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1Dissertation/ Thesis
المؤلفون: Omid, Mahshid
Thesis Advisors: Pons, Frank
مصطلحات موضوعية: HF 91.5 UL 2016, Achat d'impulsion, Aspect psychologique, Modèles économétriques, Rabais, Ventes, Promotion, Consommateurs, Attitudes, Profil des consommateurs
وصف الملف: 1 ressource en ligne (xi, 83 pages); application/pdf
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2Academic Journal
المؤلفون: Levesque, Nataly, Pons, Frank, Omid, Mahshid
المصدر: Association of Marketing Theory and Practice Proceedings 2018
مصطلحات موضوعية: Organic food market, French consumers, Attitude-behavior gap, Organic products, Organic consumption, Personal benefits, Marketing
وصف الملف: application/pdf
Relation: https://digitalcommons.georgiasouthern.edu/amtp-proceedings_2018/38; https://digitalcommons.georgiasouthern.edu/context/amtp-proceedings_2018/article/1030/viewcontent/Toward_a_better_understanding_of_Organic.pdf
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3Academic Journal
المؤلفون: Zins, Michel, Omid, Mahshid, Pons, Frank
المصدر: International Journal of Services Technology and Management ; volume 23, issue 3, page 165 ; ISSN 1460-6720 1741-525X
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4Academic Journal
المؤلفون: Omid, Mahshid, Pons, Frank, Zins, Michel
المصدر: International Journal of Services Technology and Management ; volume 23, issue 3, page 165 ; ISSN 1460-6720 1741-525X
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5Dissertation/ Thesis
المؤلفون: Omid, Mahshid
المساهمون: Pons, Frank
مصطلحات موضوعية: HF 91.5 UL 2016, Achat d'impulsion -- Aspect psychologique -- Modèles économétriques, Rabais -- Aspect psychologique, Ventes -- Promotion -- Aspect psychologique, Consommateurs -- Attitudes, Profil des consommateurs
وصف الملف: 1 ressource en ligne (xi, 83 pages); application/pdf
Relation: 32819; https://hdl.handle.net/20.500.11794/28202
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6Conference
المؤلفون: Omid, Mahshid1, Pons, Frank1
المصدر: Society for Marketing Advances Proceedings. Nov2016, p303-304. 2p.
مصطلحات موضوعية: *SALES promotion, *IMPULSE buying, *CONSUMER attitudes, *DECISION making, EMOTIONS, PSYCHOLOGY
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7Conference
المؤلفون: Omid, Mahshid1, Pons, Frank1
المصدر: Advances in Consumer Research. 2016, Vol. 44, p751-751. 1/6p.
مصطلحات موضوعية: *SALES promotion, *CONSUMER behavior
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8Conference
المؤلفون: Levesque, Nataly1, Pons, Frank1 Frank.Pons@fsa.ulaval.ca, Omid, Mahshid1, Mourali, Mehdi1
المصدر: Marketing Management Association Annual Conference Proceedings. Spring2018, p126-127. 2p.
مصطلحات موضوعية: *ORGANIC products, *CONSUMER behavior, ORGANIC foods, ORGANIC food advertising, NATURAL foods