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1Academic Journal
المؤلفون: ARCHPRU AKAKA, MELISSA1 melissa.akaka@du.edu, JENSEN SCHAU, HOPE2 hschau@arizona.edu
المصدر: Journal of Advertising Research. Jun2023, Vol. 63 Issue 2, p185-200. 16p.
مصطلحات موضوعية: *MARKETING strategy, *CUSTOMER relations, *QUALITATIVE research, *ADVERTISING executives, *CONSUMER behavior, *MARKETING
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2Academic Journal
المؤلفون: Campbell, Colin L., Sands, Sean, Montecchi, Matteo, Jensen Schau, Hope
المصدر: Campbell , C L , Sands , S , Montecchi , M & Jensen Schau , H 2022 , ' That’s So Instagrammable! Understanding How Environments Generate Indirect Advertising by Cueing Consumer-Generated Content ' , JOURNAL OF ADVERTISING , vol. 51 , no. 4 , pp. 411-429 . https://doi.org/10.1080/00913367.2022.2053901
وصف الملف: application/pdf
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3Academic Journal
المؤلفون: Campbell, Colin, Sands, Sean, Montecchi, Matteo, Jensen Schau, Hope
المصدر: Journal of Advertising; Aug/Sep2022, Vol. 51 Issue 4, p411-429, 19p, 1 Color Photograph, 1 Diagram, 3 Charts, 1 Graph
مصطلحات موضوعية: COMPUTER vision, POPULAR culture, ARTIFICIAL intelligence, MUSEUM exhibits
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4Academic Journal
المؤلفون: Archpru Akaka, Melissa1 (AUTHOR) melissa.akaka@du.edu, Jensen Schau, Hope2 (AUTHOR) schauh@uci.edu
المصدر: Journal of Business Research. Feb2025, Vol. 188, pN.PAG-N.PAG. 1p.
مصطلحات موضوعية: *MARKET capitalization, *SOCIAL structure, GENDER inequality, REPUTATION, WOMEN athletes
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5Academic Journal
المؤلفون: Jensen Schau, Hope, Gilly, Mary C.
المصدر: Journal of Consumer Research, 2003 Dec . 30(3), 385-404.
Relation: Hope Jensen Schau is assistant professor of marketing, Fox School of Business and Management, Temple University, Philadelphia, PA 19122 (e‐mail: hope.schau@temple.edu ). Mary C. Gilly is professor of marketing, Graduate School of Management, University of California, Irvine, CA 92697 (e‐mail: mcgilly@uci.edu ). The authors acknowledge the many helpful suggestions of the editor, associate editor, and the reviewers. The article also benefited from the comments provided by Robert Kozinets, Albert Muniz, Jr., Michael F. Smith, and Mary Wolfinbarger on earlier drafts of the article. This work evolved from the first author’s dissertation, which was supervised by the second author and by Alladi Venkatesh.
URL الوصول: https://www.jstor.org/stable/10.1086/378616
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6Book
المؤلفون: Lanier, Clinton D., Jensen Schau, Hope
المصدر: Consumer Culture Theory
URL الوصول: http://www.emeraldinsight.com/doi/10.1016/S0885-2111(06)11013-3
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7
المؤلفون: Van Horen, Femke, Estes, Z., Argo, Jennifer, Lowrey, Tina M., Jensen Schau, Hope
المساهمون: Marketing
المصدر: Advances in Consumer Research Proceedings, 47-51
STARTPAGE=47;ENDPAGE=51;TITLE=Advances in Consumer Research Proceedingsمصطلحات موضوعية: technology, industry, and agriculture, health care economics and organizations
وصف الملف: application/pdf
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8Electronic Resource
المؤلفون: Argo, Jennifer, Lowrey, Tina M., Jensen Schau, Hope, Yao, Jun, Wang, Di, Martin, Brett
المصدر: Advances in Consumer Research.Vol. 48.
مصطلحات الفهرس: Chapter in Book, Report or Conference volume
URL:
https://www.acrwebsite.org/volumes/2661023/volumes/v48/NA-48 https://www.acrwebsite.org/volumes/2661023/volumes/v48/NA-48
Yao, Jun, Wang, Di, & Martin, Brett (2020) The Moderating Effect of Regulatory Focus on Consumer Preferences For Price Discounts and Bonus Packs. In Argo, Jennifer, Lowrey, Tina M., & Jensen Schau, Hope (Eds.) Advances in Consumer Research.Vol. 48. Association for Consumer Research, Duluth, MN, pp. 801-802. -
9Academic Journal
المؤلفون: Epp, Amber M.1 (AUTHOR) aepp@bus.wisc.edu, Jensen Schau, Hope2 (AUTHOR) hschau@email.arizona.edu, Price, Linda L.3 (AUTHOR) llprice@eller.arizona.edu
المصدر: Journal of Marketing. May2014, Vol. 78 Issue 3, p81-101. 21p. 2 Diagrams, 4 Charts.
مصطلحات موضوعية: *FAMILIES & economics, *CONSUMPTION (Economics), *INFORMATION & communication technologies, *BRAND loyalty, *BRANDING (Marketing), RESIDENTIAL mobility, GEOGRAPHIC mobility, LONGITUDINAL method
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10Academic Journal
المؤلفون: CHALMERS THOMAS, TANDY, PRICE, LINDA L., JENSEN SCHAU, HOPE
المصدر: Journal of Consumer Research; Feb2013, Vol. 39 Issue 5, p1010-1033, 24p, 1 Diagram, 7 Charts
مصطلحات موضوعية: CONSUMPTION (Economics), HETEROGENEITY, COMMUNITIES, MARKETS & society, CONSUMER behavior research, CONSUMER research, PSYCHOLOGY, ECONOMICS
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11Book
المؤلفون: Antorini, Yun Mi, Muñiz, Jr, Albert M., Jensen Schau, Hope
المساهمون: Belk, Russell W., Llamas, Rosa
المصدر: Antorini , Y M , Muñiz, Jr , A M & Jensen Schau , H 2012 , The Brick Treatment : Religiosity Among Adult Fans of Lego . in R W Belk & R Llamas (eds) , The Routledge companion to digital consumption . Routledge .
الاتاحة: https://pure.au.dk/portal/da/publications/the-brick-treatment(891de4a9-b142-4612-ad02-c39d1e0fd10b).html
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12Academic Journal
المؤلفون: Jensen Schau, Hope, Muñiz, Albert M.
المصدر: Journal of Strategic Marketing ; volume 14, issue 1, page 19-33 ; ISSN 0965-254X 1466-4488
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13Conference
المؤلفون: Choueiki, Ziad, Geuens, Maggie, Vermeir, Iris, Spruyt, Adriaan
المساهمون: Argo, Jennifer, Lowrey, Tina M., Jensen Schau, Hope
المصدر: ADVANCES IN CONSUMER RESEARCH ; ISBN: 9780915552818
مصطلحات موضوعية: Business and Economics
وصف الملف: application/pdf
Relation: https://biblio.ugent.be/publication/8745297; http://hdl.handle.net/1854/LU-8745297; https://biblio.ugent.be/publication/8745297/file/8745300
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14Academic Journal
المؤلفون: Emontspool, Julie, Smaniotto, Cristiano
المساهمون: Argo, Jennifer, Lowrey, Tina M., Jensen Schau, Hope
المصدر: Emontspool , J & Smaniotto , C 2020 , Thingification: Interrupting Subject and Object . in J Argo , T M Lowrey & H Jensen Schau (eds) , NA-Advances in Consumer Research . vol. 48 , Association for Consumer Research , Duluth, MN , pp. 57-61 , First Virtual ACR Conference , Paris , France , 01/10/2020 . < https://www.acrwebsite.org/volumes/2661815/volumes/v48/NA-48 >
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15Book
المؤلفون: Yao, Jun, Wang, Di, Martin, Brett
المساهمون: Argo, Jennifer, Lowrey, Tina M., Jensen Schau, Hope
المصدر: Advances in Consumer Research. Vol. 48.
Relation: https://www.acrwebsite.org/volumes/2661023/volumes/v48/NA-48; Yao, Jun, Wang, Di, & Martin, Brett (2020) The Moderating Effect of Regulatory Focus on Consumer Preferences For Price Discounts and Bonus Packs. In Argo, Jennifer, Lowrey, Tina M., & Jensen Schau, Hope (Eds.) Advances in Consumer Research. Vol. 48. Association for Consumer Research, Duluth, MN, pp. 801-802.; https://eprints.qut.edu.au/210874/; Centre for Behavioural Economics, Society & Technology; QUT Business School; Faculty of Business & Law; School of Advertising, Marketing & Public Relations
الاتاحة: https://eprints.qut.edu.au/210874/
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16Book
المساهمون: Belk, Russell W., Grayson, Kent, Muñiz, Albert M., Jensen Schau, Hope
المصدر: Research in Consumer Behavior ; ISSN 0885-2111 ; ISBN 9781780521169 9781780521176
الاتاحة: http://dx.doi.org/10.1108/s0885-2111(2011)13
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17
المؤلفون: Julie Emontspool, Cristiano Smaniotto
المساهمون: Argo, Jennifer, Lowrey, Tina M., Jensen Schau, Hope
المصدر: University of Southern Denmark
Emontspool, J & Smaniotto, C 2020, Thingification: Interrupting Subject and Object . in J Argo, T M Lowrey & H Jensen Schau (eds), NA-Advances in Consumer Research . vol. 48, Association for Consumer Research, Duluth, MN, pp. 57-61, First Virtual ACR Conference, Paris, France, 01/10/2020 . < https://www.acrwebsite.org/volumes/2661815/volumes/v48/NA-48 > -
18
المؤلفون: Femke van Horen, Estes, Z.
المساهمون: Argo, Jennifer, Lowrey, Tina M., Jensen Schau, Hope
المصدر: Vrije Universiteit Amsterdam
Van Horen, F & Estes, Z 2020, The Appeal of Copycats When the Horizon is Wide . in J Argo, T M Lowrey & H Jensen Schau (eds), Advances in Consumer Research Proceedings . NA-Advances in Consumer Research, vol. 48, ACR, pp. 47-51 . < https://www.acrwebsite.org/volumes/2661297/volumes/v48/NA-48 >مصطلحات موضوعية: technology, industry, and agriculture, health care economics and organizations
وصف الملف: application/pdf