المؤلفون: Leonaviciute Agne, Seinauskiene Beata, Mascinskiene Jurate, Jeseviciute-Ufartiene Laima

المصدر: Economics and Culture, Vol 21, Iss 2, Pp 150-161 (2024)

مصطلحات موضوعية: brand virtuousness, brand authenticity, brand attachment., m31, Business, HF5001-6182, Economics as a science, HB71-74

وصف الملف: electronic resource

Relation: https://doaj.org/toc/2256-0173

URL الوصول: https://doaj.org/article/7e87782ebff54edf98db82b0c266afcc

المؤلفون: Rodrigues, Clarinda, Brandao, Amelia, Billore, Soniya, 1972, Oda, Tetsuhisa

المصدر: Journal of Brand Management. 31:293-309

مصطلحات موضوعية: Perceived brand authenticity, Brand experience, Brand love, Business administration, Företagsekonomi

وصف الملف: electronic

URL الوصول: https://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-125494
https://doi.org/10.1057/s41262-023-00342-9
https://lnu.diva-portal.org/smash/get/diva2:1809818/FULLTEXT01.pdf

المؤلفون: Anninou, Ioanna, Stavraki, Georgia, Floh, Arne

المصدر: Journal of Services Marketing, 2024, Vol. 38, Issue 7, pp. 839-856.

URL الوصول: http://www.emeraldinsight.com/doi/10.1108/JSM-11-2023-0415

المؤلفون: Minton, Elizabeth A., Cabano, Frank Gregory

المصدر: European Journal of Marketing, 2024, Vol. 58, Issue 6, pp. 1493-1519.

URL الوصول: http://www.emeraldinsight.com/doi/10.1108/EJM-09-2022-0649

المؤلفون: Feri, Alessandro, Ind, Nicholas Jonathan, Tjandra, Nathalia Christiani

المصدر: Qualitative Market Research: An International Journal, 2024, Vol. 27, Issue 4, pp. 555-571.

URL الوصول: http://www.emeraldinsight.com/doi/10.1108/QMR-11-2023-0156

المؤلفون: Juwita Djaruma, Keni Keni

المصدر: DeReMa (Development Research of Management): Jurnal Manajemen, Vol 19, Iss 2, Pp 131-148 (2024)

مصطلحات موضوعية: perceived brand authenticity, brand experience, continuous purchase intention, Business, HF5001-6182

وصف الملف: electronic resource

Relation: https://ojs.uph.edu/index.php/DJM/article/view/8546; https://doaj.org/toc/1907-0853; https://doaj.org/toc/2476-955X

URL الوصول: https://doaj.org/article/e7d2f9093e94417db13bab2d78686e6e

المؤلفون: Van Dat Tran

المصدر: Cogent Business & Management, Vol 11, Iss 1 (2024)

مصطلحات موضوعية: Service failure recovery, customer recovery satisfaction, attitude loyalty, brand authenticity, M30, M31, Business, HF5001-6182, Management. Industrial management, HD28-70

وصف الملف: electronic resource

Relation: https://doaj.org/toc/2331-1975

URL الوصول: https://doaj.org/article/dfe0d0a797f44c52b4b7c35e853080bf

المؤلفون: Shoji Tanaka, Changju Kim, Hiroyuki Takahashi, Akihiro Nishihara

المصدر: Cogent Business & Management, Vol 11, Iss 1 (2024)

مصطلحات موضوعية: brand authenticity, word-of-mouth, company’s commitment to the brand’s roots, craftsman passion, tourism, food souvenir, Business, HF5001-6182, Management. Industrial management, HD28-70

وصف الملف: electronic resource

Relation: https://doaj.org/toc/2331-1975

URL الوصول: https://doaj.org/article/ef5bc285455a41648851b1366a1c43e6

المؤلفون: Rosado-Pinto, Filipa, Loureiro, Sandra Maria Correia

المصدر: EuroMed Journal of Business, 2022, Vol. 19, Issue 3, pp. 544-570.

URL الوصول: http://www.emeraldinsight.com/doi/10.1108/EMJB-08-2021-0115

المؤلفون: Yu, Jongsik, Baah, Nancy Grace, Kim, Seongseop (Sam), Moon, Hyoungeun, Chua, Bee-Lia, Han, Heesup

المصدر: International Journal of Contemporary Hospitality Management, 2024, Vol. 36, Issue 9, pp. 3129-3150.

URL الوصول: http://www.emeraldinsight.com/doi/10.1108/IJCHM-02-2023-0194

المؤلفون: Fernandes, Teresa, Guzmán, Francisco, Mota, Mafalda

المصدر: Journal of Product & Brand Management, 2024, Vol. 33, Issue 6, pp. 761-782.

URL الوصول: http://www.emeraldinsight.com/doi/10.1108/JPBM-08-2023-4667

المؤلفون: Viana, Sara

المساهمون: Colaço, Vera, Veritati - Repositório Institucional da Universidade Católica Portuguesa

مصطلحات موضوعية: Fast fashion, Sustainability, Sustainbale fashion, Transparency, Traceability, Consumers’ sustainable knoweledge and awareness, Purchasing intention, Willingness to pay, Brand trust, Brand authenticity, Sustentabilidade, Moda sustentável, Transparência, Rastreabilidade, Conhecimento e consciência sustentável dos consumidores, Intenção de compra, Disposição a pagar, Confiança na marca, Autenticidade da marca, Domínio/Área Científica::Ciências Sociais::Economia e Gestão

وصف الملف: application/pdf

الاتاحة: http://hdl.handle.net/10400.14/46395

المؤلفون: Qing, Wang, Safeer, Asif Ali, Khan, Muhammad Saqib

المصدر: Journal of Hospitality and Tourism Technology, 2024, Vol. 15, Issue 3, pp. 465-478.

URL الوصول: http://www.emeraldinsight.com/doi/10.1108/JHTT-09-2023-0282

المؤلفون: Khalid, Afia, Awan, Raheel Amir, Ali, Rizwan, Sarmad, Imran

المصدر: Corporate Governance: The International Journal of Business in Society, 2023, Vol. 24, Issue 3, pp. 609-626.

URL الوصول: http://www.emeraldinsight.com/doi/10.1108/CG-06-2023-0230

المؤلفون: Neo Ligaraba, Joy Cheng, Nompumelelo Fortunate Ndungwane, Brighton Nyagadza

المصدر: Future Business Journal, Vol 10, Iss 1, Pp 1-14 (2024)

مصطلحات موضوعية: Brand authenticity, Brand image, Brand preference, Young adults, Luxury sneakers, Business, HF5001-6182, Finance, HG1-9999

وصف الملف: electronic resource

Relation: https://doaj.org/toc/2314-7210

URL الوصول: https://doaj.org/article/53c354bd2b1247bc8ba133e981cd9b00

المؤلفون: Shukla, Paurav, Cakici, N. Meltem, Khalifa, Dina

المصدر: European Journal of Marketing, 2023, Vol. 58, Issue 1, pp. 290-312.

URL الوصول: http://www.emeraldinsight.com/doi/10.1108/EJM-01-2022-0038

المؤلفون: Guzmán, Francisco, Ahmad, Fayez, Johnson, Ross W.

المصدر: Journal of Product & Brand Management, 2023, Vol. 33, Issue 1, pp. 138-161.

URL الوصول: http://www.emeraldinsight.com/doi/10.1108/JPBM-07-2023-4595

المؤلفون: Hui Sun, You-Yu Dai, Su-Sung Jeon, Rok Lee, Hongyun Wang, Xing Shi, Long Sun, Yan Wang

المصدر: Heliyon, Vol 10, Iss 16, Pp e36030- (2024)

مصطلحات موضوعية: Brand authenticity, Brand attachment, Brand loyalty, Willingness to pay more, Forgiveness, Science (General), Q1-390, Social sciences (General), H1-99

وصف الملف: electronic resource

Relation: http://www.sciencedirect.com/science/article/pii/S2405844024120610; https://doaj.org/toc/2405-8440

URL الوصول: https://doaj.org/article/9753ce9a22d0415c88299b5d5a3d28b1

المؤلفون: Silva, Alexandra Pinho

المساهمون: Silveira, Patrícia, Ramalho, Joana Lourenço, Repositório Comum

مصطلحات موضوعية: Marketing social, Social advetising, Brand authenticity

وصف الملف: application/pdf

الاتاحة: http://hdl.handle.net/10400.26/49823

المؤلفون: Burgess, Jacqueline, Jones, Christian Martyn

المصدر: Journal of Product & Brand Management, 2023, Vol. 32, Issue 8, pp. 1274-1286.

URL الوصول: http://www.emeraldinsight.com/doi/10.1108/JPBM-03-2022-3897