المؤلفون: Chen, Yi-An, Guo, Shiau-Ling, Huang, Kuo-Feng

المصدر: International Journal of Emerging Markets, 2023, Vol. 19, Issue 11, pp. 3581-3600.

URL الوصول: http://www.emeraldinsight.com/doi/10.1108/IJOEM-05-2022-0875

المؤلفون: Chen, Yi-An, Guo, Shiau-Ling, Huang, Kuo-Feng

المصدر: International Journal of Emerging Markets ; volume 19, issue 11, page 3581-3600 ; ISSN 1746-8809

الاتاحة: http://dx.doi.org/10.1108/ijoem-05-2022-0875
https://www.emerald.com/insight/content/doi/10.1108/IJOEM-05-2022-0875/full/xml
https://www.emerald.com/insight/content/doi/10.1108/IJOEM-05-2022-0875/full/html

المؤلفون: Um, Cyril Taewoong¹ (AUTHOR) cum@purdue.edu, Guo, Shiau-Ling² (AUTHOR) slguo@nccu.edu.tw, Lumineau, Fabrice³ (AUTHOR) lumineau@hku.hk, Shi, Wei⁴ (AUTHOR) wshi@bus.miami.edu, Song, Ruixiang⁵ (AUTHOR) rsong@lsu.edu

المصدر: Academy of Management Journal. Dec2022, Vol. 65 Issue 6, p1984-2013. 30p. 10 Charts, 2 Graphs.

مصطلحات موضوعية: *CHIEF financial officers, *OCCUPATIONAL roles, *CONTRACTS, *DEBT, *CHIEF executive officers, SOCIAL role, OPTIMISM

المؤلفون: 郭曉玲, Guo, Shiau-Ling

المساهمون: 企管系

مصطلحات موضوعية: Contractual governance, Franchise, Collaborative strategy, Interorganizational relationship

وصف الملف: 105 bytes; text/html

Relation: Long Range Planning, Vol.56, No.4, 102343; https://nccur.lib.nccu.edu.tw//handle/140.119/148380; https://nccur.lib.nccu.edu.tw/bitstream/140.119/148380/1/index.html

الاتاحة: https://nccur.lib.nccu.edu.tw//handle/140.119/148380
https://doi.org/10.1016/j.lrp.2023.102343
https://nccur.lib.nccu.edu.tw/bitstream/140.119/148380/1/index.html

المؤلفون: 郭曉玲, Guo, Shiau-Ling

المساهمون: 企管系

وصف الملف: 109 bytes; text/html

Relation: Journal of Business Research, Vol.157, 113570; https://nccur.lib.nccu.edu.tw//handle/140.119/146148; https://nccur.lib.nccu.edu.tw/bitstream/140.119/146148/1/index.html

الاتاحة: https://nccur.lib.nccu.edu.tw//handle/140.119/146148
https://doi.org/10.1016/j.jbusres.2022.113570
https://nccur.lib.nccu.edu.tw/bitstream/140.119/146148/1/index.html

المؤلفون: 郭曉玲, Guo, Shiau-Ling

المساهمون: 企管系

وصف الملف: 132 bytes; text/html

Relation: Strategic Management Society Annual Conference, Strategic Management Society; https://nccur.lib.nccu.edu.tw//handle/140.119/139794; https://nccur.lib.nccu.edu.tw/bitstream/140.119/139794/1/index.html

الاتاحة: https://nccur.lib.nccu.edu.tw//handle/140.119/139794
https://nccur.lib.nccu.edu.tw/bitstream/140.119/139794/1/index.html

المؤلفون: Guo, Shiau-Ling, Lumineau, Fabrice, Lewicki, Roy J., 郭曉玲

المساهمون: 企管系

مصطلحات موضوعية: Trust, Distrust, Research agenda

وصف الملف: 100 bytes; text/html

Relation: Foundations and Trends in Management, now publishers,Vol. 1: No. 1, pp 1-88; http://nccur.lib.nccu.edu.tw//handle/140.119/120361; http://nccur.lib.nccu.edu.tw/bitstream/140.119/120361/1/index.html

الاتاحة: http://nccur.lib.nccu.edu.tw//handle/140.119/120361
https://doi.org/10.1561/3400000001
http://nccur.lib.nccu.edu.tw/bitstream/140.119/120361/1/index.html

المؤلفون: 郭曉玲, Guo, Shiau-Ling, Lumineau, Fabrice

وصف الملف: 117 bytes; text/html

Relation: Academy of Management Proceedings, Academy of Management.; http://nccur.lib.nccu.edu.tw//handle/140.119/115779; http://nccur.lib.nccu.edu.tw/bitstream/140.119/115779/1/index.html

الاتاحة: http://nccur.lib.nccu.edu.tw//handle/140.119/115779
https://doi.org/10.5465/AMBPP.2017.14652abstract
http://nccur.lib.nccu.edu.tw/bitstream/140.119/115779/1/index.html

المؤلفون: 郭曉玲, Guo, Shiau-Ling

وصف الملف: 120 bytes; text/html

Relation: Academy of Management Best Paper Proceedings, Academy of Management.; http://nccur.lib.nccu.edu.tw//handle/140.119/115777; http://nccur.lib.nccu.edu.tw/bitstream/140.119/115777/1/index.html

الاتاحة: http://nccur.lib.nccu.edu.tw//handle/140.119/115777
https://doi.org/10.5465/AMBPP.2017.192
http://nccur.lib.nccu.edu.tw/bitstream/140.119/115777/1/index.html

المؤلفون: Guo, Shiau-Ling

المصدر: Open Access Dissertations

وصف الملف: application/pdf

URL الوصول: https://explore.openaire.eu/search/publication?articleId=od_______540::0577eb1ebfff7b337f8f4a798e5812af
https://docs.lib.purdue.edu/cgi/viewcontent.cgi?article=2769&context=open_access_dissertations

المؤلفون: Guo, Shiau-Ling, Lumineau, Fabrice

المصدر: Academy of Management Annual Meeting Proceedings; 2017, Vol. 2017 Issue 1, p1-1, 1p

المؤلفون: 蘇子晴, Su, Tzu-Chin

المساهمون: 郭曉玲, Guo, Shiau-Ling

مصطلحات موضوعية: 跨國藥廠, 全球化策略, 進入模式, 競爭優勢, 母子公司經營模式, Multinational pharmaceutical companies, Globalization strategy, Entry mode, Competitive advantage, Parent-subsidiary business model

وصف الملف: 1982279 bytes; application/pdf

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Journal of management, 17(1), 99-120. 11. Bartlett, C. A., & Ghoshal, S. (1989). Managing across borders: The transnational solution. Harvard Business School Press. 12. Cui, L., Meyer, K. E., & Hu, H. W. (2014). What drives firms’ intent to seek strategic assets by foreign direct investment? A study of emerging economy firms. Journal of World Business, 49(4), 488-501. 13. Dastidar, S. G., & Datta, B. (2009). Demographic differences in consumer exploratory tendencies: An empirical examination. IIMB Management Review, 21(4), 297-312. 14. Davidson, W. H. (1980). The location of foreign direct investment activity: Country characteristics and experience effects. Journal of international business studies, 11, 9-22. 15. Dess, G., Gupta, A., Hennart, J.-F., & Hill, C. (1995). Conducting and integrating strategy research at the international, corporate, and business levels: Issues and directions. Journal of Management, 21(3), 357-393. 16. Dunning, J. H. (2001). The eclectic (OLI) paradigm of international production: past, present and future. International journal of the economics of business, 8(2), 173-190. 17. During, S. (Ed.). (1999). The cultural studies reader. Psychology Press. 18. Flyvbjerg, B. (2006). Five misunderstandings about case-study research. Qualitative Inquiry, 12(2), 219-245. 19. Ghemawat, P., & Matters, D. S. (2001). The hard reality of global expansion. Harvard Business Review, 79(8), 137-146. 20. Hisey, K. B., & Caves, R. E. (1985). Diversification strategy and choice of country: diversifying acquisitions abroad by US multinationals, 1978–1980. Journal of International Business Studies, 16, 51-64. 21. Hitt, M. A., Bierman, L., Uhlenbruck, K., & Shimizu, K. (2006). The importance of resources in the internationalization of professional service firms: The good, the bad, and the ugly. Academy of management journal, 49(6), 1137-1157. 22. Hitt, M. A., Hoskisson, R. E., & Kim, H. (1997). International diversification: Effects on innovation and firm performance in product-diversified firms. Academy of Management journal, 40(4), 767-798. 23. Hitt, M. A., Li, D., & Xu, K. (2016). International strategy: From local to global and beyond. Journal of World Business, 51(1), 58-73. 24. Hymer, S. H. (1960). The international operations of national firms, a study of direct foreign investment (Doctoral dissertation, Massachusetts Institute of Technology). 25. Luehrman, T. A. (1998). Strategy as a portfolio of real options. Harvard business review, 76, 89-101. 26. McCann, T. V., & Clark, E. (2003). Grounded theory in nursing research: Part 1–Methodology. 27. Ong, K. L., Stafford, L. K., McLaughlin, S. A., Boyko, E. J., Vollset, S. E., Smith, A. E., . & Brauer, M. (2023). Global, regional, and national burden of diabetes from 1990 to 2021, with projections of prevalence to 2050: a systematic analysis for the Global Burden of Disease Study 2021. The Lancet, 402(10397), 203-234. 28. Penrose, E. T. (2009). The Theory of the Growth of the Firm. Oxford university press. 29. Porter, M. E. (1991). Towards a dynamic theory of strategy. Strategic management journal, 12(S2), 95-117. 30. Prahalad, C. K., & Doz, Y. L. (1987). The multinational mission: Balancing local demands and global vision. Simon and Schuster. 31. Root, F. R. (1998). Entry strategies for international markets. John Wiley & Sons. 32. Sambharya, R. B., & Lee, J. (2014). Renewing dynamic capabilities globally: An empirical study of the world’s largest MNCs. Management International Review, 54, 137-169. 33. Van Tulder, R. (2015). Getting all motives right: a holistic approach to internationalization motives of companies. The Multinational Business Review, 23(1), 36-56. 34. Van Tulder, R., & Da Rosa, A. (2014). Multinationals and Small-and Medium-Sized Enterprises (SMEs): A linkages perspective on inclusive development strategies. In International Business and Sustainable Development (pp. 203-227). Emerald Group Publishing Limited. 35. Wernerfelt, B. (1984). A resource‐based view of the firm. Strategic management journal, 5(2), 171-180. 36. Witt, M. A., & Lewin, A. Y. (2007). Outward foreign direct investment as escape response to home country institutional constraints. Journal of International business studies, 38(4), 579-594. 37. Zahra, S. A., Ireland, R. D., & Hitt, M. A. (2000). International expansion by new venture firms: International diversity, mode of market entry, technological learning, and performance. Academy of Management journal, 43(5), 925-950. 網路相關資源 1. 中央健康保險署 (2023)。 112年度健保藥價調整，自4月1日起實施。衛生福利部。 https://www.mohw.gov.tw/cp-6566-73804-1.html 2. 產業價值鏈資訊平台(2024)。 製藥產業鏈。證券櫃檯買賣中心。 https://ic.tpex.org.tw/introduce.php?ic=C100 3. 經濟部 (2024)。 西藥外銷助攻，112年藥品及醫用化學製品業產值再創佳績。經濟部。 https://www.moea.gov.tw 4. Institute for Health Metrics and Evaluation(2023). Global diabetes cases to soar from 529 million to 1.3 billion by 2050. https://www.healthdata.org/news-release/global-diabetes-cases-soar-529-million-13-billion-2050 5. Tejwin (2023)。常見藥物定價方法簡介。 https://www.tejwin.com/insight/常見藥物定價方法簡介/ 6. TWSE (2023)。台灣生技醫藥產業發展及願景。 https://www.twse.com.tw/market_insights/zh/detail/ff8080818c000119018c3375a03e011d 7. WHO (2023). The top 10 causes of death. https://www.who.int/news-room/fact-sheets/detail/the-top-10-causes-of-death; G0111363077; https://nccur.lib.nccu.edu.tw//handle/140.119/152447; https://nccur.lib.nccu.edu.tw/bitstream/140.119/152447/1/307701.pdf

الاتاحة: https://nccur.lib.nccu.edu.tw//handle/140.119/152447
https://nccur.lib.nccu.edu.tw/bitstream/140.119/152447/1/307701.pdf

المؤلفون: 陳品潔, Chen, Pin-Jie

المساهمون: 郭曉玲, Guo, Shiau-Ling

مصطلحات موضوعية: 雲端運算, 雲端運算服務供應商, 策略行銷, 競爭優勢, Cloud computing, Cloud service provider, Strategic marketing, Competition advantage

وصف الملف: 2327141 bytes; application/pdf

Relation: 王琪 (2021)，以策略行銷分析架構探討數位轉型的成功案例，未出版之碩士論文，國立政治大學企業管理研究所，台灣台北。 江若綸、邱奕嘉、江若綸 (2017)，雲端 ERP 帶動傳統產業生產力升級之個案分析，國立政治大學經營管理碩士學程，台灣台北。 吳宙穎 (2012)，雲端產業的策略行銷剖析：以 IBM 及 HPQ 為例，未出版之碩士論文，國立政治大學經營管理碩士學程，台灣台北。 邱志聖，2014，策略行銷分析：架構與實務應用，台北：智勝文化公司。 莊尚平 (1999)，資源基礎理論下持久競爭優勢之整合性架構初探，未出版之碩士論文，國立台灣科技大學工業管理研究所，台灣台北。 程羿樺 (2022)，企業導入雲端運算系統之流程與影響因素探討，未出版之碩士論文，國立政治大學科技管理與智慧財產研究所，台灣台北。 劉千瑩 (2023)，台灣雲端產業競爭態勢與發展，未出版之碩士論文，國立政治大學企業管理研究所，台灣台北。 魏文彬 (2010)，端點銷售系統製造商因應雲端運算所帶來的衝擊之產品策略分析——以個案公司為例，未出版之碩士論文，國立政治大學商管專業學院碩士學位學程，台灣台北。 Abercrombie, N. (1984). Authority and organization in German management. Cambridge University Press. Barney, J. B. (1986). Strategic factor markets: Expectations, luck, and business strategy. Management Science, 42, 1231-1241. Barney, J. B. (1991). Firm resources and sustained competitive advantage. Journal of Management, 17(1), 99-120. Blau, P. M. (1964). Justice in social exchange. Sociological Inquiry, 34(2), 193-206. Barney, J. B. (1995). Looking inside for competitive advantage. Academy of Management Executive, 9(4), 49-61. Grant, R. M. (1991). The resource-based theory of competitive advantage: Implications for strategy formulation. California Management Review, 33(3), 114-135. Peteraf, M.A. (1993) The Cornerstones of Competitive Advantage: A Resource-Based View. Strategic Management Journal, 14, 179-191. Rumelt, R. (1984). Towards a strategic theory of the firm. In R. Lamb (Ed.), Competitive Strategic Management (pp. 556-570). Prentice-Hall. Selznick, P. (1997). Leadership in administration: A sociological interpretation. In N. J. Foss (Ed.), Resources firms and strategies (pp. 21-26). Oxford University Press. Wernerfelt, B. (1984). A resource-based view of the firm. Strategic Management Journal, 5, 171-180. Yin, R. K. (1984). Case study research: Design and methods. Sage Publications.; G0110363014; https://nccur.lib.nccu.edu.tw//handle/140.119/152421; https://nccur.lib.nccu.edu.tw/bitstream/140.119/152421/1/301401.pdf

الاتاحة: https://nccur.lib.nccu.edu.tw//handle/140.119/152421
https://nccur.lib.nccu.edu.tw/bitstream/140.119/152421/1/301401.pdf

المؤلفون: 何嘉展, Ho, Chia-Chan

المساهمون: 黃國峯 郭曉玲, Huang, Kuo-Feng Guo, Shiau-Ling

مصطلحات موضوعية: 競爭分析, 個案訪談, 傳統銀樓業, 策略轉型, competition analysis, case study, traditional jewelry store, transformative strategy

وصف الملف: 4837090 bytes; application/pdf

Relation: 中文參考文獻 1.台灣省金銀珠寶商業同業公會聯合會 (2019)，全國貴金屬監督委員會貴金屬飾品成色鑑定管理辦法。 2.全國貴金屬監督委員會(2021)，誠實標章、中華民國團體商標註冊證、黃金條塊認證、全國貴金屬監督委員會檢測認證的提煉廠商名錄與戳記圖， No.15版。 3.何耕宇(2021)，新冠疫情對於珠寶業之衝擊和對策：以C公司為例，財務金融學類，國立台灣大學。 4.林欣怡 (2020)，台灣珠寶鑽石市場與現況分析，經營管理碩士學程碩士論文，國立政治大學。 5.高瑜婷 (2020)，傳統珠寶實體通路導入網路自媒體之行銷策略，經營管理碩士在職專班學位學程學位論文， 逢甲大學。 6.黃哲盛 (2011)，消費者如何消費頂級珠寶：珠寶、文化消費與消費意義之關連性研究，國際商學碩士在職專班，淡江大學。 7.黃茂澤(2022)，珠寶產業行銷商業模式之研究-以H珠寶學院為例，國際高階經營管理碩士在職專班碩士論文，國立高雄大學 8.陳明哲 (2010)，動態競爭(Competitive Dynamics)，林豪傑、喬友慶、侯勝宗編譯 (二版)，智勝文化事業有限公司。 9.陳明哲 (2012年11月)，預測競爭對手的回應: AMC分析法初探，哈佛商業評論。 10.陳明哲 (2022)，動態競爭ー後波特時代的競爭優勢(初版)，元照出版社，DOI:10.53106/9789575116415。 11.陳昭良 (2020)，動態競爭決勝力 運用宏觀到微觀 心法矩陣突破變局 (初版)，商周出版。 12.孫旭群 (2023)，策略規劃與管理實務經理人培養思維、掌握洞察力、啟發策略的必備攻略(初版，62-70頁，149-155頁)。 13.顏惠結 (2021)，企業轉型 洞悉新趨勢X驅動新商機X創造新需求的實戰策略 (初版，30-55頁)，國立中正大學企業管理學系所。 英文參考文獻 1.Alba, J. W., & Hutchinson, J. W. (2000). Knowledge calibration： What consumers know and what they think they know. Journal of consumer research, 27(2), 123-156 2.Byars, Lloyd L. (1991). Strategic Management: Formulation and Implementation : Concepts and Cases. 3.Diktaş, M., & Tekin, M. (2019). The Effect of Service Quality and Offered Values on Customer Satisfaction and Customer Loyalty： An Implementation on Jewelry Industry. In Proceedings of the International Symposium for Production Research 2018 18 (pp. 753-768). Springer International Publishing 4.Freire, N.A. (2014): When Luxury Advertising Adds the Identity Values of Luxury: A Semiotic Analysis. Journal of Business Research, Volume 67 Issue 12, pp. 2666-2675. 5.Johnson, G. and Scholes, K. (2002) Exploring Corporate Strategy: Text and Cases. Harlow, Essex: Pearson Education Limited. 6.Jones, L., Palumbo, D. & Brown, D. (2021). Coronavirus: How the pandemic has changed the world economy. BBC News. https://www.bbc.com/news/business-51706225 7.Kim, W. Chan/ Mauborgne, Renee (2015) Blue Ocean Strategy, Expended Edition, How to create Uncontested Space and make the competition irrelevant, Harvard Business Review. 8.KPMG (2006). The global gems and jewelry industry. Vision 2015: Transforming for growth. https://www.nicct.nl/new/wp-content/uploads/KPMG-Gems-Jewelry-report-2006.pdf 9.Michael E. Porter (2008.6) Competitive Strategy－Techniques for Analyzing and Competitors, from Competitive Strategy: Techniques for Analyzing Industries and Competitors by Michael E. Porter - Books on Google Play. 10.Martin Reeve, Knut Haanaes & Janmejaya Shiha, Your Strategy Needs a Strategy: How to Choose and Execute the Right Approach, Harvard Business Review Press 11.Mrad, M., Majdalani, J., Cui, C. C. & Khansa, Z. E. (2020). Brand addiction in the contexts of luxury and fast-fashion brands. Journal of Retailing and Consumer Services, 55, 1-12. 12.Parasuraman, A., Berry, L. L., & Zeithaml, V. A. (1991). Understanding customer expectations of service. MIT sloan management review 網路資源 1.中華民國金銀珠寶商業同業公會全國聯合會官方網站，網址 jga.org.tw 2.電商教室(2020年10月30日)，「品牌行銷」第二步，找到市場定位，電商經營小學堂，來源自http://shopstore.tw/article184。 3.電商教室(2020年10月30日)，「品牌行銷」第三步，了解產品定位，電商經營小學堂，來源自http://shopstore.tw/article185。 4.經理人期刊 (2023年7月2日)，五力分析圖是什麼？幫助檢視產業競爭的五力分析法，定義、範例一次看懂！來源自 https://www.managertoday.com.tw/articles/view/ 1740?utm _source=copyshare 5.新北市政府經濟發展局(2016年11月30日)，新北市經發局領頭 攜手產官學合作共辦金銀珠寶產業誠實標示推廣展示會新聞稿發布。 6.新北市金銀珠寶商業同業公會官方網站，網路來源 jgath.org.tw; G0107363011; https://nccur.lib.nccu.edu.tw//handle/140.119/150232; https://nccur.lib.nccu.edu.tw/bitstream/140.119/150232/1/301101.pdf

الاتاحة: https://nccur.lib.nccu.edu.tw//handle/140.119/150232
https://nccur.lib.nccu.edu.tw/bitstream/140.119/150232/1/301101.pdf

المؤلفون: 陳品瑄, Chen, Ping-Hsuan

المساهمون: 郭曉玲, Guo, Shiau-Ling

مصطلحات موضوعية: 競爭, 合作, 競合動態, 數位科技, 半導體產業, Competition, Cooperation, Coopetition, Digital technology, Semiconductor industry

وصف الملف: 670940 bytes; application/pdf

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الاتاحة: https://nccur.lib.nccu.edu.tw//handle/140.119/150239
https://nccur.lib.nccu.edu.tw/bitstream/140.119/150239/1/308901.pdf

المؤلفون: 吳怡萱, Wu, Yi-Syuan

المساهمون: 黃國峯 郭曉玲, Huang, Kuo-Feng Guo, Shiau-Ling

مصطلحات موضوعية: 保健營養食品代工, 成長策略, 五力分析, Ansoff矩陣, OEM or ODM Contract Manufacturing for Dietary Supplements, Growth Strategy, Five Forces Analysis, Ansoff Matrix

وصف الملف: 1926234 bytes; application/pdf

Relation: 一、中文文獻\n1. MBA智庫·百科，PEST分析模型，https://wiki.mbalib.com/zh-tw/PEST ，擷取日期：2023年4月21日。\n2. 中華民國內政部戶政司全國人口資料庫統計地圖，出生數按性別分，https://gis.ris.gov.tw/dashboard.html?key=C01 ，擷取日期：2023年5月28日。\n3. 中華民國行政院主計處 (2022)，110 年家庭收支調查報告， https://ws.dgbas.gov.tw/win/fies/doc/result/110.pdf ，擷取日期：2023年5月23日。\n4. 中華民國國家發展委員會 (2022)，中華民國人口推估（2022 年至 2070 年）， https://pop-proj.ndc.gov.tw/upload/download/%E4%B8%AD%E8%8F%AF%E6%B0%91%E5%9C%8B%E4%BA%BA%E5%8F%A3%E6%8E%A8%E4%BC%B0(2022%E5%B9%B4%E8%87%B32070%E5%B9%B4)%E5%A0%B1%E5%91%8A.pdf ，擷取日期：2023年4月15日。\n5. 中華民國經濟部統計處 (2023)，產業經濟統計簡訊《421》，https://www.moea.gov.tw/MNS/populace/news/wHandNews_File.ashx?file_id=100189 ，擷取日期：2023年6月3日。\n6. 中華民國衛生福利部 (2020)，公告訂定「特定疾病配方食品應加標示事項」，https://www.mohw.gov.tw/cp-4635-51375-1.html ，擷取日期：2023年5月21日。\n7. 中華民國衛生福利部 (2022)，公告修正「健康食品應加標示事項」，及廢止「健康食品應於產品容器或外包裝明顯標示保健功效之相關成分含量」，https://www.mohw.gov.tw/cp-16-72288-1.html ，擷取日期：2023年5月21日。\n8. 中華民國衛生福利部食品藥物管理署 (2019)，「特定疾病配方食品查驗登記」問答集(Q&A)，https://www.fda.gov.tw/tc/includes/GetFile.ashx?id=f636970608377427478&type=2&cid=30353 ，擷取日期：2023年5月21日。\n9. 中華民國衛生福利部食品藥物管理署 (2022)，健康食品概說暨網頁導覽 --- 請優先閱讀，https://www.fda.gov.tw/tc/sitecontent.aspx?sid=1776 ，擷取日期：2023年5月21日。\n10. 中華穀類食品工業技術研究所 (2023)，2021 國內保健營養食品產值暨產業概況分析報告(精要版)，https://www.cgprdi.org.tw/functionalfood/Message/FileDownLoad?ItemID=129&ModelID=1&Multi=True ，擷取日期：2023年4月19日。\n11. 亞世佳食品股份有限公司官方網站，生產流程，https://www.ascarfood.com.tw/process.html ，擷取日期：2023年5月24日。\n12. 健康力 (2020)，一次搞懂 藥品及保健食品的差異，https://shopping.dradvice.asia/Article/Detail/21765?lang=zh-TW ，擷取日期：2023年5月21日。\n13. 健康遠見 (2023)，人口連3年「生不如死」！新生兒13.8萬創歷史新低，https://health.gvm.com.tw/article/98578 ，擷取日期：2023年5月23日。\n14. 產業價值鏈資訊平台，食品生技產業鏈簡介，https://ic.tpex.org.tw/introduce.php?ic=C300 ，擷取日期：2023年6月3日。\n15. 富昱生化科技官方網站 (2021)，保健食品代工劑型怎麼選？生技總經理幫你分析劑型種類、市場趨勢、及開發建議！，https://www.fuelife.com/health-food-foundry-formulations/ ，擷取日期：2023年6月3日。\n16. 維基百科，PEST analysis，https://en.wikipedia.org/wiki/PEST_analysis ，擷取日期：2023年4月21日。\n17. 台中市食品藥物安全處 (2022)，何謂「嬰兒與較大嬰兒配方食品」?，https://www.fds.taichung.gov.tw/1223784/post#aC ，擷取日期：2023年5月22日。\n18. 謝定宏 (2008)，臺灣保健食品管理現況與展望，農業生技產業季刊，第14期，7月，頁22-26。\n\n二、英文文獻\n1. Aguilar, F. J. (1967). Scanning the business environment. New York: Macmillan.\n2. Ansoff, H. I. (1965). Corporate strategy: An analytic approach to business policy for growth and expansion. New York: McGraw-Hill.\n3. Porter, M. E. (1979). How competitive forces shape strategy. Harvard Business Review, 57(2), 137-145.\n4. Porter, M. E. (1985). Competitive Advantage: Creating and Sustaining Superior Performance. New York: Free Press.; G0110363075; https://nccur.lib.nccu.edu.tw//handle/140.119/146923; https://nccur.lib.nccu.edu.tw/bitstream/140.119/146923/1/307501.pdf

الاتاحة: https://nccur.lib.nccu.edu.tw//handle/140.119/146923
https://nccur.lib.nccu.edu.tw/bitstream/140.119/146923/1/307501.pdf

المؤلفون: 唐子喻, Tang, Tzu-Yu

المساهمون: 黃國峯 郭曉玲, Huang, Kuo-Feng Guo, Shiau-Ling

مصطلحات موضوعية: 多角化策略, PEST分析, 五力分析, 產業生命週期, Diversification strategy, PEST Analysis, Five Forces Analysis, Industry Life Cycle

وصف الملف: 3898658 bytes; application/pdf

Relation: 一、 英文部分\n1. Statista. (2023). PC vendor shipments worldwide from 2006 to 2022. https://www-statista-com.audenciagroup.idm.oclc.org/statistics/267023/global-pc-shipments-since-2006-by-vendor/?locale=en. Accessed Jan. 1, 2023\n\n2. Hill, C. W. L. and Jones, G.R. (2004). Strategic Management Theory, 5th ed, Boston, Houghton Mifflin.\n\n3. Porter, M.E. (1980). Competitive Strategy , New York, The Free Press.\n\n4. Hill,C. W. L.,&Jones,G. R. (2012). Strategic Management: An Integrated Approach, 10th ed., New York.: Cengage Learning.\n\n5. Learned, E.P., Christensen, C.R., Andrews, K., & Guth, W.D.(1969). Business Policy Text and Cases, Homewood IL, R.D. Irwin.\n\n6. Barney, J. B. (1991). Firm resources and sustained competitive\nadvantage. Journal of Management, 17(1), 99-120.\n\n7. Chang, S. J. & Choi U. (1988). Strategy, Structure and Performance of Korean Business Groups. The Journal of Industrial Economics, 37, 141-149.0223\n\n8. Ansoff, H. (1957). Strategies for Diversification. Harvard Business Review, 35(5), 113-124.\n\n9. Gort, M. (1962). Diversification and Integration in American Industry. Princeton University Press.\n\n10. Booz, E. G., Allen, J. L., Hamilton, C. (1985), Diversification: A Survey of European Chief Executives. New York: Booz, Allen and Hamilton, Inc.\n\n11. Ramanujam, V. & Varadarajan, P.(1989). Research on Corporate Diversification: a synthesis, Strategic Management Journal, 10, 1989, pp.523-551.\n\n12. Kotler, P.(2006). Marketing Management, 15th ed., New York.: Prentice Hall.\n\n13. Robert, E. B. & C. A. Berry (1985). Entering new businesses: selecting strategies for success. Sloan Management Review, Spring, 3-17.\n\n14. Meyer, C.H. (2011). The Meaning of Sense of Coherence in Transcultural Management, New York, Waxmann Verlag.\n\n15. Canalys.(2023). Global PC shipments declined. https://www.canalys.com/newsroom/global-pc-market-Q4-2022. Accessed Jan.7, 2023.\n\n16. Statistics.(2022). Notebook, desktop PC, and tablet shipments worldwide from 2010 to 2025. https://www-statista-com.audenciagroup.idm.oclc.org/statistics/272595/global-shipments-forecast-for-tablets-laptops-and-desktop-pcs/?locale=en. Accessed Feb. 23, 2023.\n\n17. Bartlett, C. H. & Ghoshal, S. (1989). Managing across borders: The transnational solution. Harvard Business School Press, Boston, MA.\n\n18. Lazer, W. (1963). Lifestyle Concept and Marketing. Toward Scientific Marketing.\n\n19. Erchul, W. P., & Raven, B. H. (1997). Social power in school consultation: A contemporary view of French and Raven’s bases of power model. Journal of School Psychology, pp.137–171.\n\n20. Damanpour, F. (1991). Organizational innovation: A meta analysis of effects of determinants and moderators. Academy of Management Journal, 34 (3), 555-590.\n\n21. Keun Lee, Joonhyung Lee & June Sung Kim (2009). Diversification, Core Competence, and Corporate Performance. Journal of Management.\n\n\n二、 中文部分\n1. Hill,C. W. L.,&Jones,G. R. (2021). 策略管理(5版), 朱文儀、陳建男譯。台北：華泰文化出版。\n\n2. 國家發展委員會，2022，亞洲．矽谷2.0推動方案，2023年2月20日，取自國家發展委員會網站：https://www.ndc.gov.tw/Content_List.aspx?n=6896300CE7D419D7\n\n3. 中華經濟研究院，2022，2023年臺灣經濟預測，2023年2月20日，取自經濟景氣觀測網站：https://www.cier.edu.tw/tmf\n\n4. 中華民國內政部，2021，111年第18週內政統計通報，2023年2月21日，取自中華民國內政部統計處網站：https://www.moi.gov.tw/News_Content.aspx?n=2905&s=261173\n\n5. 國家發展委員會，2022，中華民國人口推估，2023年2月21日，取自國家發展委員會報告書：https://pop-proj.ndc.gov.tw/upload/download/中華民國人口推估(2022至2070年)報告.pdf\n\n6. 高明瑞，1993。環保導向的企業管理。高雄：復文圖書出版。\n\n7. 中華民國統計資訊網，2021，台灣結婚登記對數2015年至2021年，2023年2月21日，取自縣市重要指標查詢系統系統：https://winsta.dgbas.gov.tw/DgbasWeb/ZWeb/StateFile_ZWeb.aspx\n\n8. 宏碁股份有限公司，2021，宏碁股份有限公司110年年報，2023年2月21日，取自宏碁公司年報網站：https://static.acer.com/up/Resource/AcerGroup/Investor_Relations/Annual_Reports/20220530/2021_Acer_Annual_Report_zh.pdf\n\n9. 貿易Trade Magazine，2016，讓台灣Lifestyle 開創貿易新路，2023年2月21日，取自貿易Trade Magazine：https://www.ieatpe.org.tw/magazine/ebook305/b0.pdf\n\n10. 法國國際廣播電台網，2023，歐盟邊境碳稅 推動進口商品更加環保。2023年3月1日，取自法國國際廣播電台rfi：https://www.rfi.fr/tw/%E5%B0%88%E6%AC%84%E6%AA%A2%E7%B4%A2/%E7%92%B0%E5%A2%83%E8%88%87%E7%99%BC%E5%B1%95/20230228-%E6%AD%90%E7%9B%9F%E9%82%8A%E5%A2%83%E7%A2%B3%E7%A8%85-%E6%8E%A8%E5%8B%95%E9%80%B2%E5%8F%A3%E5%95%86%E5%93%81%E6%9B%B4%E5%8A%A0%E7%92%B0%E4%B\n\n11. 中央訊息平台，2022，歐睿新報告揭示2022年全球十大消費者趨勢。2023年3月1日，取自中央訊息平台：https://www.cna.com.tw/postwrite/chi/308567\n\n12. 產業情報研究所(MIC)，2021，電競筆電發展趨勢分析。2023年3月1日，取自資策會網站：https://mic-iii-org-tw.proxyone.lib.nccu.edu.tw:8443/AISP/ChartS?docid=PPT1101015-1\n\n13. 科技政策觀點，2017，歐盟物聯網推動措施重點與趨勢觀察。2023年3月3日，取自科技政策觀點網站：https://portal.stpi.narl.org.tw/index/article/10299\n\n14. 工商時報，2022，電競續熱 台廠衝市占 2021三大品牌合計逾46％。2023年3月4日，取自中時新聞網站：https://www.chinatimes.com/newspapers/20220124001241-260204?chdtv; G0109363032; https://nccur.lib.nccu.edu.tw//handle/140.119/144595; https://nccur.lib.nccu.edu.tw/bitstream/140.119/144595/1/303201.pdf

الاتاحة: https://nccur.lib.nccu.edu.tw//handle/140.119/144595
https://nccur.lib.nccu.edu.tw/bitstream/140.119/144595/1/303201.pdf

المؤلفون: 王威勝, Wang, Wei-Sheng

المساهمون: 黃國峯 郭曉玲, Huang, Kuo-Feng Guo, Shiau-Ling

مصطلحات موضوعية: 台新, 併購, 多角化, 五力分析, 安索夫矩陣, BCG矩陣, Taishin Financial Holding, Strategy, BCG Matrix, Ansoff Matrix

Relation: 中文文獻 1. 方嘉麟、樓永堅（2007）。企業併購個案研究，頁307-337。台北市：元照。 2. 台新人壽。2022年財務報表。取自https://www.taishinlife.com.tw/zh-tw/page/disclosure/informationdisclosure/subpages/financial-overview 3. 台新金控。2002年~2022年公司年報。取自https://www.taishinholdings.com.tw/tsh/relations/shareholders/annual/?page=1 4. 台新銀行。2013~2022年公司年報。取自https://www.taishinbank.com.tw/TSB/about-taishin/brief-introduction-to-the-bank/annual-report/ 5. 安侯建業KPMG（2023）。金融科技脈動 2023上半年度報告。取自 https://assets.kpmg.com/content/dam/kpmg/tw/pdf/2023/09/tw-kpmg-pulse-of-fintech-23H1-cht.pdf 6. 吳彥霆（2021）。探討富邦金控之併購策略。國立政治大學（MBA學位學程）碩士學位論文。 7. 沈中華（2014）。銀行與金控的成長、衰退與再崛起：台灣的故事。財團法人台灣金融研訓院。 8. 林姿儀（2007）。回顧2005年-2006年之台灣卡債風暴。取自 https://www.npf.org.tw/2/3558 9. 林耕弘（2016）。富邦集團之經營策略。國立台灣大學商學研究所碩士學位論文。 10. 金融監督管理委員會（2016）。金融科技發展策略白皮書。 11. 金融監督管理委員會（2016）。金融產業發展政策白皮書。 英文文獻 1. Ansoff, H. I (1965). Corporate Strategy, New York: McGraw-Hill. 2. Arnoldo C. Hax and Nicolas S. Majluf (Feb. 1983), The Use of the Growth-Share Matrix in Strategic Planning, INFORMS, Vol. 13, No.1, pp. 46-60. 3. Aaker, D.A., (1984), Strategic Market Management, John Weily & Sons, New York. 4. Barney, J.B. (1991), Firm Resources and Sustained Competitive Advantage, Journal of Management Vol.17, p. 99-120. 5. Hitt & Hoskisson (1999), Strategic Management Competitiveness and Globalization. 6. Porter, M. E. (1980), Competitive Advantage: Creating and Sustaining Superior Performance, New York: Free Press. 7. Porter, M. E. (1980), Competitive Strategy: Techniques for Analyzing Industries and Competition, New York: Free pass. 8. Prahalad, C.K. and Hamal, G. (1990), The Core Competence of the corporation, Harvard Business Review, 79-01. 9. Stern, C.W. and Stalk, G. Jr. (eds), Perspectives on Strategy: From the Boston Consulting Group, John Wiley & sons, 1998; 2nd edn, Stern, C. W. and Deimler, M. (eds), The Boston Consulting Group on Strategy, 2006. 10. Wernerfelt, B. (1984), A Resourced-Based View of the Firm. Strategic Management Journal, 5(2), 171-180.; G0111363033; https://nccur.lib.nccu.edu.tw//handle/140.119/148478; https://nccur.lib.nccu.edu.tw/bitstream/140.119/148478/1/index.html

الاتاحة: https://nccur.lib.nccu.edu.tw//handle/140.119/148478
https://nccur.lib.nccu.edu.tw/bitstream/140.119/148478/1/index.html

المؤلفون: 郭綺晴, Kuo, Chi-Ching

المساهمون: 郭曉玲, Guo, Shiau-Ling

مصطلحات موضوعية: 伺服器產業, 供應鏈韌性, 選址, Server industry, Supply chain resilience, Location decision

وصف الملف: 967897 bytes; application/pdf

Relation: 中文論文與專書\n司徒達賢（2003）。策略管理新論 觀念架構與分析方法。臺北：智勝文化。\n朱柔若（譯）（1996）。社會科學研究方法與資料分析。臺北：揚智文化事業股份有限公司。（Herzog, Thomas, 1996）\n周海濤、李永賢、張蘅（譯）（2009）。個案研究：設計與方法。臺北：五南圖書出版股份有限公司。（原作者：Yin, Robert K., 2003）\n徐宇聲（2020）。客戶集中度對電子代工業的影響及策略發展——以蘋果公司與臺灣代工公司個案研究為例（博碩士論文）。國立臺灣大學管理學院資訊管理組碩士論文。\n陳文欽、溫源鳳、蘇育敏（2004）。從資源基礎理論探討醫療產業經營關鍵成功因素——策略矩陣分析法之應用。遠東學報，21（3），501-510。\n\n中文報告與網路資料\n財團法人國家實驗研究院科技政策研究與資訊中心科技產業資訊室（2012）。臺灣產業結構優化——三業四化（製造業服務化、服務業科技化及國際化、傳統產業特色化）行動計畫核定本。經濟部工業局。擷取自https://ws.ndc.gov.tw/001/administrator/10/webarchive/1628/6f3173fe-1d5a-4a03-ad55-c2f4ba2555da.pdf\n魏銘佑（2020）。伺服器近年生產快速成長，為電腦製造業成長之貢獻來源。中華民國經濟部統計處產業經濟統計簡訊 362期。擷取自https://www.moea.gov.tw/mns/DOS/bulletin/wHandBulletin_File.ashx?file_id=23317\n臺伺服器產業話語權成形（2020/07/29）。DIGITIMES 電子時報，No. 5525，頭版。擷取自 https://mms.digitimes.com/printimg/2020/20200729_dt.pdf\n官振萱（2012）。外商新一波「臺灣熱」。天下雜誌260期。擷取自https://www.cw.com.tw/article/5040812\n戴爾臺灣研發中心（2022/05/13）。 擷取自Dell Technology: https://dell.searchgreatcareers.com/tw-design-center\n黃欽勇（2021）。從臺灣看世界(10)：從製造端看伺服器產銷結構。DIGITIMES電子時報。擷取自https://www.digitimes.com.tw/col/article.asp?id=1399\n\n外文論文與專書\nAlkhatib, S. (2017). Strategic logistics outsourcing: upstream-downstream supply chain comparison. Journal of Global Operations and Strategic Sourcing 10(3), 309-333.\nBarbosa-Povoa, J. P. (2018). Supply chain resilience: definitions and quantitative modelling approaches: a literature review. Computers & Industrial Engineering 115, 109-122.\nBarroso, A., Machado, V., & Cruz-Machado, V. (2011). Supply chain resilience using the mapping approach. Supply Chain Management. London: IntechOpen. 161-184.\nDunning, J. H. (1988). The eclectic paradigm of international production: a restatement and some possible extensions. Journal of International Business Studies. 19(8), 1-31.\nEng, T. Y. (2014). International R&D partnerships and intrafirm R&D–marketing–production integration of manufacturing firms in emerging economies. Industrial Marketing Management, 43(1), 32-44.\nFu, P. P., Tsui, A. S., & Dess, G. G. (2006). The dynamics of guanxi in chinese hightech firms: implications for knowledge management and decision making. Management International Review, 46, 277-305.\nKotler, P., Kartajaya, H., & Setiawan, I. (2010). Marketing 3.0: from products to customers to the human spirit. Hoboken, New Jersey, U.S.: John Wiley & Sons.\nKraljic, P. (1983). Purchasing must become supply management. Harvard Business Review, 61(5), 109-117.\nMakino, S., Lau, C.M., & Yeh, R.S. (2002). Asset-exploitation versus asset-seeking: implications for location choice of foreign direct investment from newly industrialized economies. Journal of International Business Studies, 33, 403-421.\nMelin, L. (1992). Internationalization as a strategy process. Strategic Management Journal. 52(13), 99-118.\nPeter Cheverton, J. P. (2010). Understanding the professional buyer: what every sales professional should know about how the modern buyer thinks and behaves. London, UK: Kogan Page Publishers.\nRothaermel, F. T. (2019). Strategic Management 4th Edition. New York: McGRAW-HILL Education.\nSu, C., Mitchell, R. K., & Sirgy, M. J. (2007). Enabling guanxi management in china: a hierarchical stakeholder model of effective guanxi. Journal of Business Ethics, 71, 301–319.\nVernon, R. (1979). The product cycle hypothesis in a new international environment. Oxford Bulletin of Economics and Statistics, 41(4), 255-267.\nWelch, L., & Luostarinen, R. (1988). Internationalization: evolution of a concept. Journal of General Management, 14(2), 155-171.\n\n外文報告與網路資料\nBerry, F. (2021). 2021 IT brand leader survey. Retrieved from IT Brand Pulse: https://itbrandpulse.com/2021-brand-leader-survey-results/\nFoster, C. (2020). Building supply chain resilience through digital transformation . Retrieved from KPMG International Cooperative: https://assets.kpmg/content/dam/kpmg/xx/pdf/2020/06/building-supply-chain-resilience-through-digital-transformation.pdf\nHung, F. (2002/09/23). HP to open computer design center in taiwan. Retrieved from EE Times: https://www.eetimes.com/hp-to-open-computer-design-center-in-taiwan/\nLiu, M. (2018/09/20). [Market view] The trade war has limited impact on north american data centers, but server makers may consider moving production facilities out of china, says trendForce. Retrieved from TrendForce: https://www.trendforce.com/presscenter/news/20180920-10053.html\nNeedham, M. (2021/09/09). Worldwide server market revenue declined 2.5% year over year in the second quarter of 2021, according to IDC. Retrieved from International Data Corporation (IDC): https://www.idc.com/getdoc.jsp?containerId=prUS48221821\nReeves, M., & Whitaker, K. (2020/07/20). A Guide to Building a More Resilient Business. Harvard Business Review. Retrieved from https://store.hbr.org/product/a-guide-to-building-a-more-resilient-business/H05PUZ\nYamaji, M. (2021). Forecast analysis: semiconductor sales through distributors, worldwide. Retrieved from Gartner Research: https://www.gartner.com/en/documents/4001885; G0109363013; https://nccur.lib.nccu.edu.tw//handle/140.119/141847; https://nccur.lib.nccu.edu.tw/bitstream/140.119/141847/1/301301.pdf

الاتاحة: https://nccur.lib.nccu.edu.tw//handle/140.119/141847
https://doi.org/10.6814/NCCU202201328
https://nccur.lib.nccu.edu.tw/bitstream/140.119/141847/1/301301.pdf

المؤلفون: 巫翊璿, Wu, Yi-Hsuan

المساهمون: 郭曉玲, Guo, Shiau-Ling

مصطلحات موضوعية: 金融業, 金融生態圈, 網絡效應, 商業模式, 平台策略, Financial Industry, Financial Ecosystem, Network Effect, Business Model, Platform Strategy

وصف الملف: 2050906 bytes; application/pdf

Relation: 一、中文文獻\n1.方世杰、李慶芳（2016）。平台經濟、共享經濟、價值共創的定義、差異、意義。擷取自網站名稱：http://reskm98.blogspot.com/2016/12/blog-post.html（最後瀏覽：2022年02月01日）。\n2.王宏仁（2020）。【科技金融專題：玉山生態圈戰略】靠AI技術帶頭強化產品力，將金融服務嵌入各種任何場景。擷取自網站名稱： https://www.ithome.com.tw/news/140249（最後瀏覽：2022年04月27日）。\n3.王若樸（2022）。開業1年用戶數破110萬，Line Bank預告4月下旬推出快點生活圈布局3大金融生態圈。擷取自網站名稱：https://www.ithome.com.tw/news/150509（最後瀏覽：2022年03月10日）。\n4.李文瑞、陳秋宏（1999）。策略群組、製造目標、移動障礙與經營績效之研究-台灣印刷電路板產業之實證分析。管理學報，第16卷，第3期，頁 451-475。\n5.李宏（2018)。平臺經濟新戰略。中國: 中國經濟出版社。\n6.李靜宜（2021）。【數金領先群戰略：玉山銀行】以數據為核心切入剛性場景，玉山銀揭聯手零售布局電支戰略。擷取自網站名稱：https://www.ithome.com.tw/news/146774（最後瀏覽：2022年04月17日）。\n7.李鴻典（2019）。全家排名威脅龍頭711。擷取自網站名稱：https://www.setn.com/News.aspx?NewsID=632533（最後瀏覽：2022年03月30日）。\n8.林顥（2021）。以平台策略觀點探討台灣純網銀發展-以樂天商業銀行與LINE Bank為例（未出版碩士論文）。國立政治大學，臺北市。\n9.邱建齊（2022）。「全盈+PAY」上線，年底前拚至少150萬會員。擷取自網站名稱：https://www.moneydj.com/kmdj/news/newsviewer.aspx?a=3c894116-aa7e-4ae1-bf85-c9b765211e1e（最後瀏覽：2022年04月28日）。\n10.胡瑋佳（2016）。台新金控CEO尚瑞強：敏捷式開發是打造數位銀行架構的關鍵。擷取自網站名稱：https://www.ithome.com.tw/news/105269（最後瀏覽：2022年06月20日）。\n11.高敬原（2020）。決勝新金融！科技、數據、生態圈，3關鍵揭銀行服務未來式。擷取自網站名稱：https://www.bnext.com.tw/article/59507/fintech-fight-to-win（最後瀏覽：2022年05月25日）。\n12.高敬原（2021）。迎戰純網銀！玉山銀推純數位銀行e.Fingo拿什麼贏？跟原本的App差在哪。擷取自網站名稱：https://www.bnext.com.tw/article/61461/e.Fingo-esunbank（最後瀏覽：2022年04月30日）。\n13.高敬原（2021）。攜手全家做電支，玉山金用「互補策略」補上拼圖！如何跨領域誕生新玩法。擷取自網站名稱：https://www.bnext.com.tw/article/64314/familymart-esun-digital-payment-strategy（最後瀏覽：2022年04月30日）。\n14.陳君毅（2019）。LINE服務通通AI化！LINE BRAIN計劃2020啟動，全面搶吃台灣AI商機。擷取自網站名稱：https://www.bnext.com.tw/article/55765/line-techpulse-2019（最後瀏覽：2022年06月20日）。\n15.陳威如、余卓軒（2013）。平台革命： 席捲全球社交、購物、遊戲、媒體的商業模式創新。臺北市：商周。\n16.陳美君（2022）。純網銀找利基，搶建生態圈。擷取自網站名稱：https://udn.com/news/story/7239/6254620（最後瀏覽：2022年03月03日）。\n17.陳碧芬（2019）。攻占台、港純網銀 渣打要發揮國際綜效。擷取自網站名稱：https://ctee.com.tw/livenews/aj/ctee/a83205002019073113024337（最後瀏覽：2022年03月01日）。\n18.傅珮晴、蘇柔瑋（2020）。全聯PX Pay滿月紅利奪金獎，玉山銀會員金融生態圈獲銀獎。擷取自網站名稱：https://www.bnext.com.tw/article/68816/business-innovation-fca2022 （最後瀏覽：2022年04月28日）。\n19.程倚華（2019）。看準807萬無卡族，Pi拍錢包、玉山聯手推簽帳卡拉攏年輕人。擷取自網站名稱：https://www.bnext.com.tw/article/55961/pchome-pi-debit-card（最後瀏覽：2022年03月28日）。\n20.廖和明（2020）。數位轉型三大模式，共構金融生態圈。擷取自網站名稱：https://www.fisc.com.tw/Upload/ec11fae2-91f9-405f-8ded-24949edfb833/TC/9908.pdf（最後瀏覽：2022年04月30日）。\n\n二、英文文獻\n1.Caves, R. E., & Porter, M. E. (1977). From entry barriers to mobility barriers: Conjectural decisions and contrived deterrence to new competition. The Quarterly Journal of Economics, 241-261.\n2.Chakravarty, A., Kumar, A., & Grewal, R. (2014). Customer orientation structure for internet-based business-to-business platform firms. Journal of Marketing, 78(5), 1-23.\n3.Cool, K. O. (1985). Strategic Group Formation and Strategic Group Shifts: A Longitudinal Analysis of The US Pharmaceutical Industry, 1963-1982. Purdue University.\n4.Cool, K. O., & Schendel, D. (1987). Strategic group formation and performance: The case of the US pharmaceutical industry, 1963–1982. Management Science, 33(9), 1102-1124.\n5.Drucker, P. F., & Maciariello, J. A. (2018). The Daily Drucker: 366 Days of Insight and Motivation for Getting The Right Things Done. Routledge.\n6.Eisenhardt, K. M. (1989). Building theories from case study research. 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Strategic groups: theory, research and taxonomy. Strategic Management Journal, 7(2), 141-160.\n15.Osterwalder, A., Pigneur, Y., Oliveira, M. A. Y., & Ferreira, J. J. P. (2011). Business Model Generation: A handbook for visionaries, game changers and challengers. African Journal of Business Management, 5(7), 22-30.\n16.Porter, M. E. (1980). Competitive Strategy: Techniques for Analyzing Industries and Competitors. New York: Free Press.\n17.Ruíz, F. J. M. (1999). Dynamic analysis of competition in marketing: strategic groups in Spanish banking. International Journal of Bank Marketing, 17(5), 233-250.\n18.Van Alstyne, M. W., Parker, G. G., & Choudary, S. P. (2016). Pipelines, platforms, and the new rules of strategy. Harvard Business Review, 94(4), 54-62.\n19.Yin, R. K. (1994). Discovering The future of the case study. Method in evaluation research. Evaluation Practice, 15(3), 283-290.; G0108363079; https://nccur.lib.nccu.edu.tw//handle/140.119/141382; https://nccur.lib.nccu.edu.tw/bitstream/140.119/141382/1/307901.pdf

الاتاحة: https://nccur.lib.nccu.edu.tw//handle/140.119/141382
https://doi.org/10.6814/NCCU202200856
https://nccur.lib.nccu.edu.tw/bitstream/140.119/141382/1/307901.pdf