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1Dissertation/ Thesis
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2Academic Journal
المصدر: Journal of Marketing Theory and Practice, 2017 Apr 01. 25(2), 200-211.
URL الوصول: https://www.jstor.org/stable/48542678
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3Academic Journal
المؤلفون: Fazal E. Hasan, Syed, Mortimer, Gary, Lings, Ian N., Neale, Larry
المصدر: Journal of Services Marketing, 2017, Vol. 31, Issue 1, pp. 34-47.
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4Academic Journal
المؤلفون: Schuster, Lisa, Drennan, Judy, Lings, Ian N.
المساهمون: Dibb, Sally, Carrigan, Marylyn
المصدر: European Journal of Marketing, 2013, Vol. 47, Issue 9, pp. 1439-1457.
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5Academic Journal
المؤلفون: Lings, Ian N., Greenley, Gordon E.
المصدر: Journal of Service Management, 2010, Vol. 21, Issue 3, pp. 321-343.
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6Academic Journal
المؤلفون: Lings, Ian N.
المصدر: Journal of Services Marketing, 2000, Vol. 14, Issue 1, pp. 27-43.
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7Academic Journal
المؤلفون: Fazal-e-Hasan, Muhammad, Mortimer, Gary, Lings, Ian N., Drennan, Judy
مصطلحات موضوعية: Organizational performance, Hope, Goal attainment, Positive deviance intentions, Retail employees
Relation: https://acuresearchbank.acu.edu.au/item/875vx/examining-customer-oriented-positive-deviance-intentions-of-retail-employees; https://doi.org/10.1108/IJRDM-10-2018-0235; Fazal-e-Hasan, Muhammad, Mortimer, Gary, Lings, Ian N. and Drennan, Judy. (2019). Examining customer-oriented positive deviance intentions of retail employees. International Journal of Retail and Distribution Management. 47(8), pp. 836 - 854. https://doi.org/10.1108/IJRDM-10-2018-0235
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8Academic Journal
المؤلفون: Lings, Ian N.1 ian.lings@uts.edu.au, Owen, Kate M.2,3
المصدر: Journal of Marketing Management. Jul2007, Vol. 23 Issue 5-6, p483-496. 14p. 6 Diagrams, 1 Chart.
مصطلحات موضوعية: *SPORTS marketing, *CONSUMER behavior, *LOYALTY, *RELATIONSHIP marketing, *SPORTS sponsorship, SOCIAL bonds, COMMITMENT (Psychology)
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9Academic Journal
المؤلفون: Lings, Ian N.1
المصدر: Journal of Marketing Management. May99, Vol. 15 Issue 4, p239-263. 25p.
مصطلحات موضوعية: *CUSTOMER satisfaction, *MARKET orientation, *CUSTOMER orientation, *STRATEGIC planning, *CONSUMERS, *MARKETING strategy, *CONSUMER education, *MARKETING mix, *INTEGRATED marketing, *INTERNAL marketing
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10Academic Journal
المؤلفون: Lings, Ian N.1, Brooks, Roger F.2
المصدر: Journal of Marketing Management. 1998, Vol. 14 Issue 4-5, p325-351. 27p.
مصطلحات موضوعية: *INTERNAL marketing, *CUSTOMER services, *QUALITY of service, *MARKETING models, *MARKETING, *INDUSTRIAL management, *CUSTOMER relations, *SERVICE industries, *CONSUMERS, *COMMERCE
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11Academic Journal
المصدر: Journal of Brand Management ; volume 26, issue 2, page 85-98 ; ISSN 1350-231X 1479-1803
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12Book
المؤلفون: Lings, Ian N., Durden, Geoffrey, Lee, Nick, Cadogan, John W.
المصدر: Looking Forward, Looking Back: Drawing on the Past to Shape the Future of Marketing ; Developments in Marketing Science: Proceedings of the Academy of Marketing Science ; page 403-406 ; ISSN 2363-6165 2363-6173 ; ISBN 9783319241821 9783319241845
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13Academic Journal
المصدر: Journal of Brand Management; Mar2019, Vol. 26 Issue 2, p85-98, 14p
مصطلحات موضوعية: ONLINE shopping, INNOVATIONS in business, CUSTOMER satisfaction, MARKETING strategy, RELATIONSHIP marketing
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14Book
المؤلفون: Lee, Nick J., Lings, Ian N.
وصف الملف: application/pdf
Relation: https://publications.aston.ac.uk/id/eprint/3491/1/Doing_business_research_Ch1.pdf; Lee, Nick J. and Lings, Ian N. (2008). Doing business research:a guide to theory and practice. London: SAGE.
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15Academic Journal
المؤلفون: Lings, Ian N., Greenley, Gordon E.
المصدر: Journal of Strategic Marketing ; volume 17, issue 1, page 41-53 ; ISSN 0965-254X 1466-4488
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16Academic Journal
المؤلفون: Rudd, John M., Greenley, Gordon E., Beatson, Amanda T., Lings, Ian N.
Relation: Rudd, John M., Greenley, Gordon E., Beatson, Amanda T. and Lings, Ian N. (2008) Strategic planning and performance : extending the debate. Journal of Business Research, 61 (2). pp. 99-108. doi:10.1016/j.jbusres.2007.06.014
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17Academic Journal
المؤلفون: Lings, Ian N., Greenley, Gordon E.
وصف الملف: text
Relation: https://publications.aston.ac.uk/id/eprint/3052/1/Measuring_internal_market_orientation.pdf; Lings, Ian N. and Greenley, Gordon E. (2005). Measuring internal market orientation. Journal of Service Research, 7 (3), pp. 290-305.
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18Academic Journal
المؤلفون: Lemmink, Jos G.A.M., Botschen, Günther, Lings, Ian N.
المصدر: Journal of Business Research
Relation: Lemmink, Jos G.A.M., Botschen, Günther, & Lings, Ian N. (2004) Special issue on European research in service marketing. Journal of Business Research, 57(4), pp. 372-373.; https://eprints.qut.edu.au/213363/
الاتاحة: https://eprints.qut.edu.au/213363/
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19Academic Journal
المؤلفون: Lings, Ian N
المصدر: Journal of Business Research ; volume 57, issue 4, page 405-413 ; ISSN 0148-2963
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20Book
المؤلفون: Lings, Ian N., Durden, Geoffrey, Lee, Nick, Cadogan, John W.
المصدر: Looking Forward, Looking Back: Drawing on the Past to Shape the Future of Marketing; 2016, p403-406, 4p