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1Academic Journal
المؤلفون: Goh Mei Ling, Elaine Ang Hwee Chin, Tan Seng Huat, Tay Tiam Poh
المصدر: Journal of International Business, Economics and Entrepreneurship, Vol 6, Iss 2, Pp 36-45 (2021)
مصطلحات موضوعية: buying behaviour, female consumer, promotional mix, skin care products, Business, HF5001-6182, Economics as a science, HB71-74
وصف الملف: electronic resource
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2Conference
المؤلفون: Goh, Mei Ling, Tan, Seng Huat, Tan, Vee Dick
مصطلحات موضوعية: HF5410-5417.5 Marketing. Distribution of products
وصف الملف: text
Relation: http://shdl.mmu.edu.my/11804/1/47.pdf; Goh, Mei Ling and Tan, Seng Huat and Tan, Vee Dick (2023) How Flow Experience and Advertising Value Influence Purchase Intention towards the Mobile Advertisement? In: 2023 International Conference on Digital Applications, Transformation & Economy (ICDATE), 14-16 July 2023, Sarawak, Malaysia.
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3Academic Journal
المؤلفون: Tan Jia Qi1, Tan Seng Huat1 tan.seng.huat@mmu.edu.my, Goh Mei Ling1
المصدر: Global Business & Management Research. 2023 Special Issue, Vol. 15, p252-269. 18p.
مصطلحات موضوعية: *CONSUMERS, *CONVENIENCE sampling (Statistics), TREND setters, STRUCTURAL equation modeling, TRUST
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4
المؤلفون: Tan Seng Huat, Goh Mei Ling, Yeo Sook Fern, Elaine Ang Hwee Chin
المصدر: SSRN Electronic Journal.
مصطلحات موضوعية: History, Polymers and Plastics, Business and International Management, Industrial and Manufacturing Engineering
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5Academic Journal
المؤلفون: Lam, Jason M.S., Tan, Seng Huat, Oh, Yit Leng
المصدر: Procedia - Social and Behavioral Sciences ; volume 130, page 542-551 ; ISSN 1877-0428
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6Conference
المؤلفون: Goh, Mei Ling, Tan, Seng Huat, Ang, Elaine Hwee Chin, Yap, Mei Qi
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7Conference
المؤلفون: Goh, Mei Ling, Ang, Elaine Hwee Chin, Tan, Seng Huat, Hee, Wei Loon
مصطلحات موضوعية: HF5801-6182 Advertising
وصف الملف: text
Relation: http://shdl.mmu.edu.my/9574/1/144.pdf; Goh, Mei Ling and Ang, Elaine Hwee Chin and Tan, Seng Huat and Hee, Wei Loon (2019) Examining the Determinants of Consumer Purchase Intention towards Mobile Advertising. In: 6th International Conference on Social and Science Research, 4-5 Dec 2019, Park Royal Penang Resort , Batu Ferringi, Penang, Malaysia.
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8Academic Journal
المؤلفون: Chin, Elaine Ang Hwee, Tan, Seng Huat, Goh, Mei Ling, Oun, Wei Loon
مصطلحات موضوعية: TK5101-6720 Telecommunication. Including telegraphy, telephone, radio, radar, television, manag, eco
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9Academic Journal
المؤلفون: Tan, Seng Huat, Hong, Meenchee
مصطلحات موضوعية: HD72-88 Economic growth, development, planning, envir, scipo
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10Academic Journal
المؤلفون: Chan, Tze Haw, Meenchee, Hong, Tan, Seng Huat
مصطلحات موضوعية: HD72-88 Economic growth, development, planning, envir, scipo
Relation: http://shdl.mmu.edu.my/8451/
الاتاحة: http://shdl.mmu.edu.my/8451/
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11Academic Journal
المؤلفون: Chong, Sin Woon, Lam, Jason M. S., Tan, Seng Huat
مصطلحات موضوعية: HG3691-3769 Credit. Debt. Loans. Including credit institutions, credit instruments, consumer credit, bankruptcy
وصف الملف: text
Relation: http://shdl.mmu.edu.my/8822/1/94.pdf; Chong, Sin Woon and Lam, Jason M. S. and Tan, Seng Huat (2019) The relationship of risk management and bank profitability performance between domestic and foreign Islamic banks in Malaysia. Humanities & Social Sciences Reviews, 7 (6). pp. 411-415. ISSN 2395-6518
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12Academic Journal
المؤلفون: Goh, Mei Ling, Tan, Seng Huat, Yeo, Sook Fern, Lim, Kah Boon
مصطلحات موضوعية: HF5801-6182 Advertising
وصف الملف: text
Relation: http://shdl.mmu.edu.my/7466/1/132.pdf; Goh, Mei Ling and Tan, Seng Huat and Yeo, Sook Fern and Lim, Kah Boon (2018) Purchase intention of consumers from Melaka towards mobile advertising. International Journal of Supply Chain Management, 7 (2). pp. 146-149. ISSN 2050-7399, 2051-3771
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13
المؤلفون: Yeo Sook Fern, Tian Sea Lee, Lim Kah Boon, Goh Mei Ling, Tan Seng Huat
المصدر: Advanced Materials Research. 977:491-495
مصطلحات موضوعية: Perceived quality, Engineering, Brand image, Smart phone, business.industry, media_common.quotation_subject, Internet privacy, General Engineering, Information technology, Quality (business), business, Purchasing, media_common
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14
المؤلفون: Venny Sin-Woon Chong, Oh Yit Leng, Tan Seng Huat, Jason M.S. Lam, Yeo Sook Fern
المصدر: Advanced Materials Research. 853:693-697
مصطلحات موضوعية: Cooperative learning, Engineering, Knowledge management, business.industry, Active learning, General Engineering, Educational technology, Virtual learning environment, Open learning, business, Experiential learning, Synchronous learning, Instructional simulation
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15Academic Journal
المؤلفون: Lam, Jason M. S., Tan, Seng Huat, Oh, Yit Leng
مصطلحات موضوعية: H1-99 Social Sciences (General), eco, manag
Relation: http://shdl.mmu.edu.my/5601/1/Exploring%20internet%20influence%20towards%20travel%20satisfaction.pdf; http://shdl.mmu.edu.my/5601/
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16Academic Journal
المؤلفون: Tan, Seng Huat, Yeo, Sook Fern, Goh, Mei Ling, Chong, Sin Woon, Cheah, Chew Sze
مصطلحات موضوعية: H1-99 Social Sciences (General), HD Industries. Land use. Labor, HG Finance
Relation: Tan, Seng Huat and Yeo, Sook Fern and Goh, Mei Ling and Chong, Sin Woon and Cheah, Chew Sze (2014) Factors that influence green purchase behaviour among young consumers. Advanced Materials Research, 1051. pp. 1035-1039. ISSN 1662-8985
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17
المؤلفون: Jason Soon, Stany Wee Lian Fong, Goh Mei Ling, Tan Seng Huat, Yeo Sook Fern, Tan Choon
المصدر: Current Issues in Hospitality and Tourism: Research and Innovations
مصطلحات موضوعية: Customer retention, Service quality, Customer advocacy, Customer satisfaction, Business, Marketing, Hotel industry
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18Academic Journal
المؤلفون: Tan Seng Huat1 tan.seng.huat@mmu.edu.my, Goh Mei Ling1
المصدر: Management & Accounting Review. 2020, Vol. 19 Issue 2, p1-1. 1p.
مصطلحات موضوعية: Customer satisfaction, College students, Economic sectors, Telecommunication, Marketing strategy
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19Academic Journal
المؤلفون: A. Kadir, Abd. Majid, Ses, Shahrum, Teng, Chee Boo, Tan, Seng Huat
مصطلحات موضوعية: TA Engineering (General). Civil engineering (General)
وصف الملف: application/pdf
Relation: http://eprints.utm.my/4954/1/recovery.pdf; A. Kadir, Abd. Majid and Ses, Shahrum and Teng, Chee Boo and Tan, Seng Huat (1998) Recovery of Bearings and Distances for Internal Lots From Cadastral Perimeter Survey Data: Case Studies in Several States of Peninsular Malaysia. Buletin Geoinformasi, 2 (3). ISSN 1394-7702
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20Academic Journal
المؤلفون: Abd Majid, A. Kadir, Shahrum Ses, Teng Chee Boo, Tan Seng Huat
المساهمون: The Pennsylvania State University CiteSeerX Archives
وصف الملف: application/pdf
Relation: http://citeseerx.ist.psu.edu/viewdoc/summary?doi=10.1.1.572.6975; http://eprints.utm.my/4954/1/recovery.pdf