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1
المؤلفون: Eklund, Andreas Aldogan, Berndt, Adele, 1966, Sandberg, Susanne
المصدر: European Business Review. 34(5):624-641
مصطلحات موضوعية: Brand-related stimuli, Experiential marketing, Sensory cues, Sensory marketing, Service-dominant logic, Value proposition
وصف الملف: print
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2Academic Journal
المؤلفون: Helmefalk, Miralem, Eklund, Andreas Aldogan
المصدر: Journal of Interdisciplinary Studies in Education. 2018 7(1):1-18.
Peer Reviewed: Y
Page Count: 18
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3Academic Journal
المؤلفون: Eklund, Andreas Aldogan, Helmefalk, Miralem
المصدر: Journal of Product & Brand Management, 2021, Vol. 31, Issue 4, pp. 606-621.
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4Academic Journal
المؤلفون: Eklund, Andreas Aldogan, Helmefalk, Miralem
المصدر: Journal of Product & Brand Management, 2018, Vol. 27, Issue 5, pp. 498-513.
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5
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6Academic Journal
المؤلفون: Eklund, Andreas Aldogan, Helmefalk, Miralem
المصدر: Journal of Product & Brand Management ; volume 31, issue 4, page 606-621 ; ISSN 1061-0421 1061-0421