المؤلفون: Bačuvčíková, Petra, Bačuvčík, Radim

المصدر: Zeitschrift für Semiotik; Bd. 40 Nr. 3-4 (2018): Themenoffenes Heft; 103-134 ; Zeitschrift für Semiotik; Vol. 40 No. 3-4 (2018): Themenoffenes Heft; 103-134 ; 2625-4328 ; 0170-6241 ; 10.14464/zsem.v40i3-4

مصطلحات موضوعية: Multimodalität, Marketingkommunikation, Werbespot, Fernsehwerbung, Lachen, Humor, Marke, Marketing, Markenidentität, Werbebotschaft, multimodale Korpusanalyse, semiotische Werbeforschung, Emotion in der Werbung, multimodality, brand communication, TV commercial, TV spot, laughter, humour studies, branding, brand identity, multimodal corpus analysis, semiotic advertising research, TV advertising, emotion in advertisements

وصف الملف: application/pdf

Relation: https://www.bibliothek.tu-chemnitz.de/ojs/index.php/Semiotik/article/view/704/398; https://www.bibliothek.tu-chemnitz.de/ojs/index.php/Semiotik/article/view/704

الاتاحة: https://www.bibliothek.tu-chemnitz.de/ojs/index.php/Semiotik/article/view/704
https://doi.org/10.14464/zsem.v40i3-4.704

المؤلفون: Alexandre JOUX

المصدر: Tic & Société, Vol 13, Pp 295-322 (2019)

مصطلحات موضوعية: online advertising, TV spot, platforms, Gross Rating Point (GRP), brand safety, Information technology, T58.5-58.64, Electronic computers. Computer science, QA75.5-76.95

وصف الملف: electronic resource

Relation: http://journals.openedition.org/ticetsociete/3406; https://doaj.org/toc/1961-9510

URL الوصول: https://doaj.org/article/a4cfe078cba74f4484c9cbee7751dad2

المصدر: 経営・教養論集. 1:15-33

مصطلحات موضوعية: 性的マイノリティ(LGBTQ),TVスポット広告(TV Spot Advertising),内容分析(Content Analysis),類型化(typification),ステレオタイプ(Stereotype),多様性(diversity)

وصف الملف: application/pdf

URL الوصول: https://explore.openaire.eu/search/publication?articleId=jairo_______::351123ff9399349108a56e5deddb9c76
https://kguopac.kanto-gakuin.ac.jp/webopac/NI30004202

المؤلفون: A.I. Anokhin

المصدر: Ученые записки Казанского университета: Серия Гуманитарные науки, Vol 158, Iss 4, Pp 1002-1014 (2016)

مصطلحات موضوعية: migration process, migrant, tv reality, tv channel, news program, tv spot, genre, layout, estimation, History of scholarship and learning. The humanities, AZ20-999

وصف الملف: electronic resource

Relation: https://kpfu.ru/portal/docs/F117447980/158_4_gum_8.pdf; https://doaj.org/toc/2541-7738; https://doaj.org/toc/2500-2171

URL الوصول: https://doaj.org/article/5edef5d066c1482da58b3f513a02d7ea

المؤلفون: Barczyk-Sitkowska, Agnieszka, Krzekotowski, Mateusz

المصدر: Central European Journal of Communication; Vol 12 No 1: Spring 2019; 44 - 61 ; Central European Journal of Communication; Tom 12 Nr 1: Spring 2019; 44 - 61 ; 1899-5101

مصطلحات موضوعية: commercial, TV spot, function, advertainment

وصف الملف: application/pdf

Relation: https://wuwr.pl/cejc/article/view/6841/6487; https://wuwr.pl/cejc/article/view/6841

الاتاحة: https://wuwr.pl/cejc/article/view/6841
https://doi.org/10.19195/1899-5101.12.1(22).3

المؤلفون: JOUX, Alexandre

مصطلحات موضوعية: publicité sur Internet, spot TV, plateformes, Gross Rating Point (GRP), brand safety, publicidad en Internet, anuncio televisivo, plataformas, online advertising, TV spot, platforms

Relation: info:eu-repo/semantics/reference/issn/1961-9510; urn:doi:10.4000/ticetsociete.3406; http://journals.openedition.org/ticetsociete/3406

الاتاحة: http://journals.openedition.org/ticetsociete/3406

المؤلفون: Dubravka Valić Nedeljković

المصدر: Истраживања, Vol 39, Iss 1, Pp 151-168 (2014)

مصطلحات موضوعية: TV spot, izbori, kandidatkinje, podzastupljenost, History of Balkan Peninsula, DR1-2285

وصف الملف: electronic resource

Relation: http://epub.ff.uns.ac.rs/index.php/gff/article/view/951; https://doaj.org/toc/0374-0730; https://doaj.org/toc/0350-2112

URL الوصول: https://doaj.org/article/08b84ad375f743109595118277c5d694

المؤلفون: REGINA CELIA BICHARA VARELLA DE ALMEIDA

Thesis Advisors: MIGUEL SERPA PEREIRA

مصطلحات موضوعية: [pt] NARRATIVA, [en] NARRATIVE, [pt] TELEVISAO, [en] TELEVISION, [pt] TELENOVELA, [en] SOAP-OPERA, [pt] CHAMADA, [en] SPOT TEASERS, [pt] MIDIA DE CHAMADA, [en] TV SPOT TEASERS MEDIA

الاتاحة: http://www.maxwell.vrac.puc-rio.br/Busca_etds.php?strSecao=resultado&nrSeq=37609@1
http://www.maxwell.vrac.puc-rio.br/Busca_etds.php?strSecao=resultado&nrSeq=37609@2

المؤلفون: REGINA CELIA BICHARA VARELLA DE ALMEIDA

المساهمون: MIGUEL SERPA PEREIRA

مصطلحات موضوعية: [pt] NARRATIVA, [en] NARRATIVE, [pt] TELEVISAO, [en] TELEVISION, [pt] TELENOVELA, [en] SOAP-OPERA, [pt] CHAMADA, [en] SPOT TEASERS, [pt] MIDIA DE CHAMADA, [en] TV SPOT TEASERS MEDIA

الاتاحة: http://www.maxwell.vrac.puc-rio.br/Busca_etds.php?strSecao=resultado&nrSeq=37609@1
http://www.maxwell.vrac.puc-rio.br/Busca_etds.php?strSecao=resultado&nrSeq=37609@2
https://doi.org/10.17771/PUCRio.acad.37609

المؤلفون: Deml, Kateřina

المساهمون: Šula, Tomáš, Kupková, Zuzana

مصطلحات موضوعية: hbbtv, hybrid, červené tlačítko, televizní reklama, reklamní spot, televizní spot, brandová kampaň, výkonnostní kampaň, red button, TV commercial, commercial spot, TV spot, brand campaign, performance campaign

Relation: Elektronický archiv Knihovny UTB; http://hdl.handle.net/10563/53101; 65511

الاتاحة: http://hdl.handle.net/10563/53101

المؤلفون: Šimunić, Ana

المساهمون: Grbeša-Zenzerović, Marijana, Žanić, Ivo, Dragojević, Sanjin

مصطلحات موضوعية: celebrity politics, TV spot, case study, content analysis, presidential election, Instagram, Donald Trump

وصف الملف: application/pdf

URL الوصول: https://explore.openaire.eu/search/publication?articleId=od______3700::653c62c163f1dd0a866247ee49860464
https://urn.nsk.hr/urn:nbn:hr:114:176035

المؤلفون: Roter, Luka

المساهمون: Gabrijelčič Tomc, Helena

مصطلحات موضوعية: spot za promocijo, analiza vloge, promotional TV spot, promo spot producer, television, udc:655.26, producent, role analysis, advertising, televizijske vsebine

وصف الملف: application/pdf

URL الوصول: https://explore.openaire.eu/search/publication?articleId=od______3505::6bf1140e5d3dc51c9ca42d9cddaaa062
https://repozitorij.uni-lj.si/Dokument.php?id=91754&dn=

المؤلفون: Roter, Luka

المساهمون: Gabrijelčič Tomc, Helena

مصطلحات موضوعية: producent, spot za promocijo, televizijske vsebine, analiza vloge, promotional TV spot, television, promo spot producer, advertising, role analysis, info:eu-repo/classification/udc/655.26

وصف الملف: application/pdf

Relation: https://repozitorij.uni-lj.si/IzpisGradiva.php?id=88220; https://repozitorij.uni-lj.si/Dokument.php?id=91754&dn=; https://plus.si.cobiss.net/opac7/bib/3307888?lang=sl

الاتاحة: https://repozitorij.uni-lj.si/IzpisGradiva.php?id=88220
https://repozitorij.uni-lj.si/Dokument.php?id=91754&dn=
https://plus.si.cobiss.net/opac7/bib/3307888?lang=sl

المؤلفون: Raskin, Richard

المصدر: Raskin, R 2010, ' An interview with Miles Goodall on Village ', Short Film Studies, vol. 11, pp. 122-125 .

مصطلحات موضوعية: Village, Miles Goodall, public service, TV spot, Village, Miles Goodall, public service, TV spot, PSA

URL الوصول: https://explore.openaire.eu/search/publication?articleId=pure_au_____::60dc359f34f6b12e443b86158d618ffa
https://pure.au.dk/portal/da/publications/an-interview-with-miles-goodall-on-village(d3362eb0-032d-11e0-83f5-000ea68e967b).html

المؤلفون: Raskin, Richard

المصدر: Raskin, R 2010, ' A shot-by-shot breakdown of Village ', Short Film Studies, vol. 1, no. 1, pp. 116-118 .

مصطلحات موضوعية: TV spot, TV spot, public service, PSA, Village, Village, public service

URL الوصول: https://explore.openaire.eu/search/publication?articleId=pure_au_____::f6f1e9d8a31947ea0c13e8445359bec6
https://pure.au.dk/portal/da/publications/a-shotbyshot-breakdown-of-village(1d56d870-032c-11e0-83f5-000ea68e967b).html

المؤلفون: Raskin, Richard

المصدر: Raskin, R 2010, ' An interview with Ghislaine de Germon and Marianne Fonferrier on Village ', Short Film Studies, vol. 1, no. 1, pp. 120-121 .

مصطلحات موضوعية: Village, TV spot, public service, PSA, AIDS, Village, TV spot, public service, AIDS

URL الوصول: https://explore.openaire.eu/search/publication?articleId=pure_au_____::7bbd100569a664ff700badfe618c2a93
https://pure.au.dk/portal/da/publications/an-interview-with-ghislaine-de-germon-and-marianne-fonferrier-on-village(ba577e70-032e-11e0-83f5-000ea68e967b).html

المؤلفون: BABILONI, Fabio, CINCOTTI, FEBO, DE VICO FALLANI, FABRIZIO, ASTOLFI, LAURA, Donatella Mattia, Marco Mattiocco, Simona Bufalari, Andrea Tocci, Luigi Bianchi, Maria Grazia Marciani, Vittorio Meroni

المساهمون: Babiloni, Fabio, Cincotti, Febo, Donatella, Mattia, Marco, Mattiocco, Simona, Bufalari, DE VICO FALLANI, Fabrizio, Andrea, Tocci, Luigi, Bianchi, Maria Grazia, Marciani, Vittorio, Meroni, Astolfi, Laura

مصطلحات موضوعية: commercials tv spot, high resolution eeg recording, partial directed coherence

Relation: info:eu-repo/semantics/altIdentifier/isbn/9781424400324; info:eu-repo/semantics/altIdentifier/pmid/17946577; info:eu-repo/semantics/altIdentifier/wos/WOS:000247284704045; ispartofbook:Conference proceedings : . Annual International Conference of the IEEE Engineering in Medicine and Biology Society. IEEE Engineering in Medicine and Biology Society. Conference; 28th Annual International Conference of the IEEE Engineering in Medicine and Biology Society, EMBS'06; volume:1; firstpage:3676; lastpage:3679; numberofpages:4; serie:PROCEEDINGS OF THE . ANNUAL CONFERENCE ON ENGINEERING IN MEDICINE AND BIOLOGY; http://hdl.handle.net/11573/381469; info:eu-repo/semantics/altIdentifier/scopus/2-s2.0-34047185930

الاتاحة: http://hdl.handle.net/11573/381469
https://doi.org/10.1109/iembs.2006.260485

المؤلفون: Hanková, Aneta

المساهمون: Gibarti, Jana, Srpová, Hana

مصطلحات موضوعية: děti, reklama, reklamní kampaň, etika, právní regulace reklamy, Rada pro reklamu, televizní spot, children, advertising, advertising campaign, ethical code, legal regulation of advertising, Czech Advertising Standards Council, TV spot

وصف الملف: 1306657 bytes; application/pdf

Relation: OSD002; http://hdl.handle.net/10084/107166; S2751; HAN0069_EKF_N6202_6202T095_2015

الاتاحة: http://hdl.handle.net/10084/107166

المؤلفون: Roberts, Daniel Alford

المصدر: LSU Doctoral Dissertations

مصطلحات موضوعية: qualitative, triangulation, interviews, content analysis, college football, marketing, advertisement, TV spot, university, higher education, Education

وصف الملف: application/pdf

Relation: https://digitalcommons.lsu.edu/gradschool_dissertations/780; https://digitalcommons.lsu.edu/context/gradschool_dissertations/article/1779/viewcontent/uc.pdf

الاتاحة: https://digitalcommons.lsu.edu/gradschool_dissertations/780
https://doi.org/10.31390/gradschool_dissertations.780
https://digitalcommons.lsu.edu/context/gradschool_dissertations/article/1779/viewcontent/uc.pdf

المؤلفون: Huguenin, Régis

Thesis Advisors: Belfort-Montbéliard, Université de Neuchâtel, Lamard, Pierre, Tissot, Laurent

مصطلحات موضوعية: Suchard, Chocolat, Entreprise, Histoire d’entreprise, Image, Publicité, Affiche, Photographie, Cinéma, Film, Spot télévisé, Suisse, Milka, Chocolate, Enterprise, Business history, Advertising, Poster, Photograph, Movie, TV spot, Switzerland

الاتاحة: http://www.theses.fr/2012BELF0009