المؤلفون: Linda D. Hollebeek, Norberto Muniz-Martinez, Moira Clark, Agne Simanaviciute, Neda Letukyte

المصدر: Organizations and Markets in Emerging Economies, Vol 13, Iss 2 (2022)

مصطلحات موضوعية: customer engagement, emerging markets, framework, propositions, Business, HF5001-6182, Economics as a science, HB71-74

وصف الملف: electronic resource

Relation: https://www.zurnalai.vu.lt/omee/article/view/28162; https://doaj.org/toc/2029-4581; https://doaj.org/toc/2345-0037

URL الوصول: https://doaj.org/article/26021a8a657a43a58c109dca0973b33b

المؤلفون: Neda Letukytė, Sigitas Urbonavičius

المصدر: Tržište, Vol 34, Iss 1, Pp 59-77 (2022)

مصطلحات موضوعية: brand personality, emotional loyalty, personality traits, congruence, Marketing. Distribution of products, HF5410-5417.5

وصف الملف: electronic resource

Relation: https://hrcak.srce.hr/file/405594; https://doaj.org/toc/0353-4790; https://doaj.org/toc/1849-1383

URL الوصول: https://doaj.org/article/d44f5b2f73bc4172a5c63f062c9ecd24

المؤلفون: Neda Letukytė, Sigitas Urbonavičius

المصدر: Market-Tržište, Zagreb : Sveučilište u Zagrebu, 2022, vol. 34, iss. 1, p. 59-77
Market-Tržište
Volume 34
Issue 1

مصطلحات موضوعية: Marketing, brand personality, emotional loyalty, personality traits, congruence, osobnost marke, emocionalna lojalnost, osobine ličnosti, podudarnost, General Economics, Econometrics and Finance

وصف الملف: application/pdf

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::78740e2f19d68f8b8bcd734678a32f0a
https://repository.vu.lt/VU:ELABAPDB136096990&prefLang=en_US