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1Academic Journal
المؤلفون: D'Souza, Clare, Wong, Winnie, Haber, Nicole El, Brouwer, Anne, Niininen, Outi
المصدر: D'Souza , C , Wong , W , Haber , N E , Brouwer , A & Niininen , O 2024 , ' Online impulse purchases versus planned purchases and the role of visual attributes ' , Journal of Global Fashion Marketing , vol. 15 , no. 4 , pp. 504-522 . https://doi.org/10.1080/20932685.2024.2361884
مصطلحات موضوعية: Planned purchases, impulse purchases, perceived risk, satisfaction, virtual aesthetics
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2Academic Journal
المؤلفون: Nagpal, Swati, Haber, Nicole EL, Young, Suzanne
المصدر: Social Business ; volume 8, issue 4, page 345-368 ; ISSN 2044-4087