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1Academic Journal
المؤلفون: Gielens, Katrijn
المصدر: Journal of International Marketing, 2021 Sep 01. 29(3), 3-6.
URL الوصول: https://www.jstor.org/stable/27285586
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2Academic Journal
المؤلفون: Gielens, Katrijn, Gijsbrechts, Els, Geyskens, Inge
المصدر: Journal of Marketing, 2021 Jul 01. 85(4), 158-178.
URL الوصول: https://www.jstor.org/stable/27114315
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3Academic Journal
المؤلفون: Gielens, Katrijn, Dekimpe, Marnik, Mukherjee, A., Tuli, Kapil R.
المصدر: Gielens , K , Dekimpe , M , Mukherjee , A & Tuli , K R 2023 , ' The future of private-label markets: A global convergence approach ' , International Journal of Research in Marketing , vol. 40 , no. 1 , pp. 248-267 . https://doi.org/10.1016/j.ijresmar.2022.07.006
مصطلحات موضوعية: private labels, international marketing, adaptive foresight
وصف الملف: application/pdf
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4Academic Journal
المؤلفون: Bei, Zhiling, Gielens, Katrijn
المصدر: Journal of International Marketing, 2020 Jun 01. 28(2), 3-19.
URL الوصول: https://www.jstor.org/stable/26979576
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5Academic Journal
المؤلفون: Dekimpe, Marnik G., Geyskens, Inge, Gielens, Katrijn
المصدر: Marketing Letters, 2020 Mar 01. 31(1), 25-29.
URL الوصول: https://www.jstor.org/stable/48739852
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6Academic Journal
المؤلفون: Bei, Zhiling (AUTHOR), Gielens, Katrijn (AUTHOR) zbei@missouri.edu
المصدر: Journal of Marketing. Mar2023, Vol. 87 Issue 2, p253-274. 22p. 1 Diagram, 5 Charts, 3 Graphs.
مصطلحات موضوعية: *ELECTRONIC commerce, *COMMERCE service providers, *BRANDING (Marketing), *BRAND name products, *RELATIONSHIP marketing, *BRAND choice, *BRAND evaluation, *CUSTOMER relations, THIRD-party software
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7Academic Journal
المؤلفون: Gielens, Katrijn (AUTHOR)
المصدر: Journal of Retailing. Jun2024, Vol. 100 Issue 2, p161-165. 5p.
مصطلحات موضوعية: *ARTIFICIAL intelligence, *RETAIL industry, SOCIAL interaction
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8Academic Journal
المؤلفون: Gielens, Katrijn, Geyskens, Inge, Deleersnyder, Barbara, Nohe, Max
المصدر: Journal of Marketing, 2018 Mar 01. 82(2), 124-141.
URL الوصول: https://www.jstor.org/stable/44878208
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9Academic Journal
المؤلفون: Gielens, Katrijn, Lamey, Lien
المصدر: Journal of Retailing ; volume 100, issue 1, page 1-4 ; ISSN 0022-4359
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10Academic Journal
المؤلفون: Geyskens, Inge, Gielens, Katrijn, Dekimpe, Marnik G.
المصدر: Journal of Marketing, 2002 Apr 01. 66(2), 102-119.
URL الوصول: https://www.jstor.org/stable/3203417
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11Academic Journal
المؤلفون: Dekimpe, Marnik, Geyskens, Inge, Gielens, Katrijn
المصدر: Dekimpe , M , Geyskens , I & Gielens , K 2020 , ' Using technology to bring online convenience to offline shopping ' , Marketing Letters , vol. 31 , no. 1 , pp. 25-29 . https://doi.org/10.1007/s11002-019-09508-5
مصطلحات موضوعية: retailing, technology, convenience, brick-and-mortar, online
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12Electronic Resource
المؤلفون: Gázquez Abad, Juan Carlos, Martínez-López, Francisco J., Gielens, Katrijn, Ramadan, Zahy, Farah, Maya F., Bekdache, Salwa
مصطلحات الفهرس: Marketing -- Congresses, Brand name products -- Congresses, Conference Paper / Proceeding
URL:
http://hdl.handle.net/10725/14775 https://doi.org/10.1007/978-3-031-32894-7_9 http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.php https://link.springer.com/chapter/10.1007/978-3-031-32894-7_9
Springer proceedings in business and economics -
13Electronic Resource
المؤلفون: Gázquez Abad, Juan Carlos, Martínez-López, Francisco J., Gielens, Katrijn, Farah, Maya F., Naveed, Muhammad, Ali, Shoaib
مصطلحات الفهرس: Marketing -- Congresses, Brand name products -- Congresses, Conference Paper / Proceeding
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14Academic Journal
المؤلفون: SOTGIU, FRANCESCA, GIELENS, KATRIJN
المصدر: Journal of Marketing Research, 2015 Dec 01. 52(6), 784-800.
URL الوصول: https://www.jstor.org/stable/43832402
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15Academic Journal
المؤلفون: Geyskens, Inge, Gielens, Katrijn, Wuyts, Stefan
المصدر: Journal of Marketing, 2015 Jul 01. 79(4), 16-33.
URL الوصول: https://www.jstor.org/stable/43784388
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16Academic Journal
المؤلفون: Gielens, Katrijn, Steenkamp, Jan-Benedict E.M.
المصدر: International Journal of Research in Marketing ; volume 36, issue 3, page 367-384 ; ISSN 0167-8116
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17Academic Journal
المؤلفون: Grewal, Dhruv, Breugelmans, Els, Gauri, Dinesh, Gielens, Katrijn
المصدر: Grewal , D , Breugelmans , E , Gauri , D & Gielens , K 2023 , ' Re-imagining the physical store ' , Journal of Retailing , vol. 99 , no. 4 , pp. 481-486 . https://doi.org/10.1016/j.jretai.2023.11.008
مصطلحات موضوعية: /dk/atira/pure/subjectarea/asjc/1400/1406, name=Marketing
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18Academic Journal
المؤلفون: Gielens, Katrijn
المصدر: Journal of Retailing ; volume 99, issue 3, page 319-321 ; ISSN 0022-4359
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19Academic Journal
المؤلفون: Gielens, Katrijn, Roggeveen, Anne L.
المصدر: Journal of Retailing ; volume 99, issue 2, page 169-172 ; ISSN 0022-4359
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20Academic Journal
المؤلفون: Gielens, Katrijn
المصدر: Journal of Retailing ; volume 99, issue 1, page 1-4 ; ISSN 0022-4359