المؤلفون: Stourm, Valeria, Neslin, Scott A., Bradlow, Eric T., Breugelmans, Els, Chun, So Yeon, Gardete, Pedro, Kannan, P. K., Kopalle, Praveen, Park, Young-Hoon, Amariles, David Restrepo, Thomadsen, Raphael, Liu-Thompkins, Yuping, Venkatesan, Rajkumar

المصدر: Marketing Letters, 2020 Dec 01. 31(4), 405-418.

URL الوصول: https://www.jstor.org/stable/48739825

المؤلفون: Stourm, Valeria, Bradlow, Eric T.

المصدر: International Journal of Research in Marketing ; volume 40, issue 2, page 276-293 ; ISSN 0167-8116

الاتاحة: http://dx.doi.org/10.1016/j.ijresmar.2022.08.003
https://api.elsevier.com/content/article/PII:S0167811622000659?httpAccept=text/xml
https://api.elsevier.com/content/article/PII:S0167811622000659?httpAccept=text/plain

المؤلفون: Stourm, Valeria, Bax, Eric

مصطلحات موضوعية: Computer Science - Computer Science and Game Theory

URL الوصول: http://arxiv.org/abs/1411.0710

المؤلفون: Stourm, Ludovic, Stourm, Valeria

المصدر: SSRN Electronic Journal ; ISSN 1556-5068

الاتاحة: http://dx.doi.org/10.2139/ssrn.4716903

المؤلفون: STOURM, VALERIA, BRADLOW, ERIC T., FADER, PETER S.

المصدر: Journal of Marketing Research, 2015 Apr 01. 52(2), 253-267.

URL الوصول: https://www.jstor.org/stable/43832356

المؤلفون: Stourm, Valeria, Bax, Eric

المصدر: International Journal of Research in Marketing ; volume 34, issue 3, page 622-640 ; ISSN 0167-8116

الاتاحة: http://dx.doi.org/10.1016/j.ijresmar.2017.02.002
https://api.elsevier.com/content/article/PII:S0167811617300071?httpAccept=text/xml
https://api.elsevier.com/content/article/PII:S0167811617300071?httpAccept=text/plain

المؤلفون: Stourm, Valeria, Bradlow, Eric, Fader, Peter

المساهمون: University of Pennsylvania Philadelphia, HEC Paris Research Paper Series

المصدر: Hyper Article en Ligne - Sciences de l'Homme et de la Société ; 2017

مصطلحات موضوعية: loyalty programs, rewards, retailing, Bayesian estimation, manag, eco

Relation: hal-02068352; 10670/1.minx8f; https://hal-hec.archives-ouvertes.fr/hal-02068352

الاتاحة: https://doi.org/10.2139/ssrn.3075129
https://hal-hec.archives-ouvertes.fr/hal-02068352

المؤلفون: Stourm, Valeria

المصدر: Dissertations available from ProQuest

مصطلحات الفهرس: Marketing, text

URL: https://repository.upenn.edu/dissertations/AAI10120653

المؤلفون: Stourm, Valeria, Neslin, Scott A., Bradlow, Eric T., Breugelmans, Els, Chun, So Yeon, Gardete, Pedro M., Kannan, P. K., Kopalle, Praveen, Park, Young-Hoon, Amariles, David Restrepo, Thomadsen, Raphael, Liu-Thompkins, Yuping, Venkatesan, Rajkumar

المساهمون: NOVA School of Business and Economics (NOVA SBE), RUN

مصطلحات موضوعية: Big data, Inequality, Loyalty programs, Privacy, Sustainability, Business and International Management, Economics and Econometrics, Marketing

وصف الملف: application/pdf

Relation: 0923-0645; PURE: 18642293

الاتاحة: http://hdl.handle.net/10362/166416

المؤلفون: Stourm, Valeria, Bax, Eric

Relation: http://www.sciencedirect.com/science/article/pii/S0167811617300071

الاتاحة: http://www.sciencedirect.com/science/article/pii/S0167811617300071

المؤلفون: Stourm, Valeria, Bradlow, Eric, Fader, Peter

Relation: https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3075129

الاتاحة: https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3075129