المؤلفون: Biswas, Dipayan, Abell, Annika, Chacko, Roger

المصدر: Journal of Consumer Research; Oct2024, Vol. 51 Issue 3, p552-570, 19p

مصطلحات موضوعية: CLICK through rate, INTERNET marketing, INTERNET advertising, USER interfaces, WEB design, ICONS (Computer graphics)

المؤلفون: Chacko, Roger V. (Roger Verghis), 1967

Thesis Advisors: John D.C. Little., Sloan School of Management.

مصطلحات موضوعية: Sloan School of Management.

وصف الملف: 87 leaves; application/pdf

الاتاحة: http://hdl.handle.net/1721.1/67171

المؤلفون: BISWAS, DIPAYAN, SZOCS, COURTNEY, CHACKO, ROGER, WANSINK, BRIAN

المصدر: Journal of Marketing Research, 2017 Feb 01. 54(1), 111-123.

URL الوصول: https://www.jstor.org/stable/44878491

المؤلفون: Biswas, Dipayan, Abell, Annika, Chacko, Roger

المساهمون: Stephen, Andrew T, Ordabayeva, Nailya

المصدر: Journal of Consumer Research ; ISSN 0093-5301 1537-5277

الاتاحة: http://dx.doi.org/10.1093/jcr/ucad078
https://academic.oup.com/jcr/advance-article-pdf/doi/10.1093/jcr/ucad078/54915294/ucad078.pdf

المؤلفون: John D.C. Little., Sloan School of Management., Chacko, Roger V. (Roger Verghis), 1967

مصطلحات الفهرس: Sloan School of Management., Thesis

URL: http://hdl.handle.net/1721.1/67171

المؤلفون: Chacko, Roger V. (Roger Verghis), 1967-

المساهمون: John D.C. Little., Sloan School of Management.

مصطلحات موضوعية: Sloan School of Management

وصف الملف: 87 leaves; application/pdf

Relation: http://hdl.handle.net/1721.1/67171

الاتاحة: http://hdl.handle.net/1721.1/67171