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1Academic Journal
المؤلفون: Mahmoud, A.B., Berman, A., Reisel, W.D., Fuxman, L., Grigoriou, N., Tehseen, S.
مصطلحات موضوعية: Entrepreneurial marketing, entrepreneurial skills, entrepreneurial self-efficacy,business education, reference group, social influence
وصف الملف: application/pdf
Relation: https://openresearch.lsbu.ac.uk/download/bd14bc3f679dbc49a69d931184a9d5c2300c5f48b57dc032634e7948a0fa938a/475597/Entrepreneurialskillsandself-efficacyeffects--Accepted.pdf; Mahmoud, A.B., Berman, A., Reisel, W.D., Fuxman, L., Grigoriou, N. and Tehseen, S. (2023). Entrepreneurial Marketing Intentions and Behaviours among Students: Investigating the Roles of Entrepreneurial Skills, Entrepreneurial Self-efficacy, and Family Business Exposure. International Review of Entrepreneurship. 21 (1), pp. 123-148.
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2Academic Journal
المؤلفون: Mahmoud, A.B, Berman, A., Grigoriou, N, Solakis, K
مصطلحات موضوعية: Gender, COVID-19 perception, extreme context, pandemic, fashion, social media marketing, Africa
وصف الملف: application/pdf
Relation: https://openresearch.lsbu.ac.uk/download/291dd98d524322a1d8770cd4d13dde54ce3fde224cd27b0425175f26dbfab049/1524350/Investigating%20gender%20as%20a%20moderator%20of%20extreme-context%20perception%20effects%20on%20behavioural%20tendencies%20towards%20fashion%20brands%20on%20Instagram%20in%20West%20Africa.pdf; https://doi.org/10.1080/13527266.2023.2278058; Mahmoud, A.B, Berman, A., Grigoriou, N and Solakis, K (2023). Investigating gender as a moderator of extreme-context perception effects on behavioural tendencies towards fashion brands on Instagram in West Africa. Journal of Marketing Communications. https://doi.org/10.1080/13527266.2023.2278058
الاتاحة: https://openresearch.lsbu.ac.uk/item/9560q
https://openresearch.lsbu.ac.uk/download/291dd98d524322a1d8770cd4d13dde54ce3fde224cd27b0425175f26dbfab049/1524350/Investigating%20gender%20as%20a%20moderator%20of%20extreme-context%20perception%20effects%20on%20behavioural%20tendencies%20towards%20fashion%20brands%20on%20Instagram%20in%20West%20Africa.pdf
https://doi.org/10.1080/13527266.2023.2278058 -
3Book
المؤلفون: Mahmoud, A., Grigoriou, N., Ball, J.
مصطلحات موضوعية: Creativity, Creative Marketing Breakthrough Model (CMB), Geneplore Models, MAP Model, Analogous Systems Model, Divergent Thinking
وصف الملف: application/pdf
Relation: https://openresearch.lsbu.ac.uk/download/a11ec6f4569c5c19acc30098babc190b22af9416067ba81913390f7ad6329c7c/665943/CreativityChapterAccepted.pdf; https://doi.org/10.4018/978-1-7998-9542-8.ch011; Mahmoud, A., Grigoriou, N. and Ball, J. (2022). Breathing Life Into Marketing Scholarship Through Creativity Learning and Teaching. in: Keengwe, J (ed.) Handbook of Research on Promoting Global Citizenship Education IGI Global. pp. 176-194
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4Academic Journal
المؤلفون: Solakis, K., Katsoni, V., Mahmoud, A.B, Grigoriou, N.
مصطلحات موضوعية: Artificial Intelligence, Automation, Machine Learning, Metaversal Tourism, Mixed Realities, Natural Language Processing, Value Co-Creation, Virtual Reality
وصف الملف: application/pdf
Relation: https://openresearch.lsbu.ac.uk/download/77a49988910e18ccef3fab754dc007db82e6cdd8d54c3a79952b6306067a6374/266372/10-1108_JTF-06-2021-0157.pdf; https://doi.org/10.1108/JTF-06-2021-0157; Solakis, K., Katsoni, V., Mahmoud, A.B and Grigoriou, N. (2022). Factors affecting value co-creation through artificial intelligence in tourism-a general literature review. Journal of Tourism Futures. https://doi.org/10.1108/JTF-06-2021-0157
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5Academic Journal
المؤلفون: Toh, Seong-Yuen *, Tehseen, Shehnaz *, Ali, B. M., Cheok, Jason *, Grigoriou, N., Opute, J.
مصطلحات موضوعية: HF Commerce
وصف الملف: text
Relation: http://eprints.sunway.edu.my/1906/1/Toh%20Mission%20statement.pdf; Toh, Seong-Yuen * and Tehseen, Shehnaz * and Ali, B. M. and Cheok, Jason * and Grigoriou, N. and Opute, J. (2021) Mission statement effectiveness: Investigating managers’ sensemaking role. Corporate Communications: An International Journal. ISSN 1356-3289
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6Academic Journal
المؤلفون: Toh, S.-Y., Tehseen, S., Mahmoud, A. B., Cheok, J., Grigoriou, N., Opute, J.
مصطلحات موضوعية: Keywords Mission statement, Sensemaking, Strategic alignment, Value congruence, Managerial role modelling
وصف الملف: application/vnd.openxmlformats-officedocument.wordprocessingml.document
Relation: https://openresearch.lsbu.ac.uk/download/35e21cb3af1f95b360a5113bf59fdb43e27222c0a74935b4e685d365174ab1ff/112917/Mission%20Statement%20Effectiveness.docx; https://doi.org/10.1108/CCIJ-03-2021-0031; Toh, S.-Y., Tehseen, S., Mahmoud, A. B., Cheok, J., Grigoriou, N. and Opute, J. (2021). Mission statement effectiveness: investigating managers' sensemaking role. Corporate Communications. APA 7th Edition. https://doi.org/10.1108/CCIJ-03-2021-0031
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7Academic Journal
المؤلفون: Mahmoud, A.B., Ball, J., Rubin, D., Fuxman, L., Mohr, I., Hack-Polay, D., Grigoriou, N., Wakibi, A.
وصف الملف: application/pdf
Relation: https://openresearch.lsbu.ac.uk/download/2d84fd47ec711ccb79c9450c511e0462738994b8ef30689bda823704408e4c3e/1094267/Pandemic%20pains%20to%20Instagram%20gains%20%20COVID-19%20perceptions%20effects%20on%20behaviours%20towards%20fashion%20brands%20on%20Instagram%20in%20Sub-Saharan%20Africa%20%20Tech-native%20v.pdf; https://doi.org/10.1080/13527266.2021.1971282; Mahmoud, A.B., Ball, J., Rubin, D., Fuxman, L., Mohr, I., Hack-Polay, D., Grigoriou, N. and Wakibi, A. (2021). Pandemic pains to Instagram gains! COVID-19 perceptions effects on behaviours towards fashion brands on Instagram in Sub-Saharan Africa: Tech-native vs non-native generations. Journal of Marketing Communications. 28 (8), pp. 864-888. https://doi.org/10.1080/13527266.2021.1971282
الاتاحة: https://openresearch.lsbu.ac.uk/item/95q0y
https://openresearch.lsbu.ac.uk/download/2d84fd47ec711ccb79c9450c511e0462738994b8ef30689bda823704408e4c3e/1094267/Pandemic%20pains%20to%20Instagram%20gains%20%20COVID-19%20perceptions%20effects%20on%20behaviours%20towards%20fashion%20brands%20on%20Instagram%20in%20Sub-Saharan%20Africa%20%20Tech-native%20v.pdf
https://doi.org/10.1080/13527266.2021.1971282 -
8Academic Journal
المؤلفون: Mahmoud, A.B., Hack-Polay, D., Reisel, W. D., Fuxman, L., Grigoriou, N., Mohr, I., Aizouk, R.
مصطلحات موضوعية: COVID-19 perception, job insecurity, burnout, job satisfaction, organisational citizenship behaviour (OCB), generational differences, multi-group analysis, partial-least-square structural equation modelling, MENA
وصف الملف: application/pdf
Relation: https://openresearch.lsbu.ac.uk/download/eab8ab6dc5c5845b116a968d1f37d193793c49ff3b248504ef17d8fd10244eaa/733712/s12889-021-11976-2.pdf; https://doi.org/10.1186/s12889-021-11976-2; Mahmoud, A.B., Hack-Polay, D., Reisel, W. D., Fuxman, L., Grigoriou, N., Mohr, I. and Aizouk, R. (2021). Who’s more vulnerable? A generational investigation of COVID-19 perceptions’ effect on Organisational citizenship Behaviours in the MENA region: job insecurity, burnout and job satisfaction as mediators. BMC Public Health. 21 (1). https://doi.org/10.1186/s12889-021-11976-2
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9Academic Journal
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10Academic Journal
المؤلفون: Mahmoud, A.B., Grigoriou, N., Fuxman, L., Hack-Polay, D., Mahmoud, F.B., Yafi, E., Tehseen, S.
مصطلحات موضوعية: Direct email marketing, Permission-based direct email marketing, Gender, Middle East, Arab countries, Structural equation modelling
وصف الملف: application/pdf
Relation: https://openresearch.lsbu.ac.uk/download/b7583b6731da1ce193ef7e1395c07c69db296845681313f63b556075ada365ac/507395/PDF_Proofcitation.pdf; https://doi.org/10.1108/jrim-09-2018-0112; Mahmoud, A.B., Grigoriou, N., Fuxman, L., Hack-Polay, D., Mahmoud, F.B., Yafi, E. and Tehseen, S. (2019). Email is Evil! Behavioural Responses towards Permission-based Direct Email Marketing and Gender Differences. Journal of Research in Interactive Marketing. 13 (2). https://doi.org/10.1108/jrim-09-2018-0112
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11Academic Journal
المؤلفون: Mahmoud, A.B, Reisel, W.D., Grigoriou, N., Fuxman, L., Mohr, I.
مصطلحات موضوعية: Generational differences, invariance analysis, motivation, self-determination theory, structural equation modelling
وصف الملف: application/pdf
Relation: https://openresearch.lsbu.ac.uk/download/f22bacc7f8f006502b098045d1ce17eb09ac5bd07d6436fb037c155b81f548e9/485545/The%20Reincarnation%20of%20Work%20Motivation.pdf; https://doi.org/10.1177/0268580920912970; Mahmoud, A.B, Reisel, W.D., Grigoriou, N., Fuxman, L. and Mohr, I. (2020). The reincarnation of work motivation: Millennials vs older generations. International Sociology. 35 (4), p. 393– 414. https://doi.org/10.1177/0268580920912970
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12Academic Journal
المؤلفون: Mahmoud, A.B., Grigoriou, N., Reisel, W., Fuxman, L.
مصطلحات موضوعية: Civil war, voting behaviour, political marketing communications, attitudes, Arab uprisings, Syria, extreme contex, extreme-context perception, wartime perception, dictatorships, democracy, war, structural equation modelling, wartime
وصف الملف: application/pdf
Relation: https://openresearch.lsbu.ac.uk/download/24dac38165ddab183df05a0f0d45397876ba826331f5aa61e22f574555457c2d/703056/_system_appendPDF_proof_hi_188.pdf; https://doi.org/10.1177/1750635219841356; Mahmoud, A.B., Grigoriou, N., Reisel, W. and Fuxman, L. (2019). Political advertising effectiveness in war-time Syria. Media, War & Conflict. 13 (4), pp. 375-398. https://doi.org/10.1177/1750635219841356
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13Conference
المؤلفون: Davcik, N.S., Sharma, Piyush, Grigoriou, N.
وصف الملف: restricted
Relation: http://hdl.handle.net/20.500.11937/88180
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14Electronic Resource
المؤلفون: Mahmoud, AB, Grigoriou, N, Fuxman, L, Hack-Polay, D, Mahmoud, FB, Yafi, E, Tehseen, S
مصطلحات الفهرس: 1505 Marketing, Journal Article
URL:
http://hdl.handle.net/10453/162095
Journal of Research in Interactive Marketing
10.1108/JRIM-09-2018-0112 -
15Conference
المؤلفون: Grigoriou, N., Davcik, N., Sharma, Piyush
المساهمون: Obal, M., Krey, N., Bushardt, C.
وصف الملف: restricted
Relation: http://hdl.handle.net/20.500.11937/75119
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16Electronic Resource
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17Electronic Resource
المؤلفون: Obal, M., Krey, N., Bushardt, C., Grigoriou, N., Davcik, N., Sharma, Piyush
مصطلحات الفهرس: Conference Paper
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18Conference
المؤلفون: Grigoriou, N., Floros, A.
المصدر: 2010 3rd Conference on Human System Interactions (HSI); 2010, p430-434, 5p
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19
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