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1Academic Journal
المؤلفون: Freudenreich, Thomas, Penz, Elfriede
المصدر: Journal of Consumer Marketing, 2024, Vol. 42, Issue 1, pp. 24-37.
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2Academic Journal
المؤلفون: Bang Nguyen-Viet, Cong Thanh Tran
المصدر: Cogent Business & Management, Vol 11, Iss 1 (2024)
مصطلحات موضوعية: Corporate social responsibility, green advertising receptivity, green trust, behavioral intentions, Vietnam, Hamida Skandrani, University of Manouba, The Higher Institute of Accounting and Business Administration, Tunisia, Business, HF5001-6182, Management. Industrial management, HD28-70
وصف الملف: electronic resource
Relation: https://doaj.org/toc/2331-1975
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3Academic Journal
المؤلفون: Guo, Jianfeng, Yang, Xiaohan, Yao, Sihang, Gu, Fu, Zhang, Xuemei
المصدر: Management of Environmental Quality: An International Journal, 2024, Vol. 35, Issue 6, pp. 1295-1314.
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4Academic Journal
المؤلفون: Paulraj, GS Prithvi Natesan1, 1, Joy, Anna2
المصدر: International Journal of Engineering and Management Research 14(2):27-33. 2024
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5Academic Journal
المؤلفون: Lee, Joseph Lok-Man, Liu, Vanessa, Cheng, Calvin
المصدر: Asia Pacific Journal of Marketing and Logistics, 2023, Vol. 35, Issue 12, pp. 3008-3031.
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6Academic Journal
المصدر: Maǧallaẗ Al-Turāṯ wa Al-Taṣmīm, Vol 4, Iss 22, Pp 388 -403 (2024)
مصطلحات موضوعية: green advertising, sustainability, nile water, Architecture, NA1-9428
وصف الملف: electronic resource
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7Academic Journal
المؤلفون: I Made Sukresna, Jesca Edward Mikina
المصدر: Media Ekonomi dan Manajemen, Vol 39, Iss 1, Pp 183-198 (2024)
مصطلحات موضوعية: environmental consciousness, price perception, green advertising, green-product awareness, green-product buying decision, Production management. Operations management, TS155-194, Management. Industrial management, HD28-70
وصف الملف: electronic resource
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8Academic Journal
المؤلفون: Choi, Dooyoung, Lee, Ha Kyung
المصدر: Journal of Fashion Marketing and Management: An International Journal, 2023, Vol. 27, Issue 6, pp. 1047-1063.
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9Academic Journal
المؤلفون: Zhang, Xingyi, Jeong, EunHa, Shao, Xiaolong, Jang, SooCheong (Shawn)
المصدر: International Journal of Contemporary Hospitality Management, 2023, Vol. 35, Issue 9, pp. 3216-3234.
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10Academic Journal
المؤلفون: Khandelwal, Utkal, Singh, Trilok Pratap
المصدر: Society and Business Review, 2023, Vol. 18, Issue 3, pp. 523-546.
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11
المساهمون: Julião, Jorge Manuel Soares, Gaspar, Marcelo Rudolfo Calvete, Veritati - Repositório Institucional da Universidade Católica Portuguesa
مصطلحات موضوعية: Green claims, Green advertising, Comportamento do consumidor, Indústria automóvel, Consumer behavior, Automobile industry, Domínio/Área Científica::Ciências Sociais::Economia e Gestão
وصف الملف: application/pdf
الاتاحة: http://hdl.handle.net/10400.14/42555
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12Academic Journal
المؤلفون: Yan Zhang, Jiaqi Liu, Xiaoyong Li
المصدر: Frontiers in Psychology, Vol 15 (2024)
مصطلحات موضوعية: value co-creation, green advertising, temporal framing, advertisement believability, S-D logic, Psychology, BF1-990
وصف الملف: electronic resource
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13Academic Journal
المؤلفون: Kusnadi, Deky, Soleh, Ahmad, Irwanto, Tito
المصدر: Social Sciences Journal; Vol. 1 No. 1 (2024): November; 1–8 ; 3064-5271 ; 10.70963/soc.v1i1
مصطلحات موضوعية: Green Product, Green Advertising, Purchase Decision
وصف الملف: application/pdf
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14Academic Journal
المؤلفون: Dhadekar, Chatrasing
المساهمون: Bhole, Dr. R. V.
المصدر: Journal of Research & Development, 16(12), 84-88, (2024-09-30)
مصطلحات موضوعية: Supportable Promoting, Purchaser Conduct, Green Advertising, Eco-Accommodating Item, Corporate Social Obligation
Relation: https://doi.org/10.5281/zenodo.13922566; https://doi.org/10.5281/zenodo.13922810; oai:zenodo.org:13922810
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15Academic Journal
المؤلفون: Siahaya, Janice Carysa, Dananjaya, Yanuar
المصدر: Proceeding National Conference Business, Management, and Accounting (NCBMA); 7th National Conference Business, Management, and Accounting; 717–729 ; 2962-4479
مصطلحات موضوعية: Green Advertising, Customer Loyalty, Sensatia Botanical
وصف الملف: application/pdf
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16Academic Journal
المؤلفون: Ariadne Neureiter (Department of Communication, Faculty of Social Sciences, University of Vienna), Melanie Hirsch (Department of Communication, Faculty of Social Sciences, University of Vienna), Jörg Matthes (Department of Communication, Faculty of Social Sciences, University of Vienna), Brigitte Naderer (Institute of Social Medicine, Center of Public Health, Medical University of Vienna)
المصدر: Environmental Communication ; issn:1752-4032
مصطلحات موضوعية: Flying, green advertising, perceived greenwashing, environmental knowledge, experiment
وصف الملف: application/pdf
Relation: hdl:11353/10.2084190; https://phaidra.univie.ac.at/o:2084190
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17Academic Journal
المؤلفون: Oguzhan Essiz, Aysu Senyuz
مصطلحات موضوعية: Commerce, management, tourism and services, Accounting, auditing and accountability, Banking, finance and investment, Business systems in context, Marketing, Strategy, management and organisational behaviour, Environmental sciences, ethical self-identity, generational cohorts, green advertising receptivity, purchase intention, sustainable consumer behavior, sustainable development, sustainable luxury, theory of consumption values, 35 Commerce, 3503 Business Systems In Context, 3506 Marketing, 3507 Strategy, 12 Responsible Consumption and Production, 11 Sustainable Cities and Communities, 0502 Environmental Science and Management, 1501 Accounting, 1503 Business and Management, Business & Management
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18Academic Journal
المؤلفون: Nur Fadhilah Safrillah, Ririn
المصدر: Paulus Journal of Accounting (PJA); Vol 5 No 2 (2024): Paulus Journal of Accounting (PJA) ; Paulus Journal of Accounting (PJA); Vol. 5 No. 2 (2024): Paulus Journal of Accounting (PJA) ; 2715-7474 ; 2715-9892
مصطلحات موضوعية: Green Ritel, Green Advertising, Brand Image, Persepsi Konsumen, Minat Beli
وصف الملف: application/pdf
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19Academic Journal
المؤلفون: Sherlly Meilissa Putri, Leni Evangalista Marliani
المصدر: Jurnal Intelektualita: Keislaman, Sosial dan Sains; Vol. 13 No. 1 (2024): Jurnal Intelektualita: Keislaman, Sosial, dan Sains ; Intelektualita; Vol 13 No 1 (2024): Jurnal Intelektualita: Keislaman, Sosial, dan Sains ; 2622-8491 ; 2303-2952 ; 10.19109/intelektualita.v13i1
مصطلحات موضوعية: green brand positioning, green brand knowledge, green advertising, green purchase intention
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20Academic Journal
المؤلفون: Asih, Yekti Purwo, andrilolo, andrilolo, Dewi, Andini Triana
المصدر: Jurnal Ekonomi Integra; Vol 14, No 2 (2024): Jurnal Ekonomi Integra; 146 - 153 ; 2581-0340 ; 0216-4337
مصطلحات موضوعية: Green Produck Repurchase Intentio Green Advertising
وصف الملف: application/pdf
Relation: http://journal.stieip.ac.id/index.php/iga/article/view/369/pdf; http://journal.stieip.ac.id/index.php/iga/article/view/369