المؤلفون: PURCAREA, Theodor

المصدر: Holistic Marketing Management Journal Volume 5 Issue 3. 5:13-19

مصطلحات موضوعية: jel:M31, jel:M15, jel:D83, Midyear sales, Switching economy, Nonstop customer, Transformational inbound marketing, Account-based marketing, Reciprocity of value equation

URL الوصول: https://explore.openaire.eu/search/publication?articleId=od_______645::5c6806030fb1ea0858dc83f2c7501d87
http://holisticmarketingmanagement.ro/RePEc/hmm/v5i3/3.pdf