المؤلفون: Huh, Jisu, Nelson, Michelle R., Russell, Cristel Antonia

المصدر: Journal of Advertising; Oct-Dec2024, Vol. 53 Issue 5, p639-643, 5p

مصطلحات موضوعية: ARTIFICIAL neural networks, GENERATIVE artificial intelligence, INFLUENCER marketing, SOCIAL media, ONLINE social networks, WORD of mouth advertising, LOCATION marketing

المؤلفون: Russell, Cristel Antonia

Thesis Advisors: Levy, Sidney J., Puto, Christopher P.

مصطلحات موضوعية: Business Administration, Marketing., Psychology, Social., Mass Communications.

الاتاحة: http://hdl.handle.net/10150/284063

المؤلفون: Rasolofoarison, Dina, Russell, Cristel Antonia

المساهمون: Pepperdine University Libraries

المصدر: Journal of the Academy of Marketing Science ; volume 52, issue 2, page 599-603 ; ISSN 0092-0703 1552-7824

الاتاحة: http://dx.doi.org/10.1007/s11747-023-00980-0
https://link.springer.com/content/pdf/10.1007/s11747-023-00980-0.pdf
https://link.springer.com/article/10.1007/s11747-023-00980-0/fulltext.html

المؤلفون: Huh, Jisu, Nelson, Michelle R., Russell, Cristel Antonia

المصدر: Journal of Advertising; Aug/Sep2023, Vol. 52 Issue 4, p477-482, 6p, 1 Diagram

مصطلحات موضوعية: CHATGPT, ARTIFICIAL intelligence, ORGANIZATIONAL structure, LANGUAGE models, ADVERTISING, DECISION support systems, COMPUTER science education

الشركة/الكيان: MICROSOFT Corp.

المؤلفون: Russell, Dale W., Kazman, Joshua, Russell, Cristel Antonia

المصدر: Public Health Reports (1974-), 2019 Sep 01. 134(5), 502-513.

URL الوصول: https://www.jstor.org/stable/26780669

المؤلفون: Russell, Cristel Antonia, Hamby, Anne M., Grube, Joel W., Russell, Dale W.

المصدر: Journal of Public Policy & Marketing, 2019 Jul 01. 38(3), 316-331.

URL الوصول: https://www.jstor.org/stable/26993213

المؤلفون: Zayer, Linda Tuncay, Russell, Cristel Antonia, Drenten, Jenna

المصدر: Handbook of Qualitative Research Methods in Marketing ; page 232-248 ; ISBN 9781035302727 9781035302710 9781035302727

الاتاحة: http://dx.doi.org/10.4337/9781035302727.00029
https://www.elgaronline.com/view/book/9781035302727/book-part-9781035302727-29.xml
https://www.elgaronline.com/view/book/9781035302727/9781035302727.xml

المؤلفون: Rasolofoarison, Dina, Russell, Cristel Antonia

مصطلحات موضوعية: Publicité Relations publiques

Time: 659

Relation: 2024 Consumer Culture Theory (CCT) Conference; 2024-07; San Diego; Etats-Unis d'Amérique; non; https://basepub.dauphine.psl.eu/handle/123456789/26306

الاتاحة: https://basepub.dauphine.psl.eu/handle/123456789/26306

المؤلفون: Russell, Cristel Antonia, Rasolofoarison, Dina

مصطلحات موضوعية: 658.8, Marketing

Relation: Atelier de recherche IAE Paris; 2023-09; Paris; France; non; https://basepub.dauphine.psl.eu/handle/123456789/25573

الاتاحة: https://basepub.dauphine.psl.eu/handle/123456789/25573

المؤلفون: Russell, Cristel Antonia

المصدر: Journal of Advertising, 2019 Jan 01. 48(1), 38-48.

URL الوصول: https://www.jstor.org/stable/48542280

المؤلفون: Rasolofoarison, Dina, Russell, Cristel Antonia

مصطلحات موضوعية: 658.8, Marketing

وصف الملف: application/pdf

Relation: Journal of the Academy of Marketing Science; 52; 2024; 599-603; https://doi.org/10.1007/s11747-023-00980-0; Springer; non; oui; https://basepub.dauphine.psl.eu/handle/123456789/25067; https://rdcu.be/do2AY

الاتاحة: https://basepub.dauphine.psl.eu/handle/123456789/25067
https://rdcu.be/do2AY

المؤلفون: Del Bucchia, Céline, Russell, Cristel Antonia, Burlat, Claire, Lancelot Miltgen, Caroline

المساهمون: Audencia Recherche, Audencia Business School, Pepperdine University, Partenaires INRAE

المصدر: ISSN: 0148-2963 ; Journal of Business Research ; https://hal.archives-ouvertes.fr/hal-02566576 ; Journal of Business Research, Elsevier, 2021, 124 (January), pp.629-651. ⟨10.1016/j.jbusres.2020.03.014⟩.

مصطلحات موضوعية: Cultural vulnerability, Empowerment, Techno-mediated consumption journeys, Dreams, Collages, Narratives, [SHS.GESTION]Humanities and Social Sciences/Business administration

Relation: hal-02566576; https://hal.archives-ouvertes.fr/hal-02566576; https://hal.archives-ouvertes.fr/hal-02566576v2/document; https://hal.archives-ouvertes.fr/hal-02566576v2/file/Empowerment%20as%20Latent%20Vulnerability%20in%20Techno-Mediated%20Consumption%20Journeys.pdf

الاتاحة: https://hal.archives-ouvertes.fr/hal-02566576
https://hal.archives-ouvertes.fr/hal-02566576v2/document
https://hal.archives-ouvertes.fr/hal-02566576v2/file/Empowerment%20as%20Latent%20Vulnerability%20in%20Techno-Mediated%20Consumption%20Journeys.pdf
https://doi.org/10.1016/j.jbusres.2020.03.014

المؤلفون: Russell, Dale W., Russell, Cristel Antonia, Chen, Hsi Yuan, Cacioppo, Stephanie, Cacioppo, John T.

المساهمون: U.S. Army Medical Research and Materiel Command

المصدر: Psychological Services ; volume 18, issue 1, page 51-63 ; ISSN 1939-148X 1541-1559

الاتاحة: http://dx.doi.org/10.1037/ser0000343
http://psycnet.apa.org/journals/ser/18/1/51.pdf

المؤلفون: Dietrich, Daniel (AUTHOR) daniel.dietrich@unisg.ch, Russell, Cristel Antonia (AUTHOR)

المصدر: Journal of Consumer Research. Dec2021, Vol. 48 Issue 4, p682-708. 27p. 3 Diagrams, 2 Charts.

مصطلحات موضوعية: *CONTESTABLE markets theory, *BRANDING (Marketing), *CONSUMER attitudes, FRAGILITY (Psychology), CONSUMER behavior research

المؤلفون: Russell, Cristel Antonia, Russell, Dale W.

المصدر: Marketing Letters: A Journal of Research in Marketing. 21(4)

مصطلحات موضوعية: Economics / Management Science, Marketing, Animosity, Country-of-origin, Brand attitudes, Stereotype, Prejudice, Discrimination

وصف الملف: application/pdf

URL الوصول: https://escholarship.org/uc/item/8gd113wc

المؤلفون: Russell, Dale W., Russell, Cristel Antonia

المصدر: Marketing Letters: A Journal of Research in Marketing. 21(1)

مصطلحات موضوعية: Economics / Management Science, Marketing, Egocentrism, Consumer behavior, Corporate social responsibility, Identity

وصف الملف: application/pdf

URL الوصول: https://escholarship.org/uc/item/0r27x6z6

المؤلفون: Baker, William E., Honea, Heather, Russell, Cristel Antonia

المصدر: Journal of Advertising, 2004 Oct 01. 33(3), 77-85.

URL الوصول: https://www.jstor.org/stable/4189268

المؤلفون: Feiereisen, Stephanie, Rasolofoarison, Dina, Russell, Cristel Antonia, Schau, Hope Jensen

المصدر: Journal of Consumer Research; Dec2021, Vol. 48 Issue 4, p651-681, 31p, 7 Color Photographs, 1 Diagram, 3 Charts

مصطلحات موضوعية: TRANSMEDIA storytelling, BUSINESS names, TELEVISION series, TELEVISION viewing, INTERNET forums

المؤلفون: Feiereisen, Stephanie, Rasolofoarison, Dina, Russell, Cristel Antonia, Schau, Hope Jensen

المساهمون: Fischer, Eileen, Campbell, Margaret C, Humphreys, Ashlee, Montpellier Business School (Montpellier Research in Management: MRM, University of London

المصدر: Journal of Consumer Research ; volume 48, issue 4, page 651-681 ; ISSN 0093-5301 1537-5277

الاتاحة: https://doi.org/10.1093/jcr/ucaa046
https://academic.oup.com/jcr/advance-article-pdf/doi/10.1093/jcr/ucaa046/41928775/ucaa046.pdf
https://academic.oup.com/jcr/article-pdf/48/4/651/42004172/ucaa046.pdf

المؤلفون: Russell, Cristel Antonia, Russell, Dale W., Honea, Heather

المصدر: Journal of Business Ethics, 2016 Jul 01. 136(4), 759-773.

URL الوصول: http://www.jstor.org/stable/24755728