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1Academic Journal
المصدر: JISTEM - Journal of Information Systems and Technology Management. January 2019 16
مصطلحات موضوعية: Organizational Memory, Organizational Innovation, Software Development Companies, Information Technology
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2Academic Journal
المصدر: Gestão & Produção. June 2018 25(2)
مصطلحات موضوعية: Análise multivariada de dados, Métodos e modelos estatísticos, Análise fatorial exploratória, Análise fatorial confirmatória, Escalas de mensuração em produção e operações
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3Academic Journal
المؤلفون: Balbinot, Zandra, Farrell, Wendy, Johnson, William H.A., Pissaris, Seema, Cohen, Eric David, Chun, Jiang, Taras, Vas
المصدر: Cross Cultural & Strategic Management, 2024, Vol. 31, Issue 4, pp. 685-707.
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4Academic Journal
المؤلفون: Tavoletti, Ernesto, Cohen, Eric David, Dong, Longzhu, Taras, Vas
المصدر: Management Research Review, 2023, Vol. 47, Issue 5, pp. 840-858.
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5Academic Journal
المؤلفون: Soares, João Coelho, Limongi, Ricardo, Cohen, Eric David
المصدر: Online Information Review, 2021, Vol. 46, Issue 2, pp. 256-284.
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6Academic Journal
المصدر: Revista de Administração Pública e Gestão Social; outubro-dezembro 2023: 15(4) ; Administração Pública e Gestão Social; outubro-dezembro 2023: 15(4) ; 2175-5787
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7Academic Journal
المؤلفون: Wilner, Adriana, Francisco, Eduardo de Rezende, Larieira, Cláudio Luís Carvalho, Cappellozza, Alexandre, Cohen, Eric David
المصدر: GVexecutivo; Vol. 22 No. 4 (2023): Transformação Digital ; GVexecutivo; Vol. 22 Núm. 4 (2023): Transformação Digital ; GV-EXECUTIVO; v. 22 n. 4 (2023): Transformação Digital ; 1806-8979
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8Academic Journal
المؤلفون: Kuzma, Edson Luis, Sehnem, Simone, Gabriel, Marcelo Luiz Dias da Silva, Cohen, Eric David, Queiróz, Maciel Manoel de
المساهمون: This study was financed in part by the Coordenação de Aperfeiçoamento de Pessoal de NÃvel Superior – Brasil (CAPES) – Finance Code 001
المصدر: Brazilian Business Law Journal; v. 2, n. 32 (2023): ABRIL - JUNHO; 203 - 231 ; Administração de Empresas em Revista; v. 2, n. 32 (2023): ABRIL - JUNHO; 203 - 231 ; 2316-7548 ; 1676-9457
مصطلحات موضوعية: Sustainability, measurement scales, sustainability metrics, development of scales
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9Dissertation/ Thesis
المؤلفون: Cohen, Eric David
Thesis Advisors: Bussab, Wilton de Oliveira, Parente, Juracy Gomes, Rosenthal, Raul, Ogliari, Paulo Jose, Escolas::EAESP, Aranha Filho, Francisco José Espósito
المصدر: Repositório Institucional do FGVFundação Getulio VargasFGV.
مصطلحات موضوعية: Marketing de precisão, Análise de sobrevivência, Satisfação, Baixa renda, Administração de empresas, Lealdade, Marketing, Comportamento do consumidor, Comércio varejista, Cartões de crédito, Crédito direto ao consumidor, Supermercados - Compras, Clientes - Fidelização
الاتاحة: http://hdl.handle.net/10438/2531
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10Academic Journal
المساهمون: CAPES (Coordenação de Aperfeiçoamento de Pessoal de Nível Superior)
المصدر: CBR - Consumer Behavior Review; v. 6, n. 1 (2022): january-december; e-251844 ; 2526-7884
مصطلحات موضوعية: Consumer Behavior, neuromarketing, rastreamento ocular, psicologia da moda, eye tracking, psychology of fashion
وصف الملف: application/pdf
Relation: https://periodicos.ufpe.br/revistas/cbr/article/view/251844/41385; Agarwal, S., & Dutta, T. (2015). Neuromarketing and consumer neuroscience: current understanding and the way forward. Decision, 42(4), 457-462.; Ariely, D., & Berns, G. S. (2010). Neuromarketing: the hope and hype of neuroimaging in business. Nature reviews neuroscience, 11(4), 284-292.; Banov, M. R. (2020). Comportamento do consumidor: vencendo desafios. Cengage Learning.; Caruelle, D., Gustafsson, A., Shams, P., & Lervik-Olsen, L. (2019). The use of electrodermal activity (EDA) measurement to understand consumer emotions–A literature review and a call for action. Journal of Business Research, 104, 146-160.; Clement, J., Aastrup, J., & Forsberg, S. C. (2015). Decisive visual saliency and consumers׳ in-store decisions. Journal of Retailing and Consumer Services, 22, 187-194.; Harris, J. M., Ciorciari, J., & Gountas, J. (2018). Consumer neuroscience for marketing researchers. Journal of Consumer Behaviour, 17(3), 239-252.; Hawkins, D. I., & Mothersbaugh, D. L. (2018). Comportamento do consumidor: construindo a estratégia de marketing. Elsevier Brasil.; Javor, A., Koller, M., Lee, N., Chamberlain, L., & Ransmayr, G. (2013). Neuromarketing and consumer neuroscience: contributions to neurology. BMC neurology, 13(1), 13.; Karmarkar, U. R., & Plassmann, H. (2019). Consumer neuroscience: Past, present, and future. Organizational Research Methods, 22(1), 174-195.; Lin, M. H. J., Cross, S. N., Jones, W. J., & Childers, T. L. (2018). Applying EEG in consumer neuroscience. European Journal of Marketing.; Plassmann, H., Venkatraman, V., Huettel, S., & Yoon, C. (2015). Consumer neuroscience: applications, challenges, and possible solutions. Journal of Marketing Research, 52(4), 427-435.; Plassmann, H., Ramsøy, T. Z., & Milosavljevic, M. (2012). Branding the brain: A critical review and outlook. Journal of consumer psychology, 22(1), 18-36.; Ramsøy, T. Z., Jacobsen, C., Friis-Olivarius, M., Bagdziunaite, D., & Skov, M. (2017). Predictive value of body posture and pupil dilation in assessing consumer preference and choice. Journal of Neuroscience, Psychology, and Economics, 10(2-3), 95.; Ramsøy, T. Z., Michael, N., & Michael, I. (2019). A consumer neuroscience Study of conscious and Subconscious Destination preference. Scientific reports, 9(1), 1-8.; Smidts, A., Hsu, M., Sanfey, A. G., Boksem, M. A., Ebstein, R. B., Huettel, S. A., . & Liberzon, I. (2014). Advancing consumer neuroscience. Marketing Letters, 25(3), 257-267.; Smith, M., & Marci, C. (2016). From theory to common practice: Consumer neuroscience goes mainstream. Nielsen Journal of Measurement, 1(2), 1-11.; Solomon, M. R., & Rabolt, N. J. (2004). Consumer behavior: In fashion. Prentice Hall.; Walla, P., Mavratzakis, A., & Bosshard, S. (2013). Neuroimaging for the affective brain sciences, and its role in advancing consumer neuroscience. Novel Frontiers of Advanced Neuroimaging, 119-140.; https://periodicos.ufpe.br/revistas/cbr/article/view/251844
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11Report
المؤلفون: Soares, Muriel Araujo, Dolci, Décio Bittencourt, Lunardi, Guilherme Lerch, Cohen, Eric David
المصدر: Revista de Administração Contemporânea, 26(Sup), e210114, (2022-07-29)
مصطلحات موضوعية: e-commerce, social commerce, trust, online word of mouth, social networks, Open Report, Open Peer Review, Peer Review Report
Relation: https://doi.org/10.1590/1982-7849rac2022210114.en; https://zenodo.org/communities/rac; https://doi.org/10.5281/zenodo.6940656; https://doi.org/10.5281/zenodo.6940657; oai:zenodo.org:6940657
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12Academic Journal
المؤلفون: Melo, Rúbio Sérgio Torquato de, Cohen, Eric David
المصدر: Brazilian Journal of Development; v. 7, n. 3 (2021); 25642-25665 ; 2525-8761
مصطلحات موضوعية: Metodologia ativa, Plataforma de ensino, Moodle, Educação no século XXI
وصف الملف: application/pdf
Relation: https://www.brazilianjournals.com/index.php/BRJD/article/view/26274/20836; https://www.brazilianjournals.com/index.php/BRJD/article/view/26274
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13Academic Journal
المصدر: Journal of Information Systems and Technology Management; v. 16 (2019); e201916004 ; Journal of Information Systems and Technology Management; Vol. 16 (2019); e201916004 ; 1807-1775
مصطلحات موضوعية: Organizational Memory, Organizational Innovation, Software Development Companies, Information Technology
وصف الملف: application/pdf
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14Academic Journal
المساهمون: Os autores agradecem à FUNADESP pelo apoio à pesquisa
المصدر: ReMark - Revista Brasileira de Marketing; v. 18, n. 4 (2019): (out./dez.); 244-268 ; 2177-5184
مصطلحات موضوعية: Digital marketing, Social media marketing, Engagement, Facebook, Higher Education Institution
وصف الملف: application/pdf
Relation: https://periodicos.uninove.br/remark/article/view/14321/8059; https://periodicos.uninove.br/remark/article/view/14321
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15Academic Journal
المؤلفون: Fernandes, Roberto Godoy, Cohen, Eric David
المصدر: Revista de Gestão e Projetos; v. 11, n. 3 (2020): (set./dez.); 155-184 ; 2236-0972
مصطلحات موضوعية: Corporate Governance, Ethics, Moral Dilemmas, Biological Determinants of Behavior, Governança Corporativa, Ética, Dilemas Morais, Determinantes Biológicos do Comportamento
وصف الملف: application/pdf
Relation: https://periodicos.uninove.br/gep/article/view/18463/8682; https://periodicos.uninove.br/gep/article/downloadSuppFile/18463/14618; https://periodicos.uninove.br/gep/article/view/18463
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16Academic Journal
المصدر: Revista Pensamento Contemporâneo em Administração; Vol. 14 No. 1 (2020); 56-75 ; Revista Pensamento Contemporâneo em Administração; v. 14 n. 1 (2020); 56-75 ; 1982-2596 ; 10.12712/rpca.v14i1
وصف الملف: application/pdf
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17Academic Journal
المصدر: Revista Pensamento Contemporâneo em Administração; Vol. 13 No. 1 (2019); 100-122 ; Revista Pensamento Contemporâneo em Administração; v. 13 n. 1 (2019); 100-122 ; 1982-2596 ; 10.12712/rpca.v13i1
وصف الملف: application/pdf
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18Academic Journal
المؤلفون: Tavoletti, Ernesto, Cohen, Eric David, Dong, Longzhu, Taras, Vas
المصدر: Management Research Review ; volume 47, issue 5, page 840-858 ; ISSN 2040-8269 2040-8269
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19Academic Journal
المصدر: Gestão & Produção n.ahead 2017
مصطلحات موضوعية: Análise multivariada de dados, Métodos e modelos estatísticos, Análise fatorial exploratória, Análise fatorial confirmatória, Escalas de mensuração em produção e operações
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20Academic Journal
المصدر: RAE - Revista de Administracao de Empresas ; Vol. 57 No. 1 (2017): janeiro-fevereiro; 98 ; RAE - Revista de Administração de Empresas; Vol. 57 Núm. 1 (2017): janeiro-fevereiro; 98 ; RAE-Revista de Administração de Empresas; v. 57 n. 1 (2017): janeiro-fevereiro; 98 ; 2178-938X ; 0034-7590
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