المؤلفون: Cosemans, Tim (ORCID 0000-0002-0233-4624), Rosseel, Yves, Gelper, Sarah

المصدر: Educational and Psychological Measurement. Oct 2022 82(5):880-910.

Peer Reviewed: Y

Page Count: 31

Descriptors: Social Science Research, Research Methodology, Graphs, Factor Analysis, Simulation, Data Interpretation

المؤلفون: Kocaman, Barış, Gelper, Sarah, Langerak, Fred

المصدر: Kocaman , B , Gelper , S & Langerak , F 2023 , ' Till the cloud do us part : Technological disruption and brand retention in the enterprise software industry ' , International Journal of Research in Marketing , vol. 40 , no. 2 , pp. 316-341 . https://doi.org/10.1016/j.ijresmar.2022.11.001

مصطلحات موضوعية: Brand retention, Cloud computing, Market disruption, Innovation diffusion, Multimarket competition, B2B marketing, /dk/atira/pure/sustainabledevelopmentgoals/reduced_inequalities, name=SDG 10 - Reduced Inequalities

الاتاحة: https://research.vu.nl/en/publications/15be016c-5191-4543-9d83-e8e2b6119729
https://doi.org/10.1016/j.ijresmar.2022.11.001
https://hdl.handle.net/1871.1/15be016c-5191-4543-9d83-e8e2b6119729
http://www.scopus.com/inward/record.url?scp=85143863956&partnerID=8YFLogxK
http://www.scopus.com/inward/citedby.url?scp=85143863956&partnerID=8YFLogxK

المؤلفون: Wilms, Ines, Gelper, Sarah, Croux, Christophe

مصطلحات موضوعية: Statistics - Applications

URL الوصول: http://arxiv.org/abs/1508.02846

المؤلفون: Gelper, Sarah, Wilms, Ines, Croux, Christophe

مصطلحات موضوعية: Statistics - Applications

URL الوصول: http://arxiv.org/abs/1506.01589

المؤلفون: Bombay, Nick, Gelper, Sarah E.C., Dekimpe, Marnik

المصدر: Bombay , N , Gelper , S E C & Dekimpe , M 2022 , ' Designing Successful Temporary Loyalty Programs: An Exploratory Study on Retailer and Country Differences ' , International Journal of Research in Marketing , vol. 39 , no. 4 , pp. 1275-1295 . https://doi.org/10.1016/j.ijresmar.2022.04.005

مصطلحات موضوعية: International marketing, Loyalty program, Program design, Retail positioning

وصف الملف: application/pdf

الاتاحة: https://research.tue.nl/en/publications/b4cc0e6d-5548-4ebf-ba86-c918352885a3
https://doi.org/10.1016/j.ijresmar.2022.04.005
https://pure.tue.nl/ws/files/242642521/1_s2.0_S0167811622000258_main.pdf
http://www.scopus.com/inward/record.url?scp=85132812700&partnerID=8YFLogxK

المؤلفون: Alfons, Andreas, Croux, Christophe, Gelper, Sarah

المصدر: Annals of Applied Statistics, 7(1), 226-248 (2013)

مصطلحات موضوعية: Statistics - Applications

URL الوصول: http://arxiv.org/abs/1304.4773

المؤلفون: Gelper, Sarah, Peres, Renana, Eliashberg, Jehoshua

المصدر: Journal of Marketing Research, 2018 Dec 01. 55(6), 801-817.

URL الوصول: https://www.jstor.org/stable/26966544

المؤلفون: Vanga, Ratnaji, Thiyagarajan, Nagasubramanian, Gelper, Sarah, Maknoon, Yousef, Duinkerken, Mark B., Tavasszy, Lóránt A.

المصدر: Research in Transportation Business & Management ; volume 57, page 101214 ; ISSN 2210-5395

الاتاحة: https://doi.org/10.1016/j.rtbm.2024.101214
https://api.elsevier.com/content/article/PII:S2210539524001160?httpAccept=text/xml
https://api.elsevier.com/content/article/PII:S2210539524001160?httpAccept=text/plain

المؤلفون: Gelper, Sarah, van der Lans, RJA, van Bruggen, Gerrit

المصدر: Gelper , S , van der Lans , RJA & van Bruggen , G 2021 , ' Competition for Attention in Online Social Networks: Implications for Seeding Strategies ' , Management Science , vol. 67 , no. 2 , pp. 1026-1047 . https://doi.org/10.1287/mnsc.2019.3564

مصطلحات موضوعية: /dk/atira/pure/keywords/researchprograms/AFL000700/RSMMKT, name=RSM MKT

وصف الملف: application/pdf

الاتاحة: https://pure.eur.nl/en/publications/9a96f336-a28c-4228-b745-2c170354b3a4
https://doi.org/10.1287/mnsc.2019.3564
https://pure.eur.nl/ws/files/48271110/Repub_135004_O-A.pdf
http://www.scopus.com/inward/record.url?scp=85101033269&partnerID=8YFLogxK

المؤلفون: van den Ingh, Lucas O., Eshuis, H. (Rik), Gelper, Sarah E.C.

المصدر: van den Ingh , L O , Eshuis , H & Gelper , S E C 2021 , ' Assessing performance of mined business process variants ' , Enterprise Information Systems , vol. 15 , no. 5 , pp. 676-693 . https://doi.org/10.1080/17517575.2020.1746405

مصطلحات موضوعية: Process mining, performance measurement, process performance

الاتاحة: https://research.tue.nl/en/publications/cfcfe221-c7c7-4faa-9e7f-b8fcc65c410c
https://doi.org/10.1080/17517575.2020.1746405
http://www.scopus.com/inward/record.url?scp=85083549110&partnerID=8YFLogxK

المؤلفون: Gelper, Sarah, Atan, Zümbül, van Woensel, Tom, Grefen, Paul W.P.J.

المصدر: Gelper , S , Atan , Z , van Woensel , T & Grefen , P W P J 2019 , The data ambition matrix : awareness and ambition about data integration in supply chains . European Supply Chain Forum , Eindhoven .

وصف الملف: application/pdf

Relation: https://research.tue.nl/en/publications/95185973-61ae-42d4-a019-695a1f66adc5

الاتاحة: https://research.tue.nl/en/publications/95185973-61ae-42d4-a019-695a1f66adc5
https://pure.tue.nl/ws/files/125156806/DAM_White_Paper_ESCF_2019.pdf

المؤلفون: Guitart, Ivan, Hervet, Guillaume, Gelper, Sarah

المساهمون: EMLyon Business School (EM), EESC-GEM Grenoble Ecole de Management, Eindhoven University of Technology Eindhoven (TU/e)

المصدر: ISSN: 0092-0703 ; JAMS, Journal of the Academy of Marketing Science ; https://hal.science/hal-02312409 ; JAMS, Journal of the Academy of Marketing Science, 2020, 48 (4), 753-775 p. ⟨10.1007/s11747-019-00691-5⟩.

مصطلحات موضوعية: Real-time competitor tracking, Competitive advertising, Advertising scheduling, Advertising effectiveness, Television advertising, programmatic television, [SHS.ECO]Humanities and Social Sciences/Economics and Finance, [SHS.GESTION]Humanities and Social Sciences/Business administration

الاتاحة: https://hal.science/hal-02312409
https://hal.science/hal-02312409v1/document
https://hal.science/hal-02312409v1/file/Seddone_Postprint_AP2017.pdf
https://doi.org/10.1007/s11747-019-00691-5

المؤلفون: Kocaman, Baris, Gelper, Sarah E.C., Langerak, Fred

المصدر: International Journal of Research in Marketing vol.40 (2023) nr.2 p.316-341 [ISSN 0167-8116]

مصطلحات الفهرس: brand retention, new technology, market disruption, radical innovation, multimarket competition, B2B marketing, Brand retention, Cloud computing, Multimarket competition, Market disruption, Innovation diffusion, Tijdschriftartikel, Article

URL: https://research.tue.nl/en/publications/5c40f638-c39f-4aaf-ad10-20b7d5d57d5e

المؤلفون: Vanga, R. (author), Maknoon, M.Y. (author), Tavasszy, Lorant (author), Gelper, Sarah (author)

المساهمون: Feng, B. (editor), Pedrielli, G. (editor), Peng, Y. (editor), Shashaani, S. (editor), Song, E. (editor), Corlu, C.G. (editor), Lee, L.H. (editor), Chew, E.P. (editor), Roeder, T. (editor), Lendermann, P. (editor)

Relation: http://www.scopus.com/inward/record.url?scp=85147448110&partnerID=8YFLogxK; Proceedings of the 2022 Winter Simulation Conference, WSC 2022--9798350309713; 2022 Winter Simulation Conference, WSC 2022--fce6b7e3-10cb-4df8-b5d4-9e988e660621; http://resolver.tudelft.nl/uuid:774e0d99-aa90-4051-bc99-07bf437fa7a4; https://doi.org/10.1109/WSC57314.2022.10015289

الاتاحة: http://resolver.tudelft.nl/uuid:774e0d99-aa90-4051-bc99-07bf437fa7a4
https://doi.org/10.1109/WSC57314.2022.10015289

المؤلفون: Vanga, R., Maknoon, M.Y., Tavasszy, Lorant, Gelper, Sarah

المساهمون: Feng, B. (editor), Pedrielli, G. (editor), Peng, Y. (editor), Shashaani, S. (editor), Song, E. (editor), Corlu, C.G. (editor), Lee, L.H. (editor), Chew, E.P. (editor), Roeder, T. (editor), Lendermann, P. (editor)

مصطلحات موضوعية: info

Relation: http://resolver.tudelft.nl/uuid:774e0d99-aa90-4051-bc99-07bf437fa7a4

الاتاحة: http://resolver.tudelft.nl/uuid:774e0d99-aa90-4051-bc99-07bf437fa7a4

المؤلفون: Gelper, Sarah E.C., Peres, Renana, Eliashberg, Jehoshua

المصدر: Gelper , S E C , Peres , R & Eliashberg , J 2018 , ' Talk bursts: The role of spikes in prerelease word-of-mouth dynamics ' , Journal of Marketing Research , vol. 55 , no. 6 , pp. 801-817 . https://doi.org/10.1177/0022243718817007

مصطلحات موضوعية: bursts, content analysis, prerelease word of mouth, user-generated content, robust time series analysis

وصف الملف: application/pdf

الاتاحة: https://research.tue.nl/en/publications/46003728-a2e2-44ee-8b8d-7cde4eed737b
https://doi.org/10.1177/0022243718817007
https://pure.tue.nl/ws/files/131844872/0022243718817007.pdf
http://www.scopus.com/inward/record.url?scp=85066011505&partnerID=8YFLogxK

المؤلفون: Eliëns, Ramon, Eling, Katrin, Gelper, Sarah, Langerak, Fred

المصدر: Eliëns , R , Eling , K , Gelper , S & Langerak , F 2018 , ' Rational versus intuitive gatekeeping: Escalation of commitment in the front end of NPD ' , Journal of Product Innovation Management , vol. 35 , no. 6 , pp. 890-907 . https://doi.org/10.1111/jpim.12452

وصف الملف: application/pdf

Relation: https://research.tue.nl/en/publications/fc22dbd3-0345-42f9-a9e2-c627d4aa10e5

الاتاحة: https://research.tue.nl/en/publications/fc22dbd3-0345-42f9-a9e2-c627d4aa10e5
https://doi.org/10.1111/jpim.12452
https://pure.tue.nl/ws/files/113519670/Eli_ns_et_al_2018_Journal_of_Product_Innovation_Management.pdf
http://www.scopus.com/inward/record.url?scp=85050367359&partnerID=8YFLogxK

المؤلفون: Gelper, Sarah, Lemmens, Aurélie, Croux, Christophe

المصدر: Applied Economics, 39(1)
Applied Economics, 39 (1)

الاتاحة: http://data.europeana.eu/aggregation/europeana/2048425/item_LT66G2DUIMTXNJEAM2744OYXSZFQYLOO

المؤلفون: Gelper, Sarah (AUTHOR), Lovett, Mitchell J. (AUTHOR), Peres, Renana¹ (AUTHOR) renana.peres@mail.huji.ac.il

المصدر: Journal of the Academy of Marketing Science. Sep2024, p1-24.

مصطلحات موضوعية: *TELEVISION programs, DIGITAL technology, TELEVISION viewing, SOCIAL media, DISTRACTION

المؤلفون: Jessurun, Haiko, Gelper, Sarah, Anthonio, Gabriël, Weggeman, Mathieu

الاتاحة: http://dx.doi.org/10.31124/advance.13106768.v2
https://ndownloader.figshare.com/files/36022286