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1Academic Journal
المؤلفون: Parker, Janna M.1 (AUTHOR) Parke4jm@jmu.edu, James, Kevin W.2 (AUTHOR), Leggett, Britton R.3 (AUTHOR), Al-Shammari, Marwan2 (AUTHOR)
المصدر: Journal of Marketing Education. Dec2024, Vol. 46 Issue 3, p240-257. 18p.
مصطلحات موضوعية: *SEARCH engine optimization, *MARKETING research, EDUCATION marketing, EVIDENCE gaps
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2Academic Journal
المؤلفون: James, Kevin W., James, Hui, Babin, Barry J., Parker, Janna M.
المصدر: Journal of Managerial Issues, 2019 Jul 01. 31(2), 137-150.
URL الوصول: https://www.jstor.org/stable/45176612
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3Academic Journal
المؤلفون: Parker, Janna M.1 (AUTHOR) Parke4jm@jmu.edu, James, Kevin W.2 (AUTHOR)
المصدر: Journal of Marketing Education. Apr2024, Vol. 46 Issue 1, p72-75. 4p.
مصطلحات موضوعية: *SOCIAL media in marketing, *TECHNOLOGICAL innovations, *MARKETING education, *ARTIFICIAL intelligence, *SOCIAL marketing
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4BookDo You Need More Committed Volunteers for Your Nonprofit? Support their Brand Community: An Abstract
المؤلفون: Parker, Janna M., Sams, Doreen, James, Kevin W.
المصدر: Developments in Marketing Science: Proceedings of the Academy of Marketing Science ; From Micro to Macro: Dealing with Uncertainties in the Global Marketplace ; page 543-544 ; ISSN 2363-6165 2363-6173 ; ISBN 9783030898823 9783030898830
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5Book
المؤلفون: Parker, Janna M., James, Kevin W., Ditt, Cassandra
المصدر: Celebrating the Past and Future of Marketing and Discovery with Social Impact ; Developments in Marketing Science: Proceedings of the Academy of Marketing Science ; page 377-378 ; ISSN 2363-6165 2363-6173 ; ISBN 9783030953454 9783030953461
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6Academic Journal
المؤلفون: Babin, Barry J., Attaway, Jill P., James, Kevin W.
المصدر: Journal of Global Scholars of Marketing Science ; volume 27, issue 3, page 195-200 ; ISSN 2163-9159 2163-9167
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7Book
المؤلفون: Parker, Janna M., Sams, Doreen, James, Kevin W.
المصدر: Developments in Marketing Science: Proceedings of the Academy of Marketing Science ; Boundary Blurred: A Seamless Customer Experience in Virtual and Real Spaces ; page 123-124 ; ISSN 2363-6165 2363-6173 ; ISBN 9783319991801 9783319991818
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8Book
المؤلفون: Babin, Barry J., James, Kevin W.
المصدر: Food Retailing and Sustainable Development ; page 171-185 ; ISBN 9781787145542 9781787145535
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9Academic Journal
المؤلفون: Parker, Janna M., Marasi, Shelly, James, Kevin W., Wall, Alison
المساهمون: James Madison University
المصدر: Journal of Business Research ; volume 103, page 1-9 ; ISSN 0148-2963
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10Academic Journal
المصدر: Journal of Retailing and Consumer Services ; volume 51, page 33-41 ; ISSN 0969-6989
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11Book
المؤلفون: James, Kevin W., Camp, Kerri M., Parker, Janna
المصدر: Back to the Future: Using Marketing Basics to Provide Customer Value ; Developments in Marketing Science: Proceedings of the Academy of Marketing Science ; page 195-196 ; ISSN 2363-6165 2363-6173 ; ISBN 9783319660226 9783319660233
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12Academic Journal
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13Academic Journal
المؤلفون: Parker, Janna M., Marasi, Shelly, James, Kevin W., Wall, Alison
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14Conference
المؤلفون: Babin, Barry J.1 bbabin@latech.edu, James, Kevin W.1, Shows, G. David1, Ocal, Yasemin1
المصدر: AMA Summer Academic Conference Proceedings. 2011, Vol. 22, p104-105. 2p.
مصطلحات موضوعية: *PSYCHOLOGY of executives, *SUPERVISORS, *EXECUTIVES' attitudes, ETHICAL problems, ALTRUISM, PSYCHOLOGY