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1Academic Journal
المؤلفون: Goel, Ashish1 (AUTHOR), Baliga, Ashwin J.2,3 (AUTHOR), Rangarajan, Deva2,3 (AUTHOR) d.rangarajan@ieseg.fr, Lussier, Bruno4 (AUTHOR)
المصدر: Journal of Personal Selling & Sales Management. Jun2024, p1-17. 17p. 1 Illustration.
مصطلحات موضوعية: *BUSINESS-to-business transactions, *CUSTOMER relationship management, EVIDENCE gaps, TECHNICAL literature, SOCIAL media, LITERATURE
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2Periodical
المؤلفون: Hochstein, Bryan1 (AUTHOR), Voorhees, Clay2 (AUTHOR), Johnson, Ross3 (AUTHOR), McCoy, Neal4 (AUTHOR), Mehrotra, Vijay5 (AUTHOR)
المصدر: Harvard Business Review. Jul/Aug2024, Vol. 102 Issue 4, p104-113. 10p. 3 Cartoon or Caricatures.
مصطلحات موضوعية: *BUSINESS-to-business transactions, *CUSTOMER retention, *CUSTOMER relations, *PRODUCT usage, *VALUE (Economics), *DATA analysis, DATA management
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3Academic Journal
المؤلفون: Friess, Maximilian (AUTHOR) friess@lmu.de, Kassemeier, Roland (AUTHOR)
المصدر: Journal of International Marketing. Mar2024, Vol. 32 Issue 1, p92-111. 20p.
مصطلحات موضوعية: *BUSINESS-to-business transactions, *PRICE increases, *FINANCIAL performance, *CONSUMERS, *INTERNATIONAL business enterprises
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4Academic Journal
المؤلفون: Fehl, Amy Greiner1 (AUTHOR), Good, Valerie2 (AUTHOR), Arnold, Todd3 (AUTHOR)
المصدر: Journal of Personal Selling & Sales Management. Sep2023, Vol. 43 Issue 3, p159-177. 19p. 4 Diagrams, 5 Charts.
مصطلحات موضوعية: *BUSINESS-to-business transactions, *SOCIAL exchange, *PERCEIVED quality, *NUDGE theory, *BRAND name products
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5Academic Journal
المؤلفون: Zeißler, Jennifer (AUTHOR), Mandler, Timo (AUTHOR) jennifer.zeissler@uni-hamburg.de, Kim, Jeeyeon (AUTHOR)
المصدر: Journal of International Marketing. Jun2023, Vol. 31 Issue 2, p103-123. 21p. 1 Diagram, 5 Charts.
مصطلحات موضوعية: *BUSINESS-to-business electronic markets, *BUSINESS-to-business transactions, *WORKERS' rights, *MORAL hazard, LEGAL rights, TREATIES
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6Academic Journal
المؤلفون: Pang, Fanglan1 (AUTHOR) 1125377322@qq.com, Wei, Ruifeng2 (AUTHOR) ruifengwei_jiayou@163.com, Zhuang, Guijun3 (AUTHOR) zhgj@mail.xjtu.edu.cn
المصدر: Journal of Business & Industrial Marketing. 2024, Vol. 39 Issue 11, p2519-2529. 11p.
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7Academic Journal
المؤلفون: Guenzi, Paolo, Nijssen, Edwin J.
المصدر: Journal of Personal Selling & Sales Management; Sep2024, Vol. 44 Issue 3, p253-273, 21p
مصطلحات موضوعية: SELF-determination theory, DIGITAL technology, BUSINESS-to-business transactions, SELF-efficacy, COMPETITIVE advantage in business
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8Academic Journal
المؤلفون: Khan, Adnan1 (AUTHOR) fpm22adnankhan@imt.ac.in, Sindhwani, Rohit2 (AUTHOR) rohit.sindhwani@mdi.ac.in, Atif, Mohd3 (AUTHOR) matif1@jmi.ac.in, Varma, Ashish1 (AUTHOR) avarma@imt.edu
المصدر: Journal of Business & Industrial Marketing. 2024, Vol. 39 Issue 8, p1764-1787. 24p.
مصطلحات موضوعية: *COVID-19 pandemic, *BUSINESS-to-business transactions, *SUPPLY chains, *SUPPLY chain disruptions, *BUSINESS to business electronic commerce, *REVERSE logistics, SOCIAL learning theory, BLACK swan theory
مصطلحات جغرافية: INDIA
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9Academic Journal
المؤلفون: Rodríguez, Rocío1 (AUTHOR) rrodriguez@um.es, Høgevold, Nils2 (AUTHOR) nils.hogevold@kristiania.no, Molina-Castillo, Francisco-Jose3 (AUTHOR) fjmolina@um.es, Svensson, Goran4 (AUTHOR) gosv61@gmail.com
المصدر: Journal of Business & Industrial Marketing. 2024, Vol. 39 Issue 8, p1800-1808. 9p.
مصطلحات موضوعية: *ORGANIZATIONAL performance, *BUSINESS-to-business transactions, *DIGITAL communications, *CUSTOMER relationship management, DIGITAL technology
مصطلحات جغرافية: NORWAY
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10Academic Journal
المؤلفون: Yaghtin, Shahrzad1 (AUTHOR) yaghtin80@yahoo.com, Mero, Joel2 (AUTHOR) joel.j.mero@jyu.fi
المصدر: Journal of Business & Industrial Marketing. 2024, Vol. 39 Issue 6, p1192-1208. 17p.
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11Academic Journal
المؤلفون: Amoozad Mahdiraji, Hannan1 (AUTHOR) h.m.amoozad@bham.ac.uk, Abbasi Kamardi, Aliasghar2 (AUTHOR) abbassikamardi@ut.ac.ir, Razavi Hajiagha, Seyed Hossein3 (AUTHOR) h.razavi@khatam.ac.ir, Vrontis, Demetris4,5,6 (AUTHOR) vrontis.d@unic.ac.cy
المصدر: Industrial Marketing Management. Aug2024, Vol. 121, p179-197. 19p.
مصطلحات موضوعية: *BUSINESS-to-business transactions, *INTERNATIONAL business enterprises, MATRIX multiplications, THEMATIC analysis, STRUCTURAL models
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12Academic Journal
المؤلفون: Cui, Miao1 (AUTHOR) cuimiao@dlut.edu.cn, Qian, Jinfang1 (AUTHOR)
المصدر: Technology Analysis & Strategic Management. Jul2024, Vol. 36 Issue 7, p1461-1475. 15p.
مصطلحات موضوعية: *BUSINESS-to-business transactions, *FINANCIAL technology, *BUSINESS enterprises
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13Academic Journal
المؤلفون: Jirásek, Michal1 (AUTHOR) mijirasek@mail.muni.cz, Macháčová, Irma2 (AUTHOR), Soukup, Tomáš3 (AUTHOR)
المصدر: Journal of Applied Behavioral Science. Jun2024, Vol. 60 Issue 2, p381-384. 4p.
مصطلحات موضوعية: *MARKETING research, *BUSINESS-to-business transactions, *BUSINESS-to-business electronic markets, *DECISION making, BEHAVIORAL sciences
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14Academic Journal
المؤلفون: Mojir, Navid1 (AUTHOR) nmojir@hbs.edu, Sudhir, K.2 (AUTHOR) k.sudhir@yale.edu
المصدر: Journal of Marketing Research (JMR). Oct2022, Vol. 59 Issue 5, p883-907. 25p. 6 Charts, 8 Graphs.
مصطلحات موضوعية: *PURCHASING, *BUSINESS-to-business transactions, *INNOVATION adoption, *CONTRACTS, *CUSTOMER loyalty, *MARKETING personnel, *MEDICAL care, *NEW product development, CHOICE (Psychology), SURGEONS, TEACHING hospitals
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15Academic Journal
المؤلفون: Jokiniemi, Sini, Halinen, Aino, Pullins, Ellen Bolmans, Hosoi, Kenichi
المصدر: Journal of Personal Selling & Sales Management; Jun2024, Vol. 44 Issue 2, p177-195, 19p
مصطلحات موضوعية: BUSINESSPEOPLE, DIGITAL transformation, SOCIAL integration, SMALL talk, BUSINESS-to-business transactions, CONSUMERS
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16Academic Journal
المؤلفون: Høgevold, Nils M.1 (AUTHOR) nils.hogevold@kristiania.no, Rodríguez, Rocio1,2 (AUTHOR) rrodriguez@um.es, Otero-Neira, Carmen3 (AUTHOR) cachu@uvigo.es, Svensson, Göran1 (AUTHOR) goran.svensson@kristiania.no
المصدر: Benchmarking: An International Journal. 2024, Vol. 31 Issue 3, p884-902. 19p.
مصطلحات موضوعية: *BUSINESS size, *BUSINESS-to-business transactions, *BUSINESS enterprises
مصطلحات جغرافية: NORWAY
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17Academic Journal
المؤلفون: Baidya, Mehir1 (AUTHOR) baidya.mehir@gmail.com, Maity, Bipasha2 (AUTHOR) kalyanimaity@gmail.com
المصدر: Journal of Business & Industrial Marketing. 2024, Vol. 39 Issue 5, p967-978. 12p.
مصطلحات موضوعية: *MARKETING costs, *BUSINESS-to-business transactions, *INDUSTRIAL marketing, *VALUE added (Marketing), *MARKETING, *MARKETING literature, *ECONOMETRIC models
مصطلحات جغرافية: INDIA
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18Academic Journal
المؤلفون: Irfan, Muhammad1 (AUTHOR) irfansahar@bit.edu.cn, Ahmad, Bilal2 (AUTHOR) bilalahmad12382@yahoo.com
المصدر: Journal of Business & Industrial Marketing. 2024, Vol. 39 Issue 4, p781-793. 13p.
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19Academic Journal
المؤلفون: Asamoah, Daniel Adomako1 (AUTHOR) daniel.asamoah@wright.edu, Dinsmore, John Bowman2 (AUTHOR) john.dinsmore@wright.edu, Swani, Kunal2 (AUTHOR) kunal.swani@wright.edu
المصدر: Journal of Business & Industrial Marketing. 2024, Vol. 39 Issue 3, p537-552. 16p.
مصطلحات موضوعية: *BUSINESS-to-business transactions, *MARKETING executives, *PERCEIVED benefit, *INDUSTRIAL marketing, MOBILE apps, THEMATIC analysis
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20Academic Journal
المؤلفون: Ojansivu, Ilkka Tapani1 (AUTHOR) ilkka.ojansivu@oulu.fi, Purchase, Sharon2 (AUTHOR) sharon.purchase@uwa.edu.au, Medlin, Christopher J.3 (AUTHOR) chris.medlin@adelaide.edu.au
المصدر: Journal of Business & Industrial Marketing. 2024, Vol. 39 Issue 3, p441-446. 6p.