, Madison, WI 53706 ( rtanner@bus.wisc.edu ). Kurt Carlson is assistant professor of marketing at Duke University, Durham, NC 27708 ( kurt.carlson@duke.edu ). E‐mail correspondence can be sent to either author. The authors acknowledge the helpful input of the editor, associate editor, and reviewers. They would like to thank Jim Bettman, Tanya Chartrand, Rick Larrick, John Lynch, Jay Russo, and Larry Sanna for valuable feedback on earlier drafts of this article. The authors contributed equally to this article. This article was partially based on the first author’s dissertation at Duke University.
URL الوصول: https://www.jstor.org/stable/10.1086/593690
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10Academic Journal
المؤلفون: Chartrand, Tanya L., Huber, Joel, Shiv, Baba, Tanner, Robin J.
المصدر: Journal of Consumer Research, 2008 Aug . 35(2), 189-201.
Relation: Tanya L. Chartrand is associate professor of marketing and psychology at the Fuqua School of Business, Duke University, Durham, NC 27708–0120 ( tlc10@duke.edu ). Joel Huber is Allan D. Schwartz Professor of Marketing at the Fuqua School of Business, Duke University, Durham, NC 27708–0120 ( joel.huber@duke.edu ). Baba Shiv is professor of marketing at the Stanford Graduate School of Business, Stanford, CA 94305 ( shiv_baba@gsb.stanford.edu ). Robin J. Tanner is a PhD candidate in marketing at the Fuqua School of Business, Duke University, Durham, NC 27708 ( Rob.Tanner@duke.edu ); after July 2008, he can be reached at the Wisconsin School of Business, 975 University Avenue, Madison, WI, 53706 ( rtanner@bus.wisc.edu ). The authors contributed equally to this research and are listed in alphabetical order. The authors thank Himanshu Mishra and Justin Petersen for their help in administering the studies and coding the debriefings and thank the editor, the associate editor, and the three reviewers for their feedback at various stages of this project.
URL الوصول: https://www.jstor.org/stable/10.1086/588685
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11Academic Journal
المؤلفون: Tanner, Robin J., Ferraro, Rosellina, Chartrand, Tanya L., Bettman, James R., Baaren, Rick Van
المصدر: Journal of Consumer Research, 2008 Apr . 34(6), 754-766.
Relation: Robin J. Tanner is a PhD candidate, Fuqua School of Business, Duke University, Durham, NC 27708 ( Rob.Tanner@duke.edu ). Rosellina Ferraro is assistant professor of marketing at the Smith School of Business, University of Maryland, MD 20742 ( rferraro@rhsmith.umd.edu ). Tanya L. Chartrand is associate professor of marketing at the Fuqua School of Business ( tlc10@Duke.edu ). James R. Bettman is the Burlington Industries Professor of Marketing at the Fuqua School of Business ( jrb12@Duke.edu ). Rick van Baaren is professor of psychology at the University of Amsterdam ( r.b.vanbaaren@uva.nl ).
URL الوصول: https://www.jstor.org/stable/10.1086/522322
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12Academic Journal
المؤلفون: O'GUINN, THOMAS CLAYTON, TANNER, ROBIN J., MAENG, AHREUM
المصدر: Journal of Consumer Research; Aug2015, Vol. 42 Issue 2, p196-213, 18p, 1 Color Photograph, 2 Diagrams, 1 Chart
مصطلحات موضوعية: SOCIAL space, SOCIAL classes, CROWDS, VALUATION, WILLINGNESS to pay, INFERENCE (Logic), CONSUMER profiling, SOCIAL aspects of decision making
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13Academic Journal
المصدر: Organizational Behavior and Human Decision Processes ; volume 123, issue 1, page 65-76 ; ISSN 0749-5978
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14Academic Journal
المؤلفون: Maeng, Ahreum, Tanner, Robin J.
المصدر: Journal of Experimental Social Psychology ; volume 49, issue 6, page 1084-1088 ; ISSN 0022-1031
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15Academic Journal
المؤلفون: Carlson, Kurt A., Tanner, Robin J.
مصطلحات موضوعية: Consumers' preferences, Consumption (Economics), Optimism, Consumer behavior, psy, eco
Relation: http://hdl.handle.net/10822/707923
الاتاحة: http://hdl.handle.net/10822/707923
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16Conference
المؤلفون: Tanner, Robin J.1
المصدر: Advances in Consumer Research. 2010, Vol. 37, p259-262. 4p.
مصطلحات موضوعية: *CONSUMER behavior, *MARKETING, *SALES promotion, *CONSUMER preferences, *CONSUMER attitudes
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17Academic Journal
Relation: http://www.sciencedirect.com/science/article/pii/S0749-5978(06)00046-X
الاتاحة: http://www.sciencedirect.com/science/article/pii/S0749-5978(06)00046-X
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18Academic Journal
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19Dissertation/ Thesis
المؤلفون: Tanner, Robin James
Thesis Advisors: Carlson, Kurt, Bettman, Jim
مصطلحات موضوعية: Business Administration, Management, Psychology, Social, Agriculture, Animal Culture and Nutrition
وصف الملف: 473692 bytes; application/pdf
الاتاحة: http://hdl.handle.net/10161/590
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20Academic Journal
المؤلفون: Bond, Samuel D.1 sdb4@mail.duke.edu, Carlson, Kurt A.1, Meloy, Margaret G.2, Russo, J. Edward3, Tanner, Robin J.1
المصدر: Organizational Behavior & Human Decision Processes. Mar2007, Vol. 102 Issue 2, p240-254. 15p.
مصطلحات موضوعية: *DECISION making, *DISCRIMINATION (Sociology), *INFORMATION resources management, CASE disposition, JUDGMENT (Psychology), CHOICE (Psychology)