المؤلفون: Sánchez Reina, Jesús Roberto

المساهمون: University/Department: Universitat Pompeu Fabra. Departament de Comunicació

Thesis Advisors: Jiménez Morales, Mònika, Medina-Bravo, Pilar

المصدر: TDX (Tesis Doctorals en Xarxa)

مصطلحات موضوعية: Television advertising, Advertising to children, Body image, Child audience, Content analysis, Reception study, Advertising literacy, Publicidad televisiva, Publicidad Infantil, Imagen corporal, Representación mediática de la imagen corporal, Análisis de contenido, Audiencia Infantil, Estudio de recepción, Alfabetización publicitaria, Publicitat televisiva, Publicitat Infantil, Imatge corporal, Representació mediàtica de la imatge corporal, Anàlisi de contingut, Audiència infantil, Alfabetització publicitària

وصف الملف: application/pdf

URL الوصول: http://hdl.handle.net/10803/668489

المؤلفون: Vashisht, Devika

المصدر: Arts and the Market, 2024, Vol. 14, Issue 2/3, pp. 97-111.

URL الوصول: http://www.emeraldinsight.com/doi/10.1108/AAM-07-2023-0045

المؤلفون: Feijoo, Beatriz, Sádaba, Charo, Zozaya-Durazo, Luisa, Vanwesenbeeck, Ini

المصدر: Journal of Consumer Marketing, 2024, Vol. 41, Issue 7, pp. 751-764.

URL الوصول: http://www.emeraldinsight.com/doi/10.1108/JCM-09-2023-6296

المؤلفون: Retorta, Mariana Filipa Gaspar

المساهمون: Duarte, Alexandre, RUN

مصطلحات موضوعية: Marketing, Redes sociais, Influenciadores digitais, Literacia publicitária, Social media, Digital influencers, Advertising literacy, Domínio/Área Científica::Ciências Sociais::Ciências da Comunicação

وصف الملف: application/pdf

الاتاحة: http://hdl.handle.net/10362/174506

المؤلفون: Joaquín González-Cabrera, Vanessa Caba-Machado, Beatriz Feijóo, Adoración Díaz-López, Raquel Escortell, Juan Manuel Machimbarrena

المصدر: Acta Psychologica, Vol 249, Iss , Pp 104476- (2024)

مصطلحات موضوعية: Loot boxes, Gambling, Advertising literacy, Videogames, Adolescents, Minors, Psychology, BF1-990

وصف الملف: electronic resource

Relation: http://www.sciencedirect.com/science/article/pii/S0001691824003536; https://doaj.org/toc/0001-6918

URL الوصول: https://doaj.org/article/f7096ba97fa148ca890fe3bfb9ec98c4

المؤلفون: Gülden Özkan, Mehmet Halim Arslan

المصدر: Akademik İncelemeler Dergisi, Vol 19, Iss 1, Pp 137-166 (2024)

مصطلحات موضوعية: social media literacy, advertising literacy, influencer marketing, adolescents, sosyal medya okuryazarlığı, reklam okuryazarlığı, influencer pazarlama, ergenler, Social sciences (General), H1-99

وصف الملف: electronic resource

Relation: https://dergipark.org.tr/tr/download/article-file/3259331; https://doaj.org/toc/1306-7885

URL الوصول: https://doaj.org/article/452ed85becb5401fa2e0bb241ea3616a

المؤلفون: Dávila Palacio, Manuela

المساهمون: Díaz Ospina, Juliana

المصدر: Universidad Católica de Manizales ; RI-UCM

مصطلحات موضوعية: Advertising literacy, Critical evaluation, Advertising strategies, Advertising analysis, Alfabetización publicitaria, Evaluación crítica, Estrategias publicitarias, Análisis de publicidad

وصف الملف: 33 Páginas; application/pdf

Relation: https://repositorio.ucm.edu.co/handle/10839/4460

الاتاحة: https://repositorio.ucm.edu.co/handle/10839/4460

المؤلفون: Sophie C. Boerman, Eva A. van Reijmersdal, Esther Rozendaal

المصدر: Media and Communication, Vol 11, Iss 4, Pp 140-150 (2023)

مصطلحات موضوعية: advertising literacy, awareness campaign, disclosure, influencer marketing, minors, online video, persuasion knowledge, pictograms, transparency, Communication. Mass media, P87-96

وصف الملف: electronic resource

Relation: https://www.cogitatiopress.com/mediaandcommunication/article/view/7050; https://doaj.org/toc/2183-2439

URL الوصول: https://doaj.org/article/62b7c2377a6d4adba198714b51a65d96

المؤلفون: Josephine Jahn, Tobias Vogel, Aaron Heinz, Dorien Duffner-Korbee, Lale Rüther, Tamara Marksteiner

المصدر: MedienPädagogik: Zeitschrift für Theorie und Praxis der Medienbildung, Vol 57, Iss Medienkompetenz messen (2024)

مصطلحات موضوعية: Advertising Literacy, Influencing, Soziale Medien, Werbung, Influencer Marketing, Special aspects of education, LC8-6691

وصف الملف: electronic resource

Relation: https://www.medienpaed.com/article/view/1711; https://doaj.org/toc/1424-3636

URL الوصول: https://doaj.org/article/945a020df24d48689ffb542d3e3c862f

المؤلفون: Loose, Femke, Hudders, Liselot, De Jans, Steffi, Vanwesenbeeck, Ini

المصدر: Young Consumers, 2022, Vol. 24, Issue 1, pp. 74-94.

URL الوصول: http://www.emeraldinsight.com/doi/10.1108/YC-04-2022-1507

المؤلفون: Ferhat Ensar, Abdurrahman Gündüz

المصدر: Ana Dili Eğitimi Dergisi, Vol 11, Iss 1, Pp 257-268 (2023)

مصطلحات موضوعية: reklam okuryazarlığı, türkçe öğretim programı, türkçe ders kitabı, advertising literacy, turkish curriculum, turkish textbook, Education

وصف الملف: electronic resource

Relation: https://dergipark.org.tr/tr/download/article-file/2548765; https://doaj.org/toc/2147-6020

URL الوصول: https://doaj.org/article/e427e6d407894f7ab199abe005641ef8

المؤلفون: Ahmet Ayhan, Hediye Aydoğan

المصدر: Türkiye İletişim Araştırmaları Dergisi, Iss 41, Pp 276-294 (2022)

مصطلحات موضوعية: dijital reklam, dijital reklam okuryazarlığı, ebeveyn arabuluculuk stratejileri, dijital tabanlı eğitim, eylem araştırması, digital advertising, digital advertising literacy, parental mediation strategies, digital-based education, action research, Communication. Mass media, P87-96

وصف الملف: electronic resource

Relation: https://dergipark.org.tr/tr/download/article-file/2452360; https://doaj.org/toc/2630-6220

URL الوصول: https://doaj.org/article/1a0727a8d0944a5199ead04510e23246

المؤلفون: Robayo-Pinzon, Oscar, Rojas-Berrio, Sandra, Núñez-Gómez, Patricia, Miguélez-Juan, Blanca, García-Béjar, Ligia

المصدر: Young Consumers, 2021, Vol. 23, Issue 2, pp. 255-281.

URL الوصول: http://www.emeraldinsight.com/doi/10.1108/YC-05-2021-1331

المؤلفون: Beatriz Feijoo, Charo Sádaba

المصدر: Media and Communication, Vol 10, Iss 1, Pp 339-349 (2022)

مصطلحات موضوعية: advertising literacy, children, hybrid advertising, mobile devices, parents perceptions, persuasive intention, Communication. Mass media, P87-96

وصف الملف: electronic resource

Relation: https://www.cogitatiopress.com/mediaandcommunication/article/view/4720; https://doaj.org/toc/2183-2439

URL الوصول: https://doaj.org/article/a1d2a085b2a74ef5b1543a050e6418fe

المؤلفون: Delia Cristina Balaban, Meda Mucundorfeanu, Larisa Ioana Mureșan

المصدر: Media and Communication, Vol 10, Iss 1, Pp 305-316 (2022)

مصطلحات موضوعية: ad disclosure, adolescents, advertising, advertising literacy, instagram, social media influencer, sponsorship transparency, Communication. Mass media, P87-96

وصف الملف: electronic resource

Relation: https://www.cogitatiopress.com/mediaandcommunication/article/view/4652; https://doaj.org/toc/2183-2439

URL الوصول: https://doaj.org/article/cc6678f225f34c0b9bec2129db61054d

المؤلفون: Hediye Aydoğan

المصدر: Türkiye İletişim Araştırmaları Dergisi, Iss 38, Pp 505-511 (2021)

مصطلحات موضوعية: reklamcılık, dijital reklamcılık, reklam okuryazarlığı, türkiye, değerlendirme, advertising, digital advertising, advertising literacy, turkey, review, Communication. Mass media, P87-96

وصف الملف: electronic resource

Relation: https://dergipark.org.tr/tr/download/article-file/1754422; https://doaj.org/toc/2630-6220

URL الوصول: https://doaj.org/article/8552ac7cd43148d4ad09f71c95db1c39

المؤلفون: Tahir, Fizza, Nisar, Asma, Rehmat, Maryam

مصطلحات موضوعية: Social media advertising, purchase intention, advertising literacy, influencer review, e-lifestyle, brand awareness

Relation: https://doi.org/10.5281/zenodo.8051039; https://doi.org/10.5281/zenodo.8051040; oai:zenodo.org:8051040

الاتاحة: https://doi.org/10.5281/zenodo.8051040

المؤلفون: Craveiro, Pâmela Saunders Uchôa, Toledo, Thiago de Freitas

المصدر: Comunicação & Educação; v. 28 n. 1 (2023): Abordagens educomunicativas a partir da linguagem, cultura pop e redes; 42-57 ; Comunicação & Educação; Vol. 28 No. 1 (2023): Abordagens educomunicativas a partir da linguagem, cultura pop e redes; 42-57 ; Comunicação & Educação; Vol. 28 Núm. 1 (2023): Abordagens educomunicativas a partir da linguagem, cultura pop e redes; 42-57 ; 2316-9125 ; 0104-6829

مصطلحات موضوعية: Advertising, Education, Citizenship, Advertising literacy, University outreach, Publicidade, Educação, Cidadania, Literacia publicitária, Extensão universitária

وصف الملف: application/pdf

Relation: https://www.revistas.usp.br/comueduc/article/view/194805/196133; https://www.revistas.usp.br/comueduc/article/view/194805

الاتاحة: https://www.revistas.usp.br/comueduc/article/view/194805

المؤلفون: Feijoo, Beatriz, Zozaya Durazo, L.D., Sádaba, Charo

مصطلحات موضوعية: adolescents, influencers, critical thinking, advertising literacy, Scopus, JCR

Relation: vol. 10, nº 1; https://www.nature.com/articles/s41599-023-01872-y; Feijoo, B., Zozaya, L. & Sádaba, C. Do I question what influencers sell me? Integration of critical thinking in the advertising literacy of Spanish adolescents. Humanit Soc Sci Commun 10, 363 (2023). https://doi.org/10.1057/s41599-023-01872-y; https://reunir.unir.net/handle/123456789/15833; https://doi.org/10.1057/s41599-023-01872-y

الاتاحة: https://reunir.unir.net/handle/123456789/15833
https://doi.org/10.1057/s41599-023-01872-y

المؤلفون: Zozaya Durazo, L.D., Kacinova, Viera, Sadaba, Charo, Feijoo, Beatriz

مصطلحات موضوعية: alfabetización publicitaria, influencers, menores, redes sociales, publicidad híbrida, advertising literacy, minors, social media, hybrid advertising, Emerging

Relation: vol. 11, nº 2; https://revista.methaodos.org/index.php/methaodos/article/view/624; Zozaya-Durazo, L., Kačinová, V., Sádaba Chalezquer, C., & Feijoo Fernández, B. . (2023). El consumo crítico de influencers por menores en Eslovaquia. methaodos.Revista De Ciencias Sociales, 11(2), m231102a01. https://doi.org/10.17502/mrcs.v11i2.624; https://reunir.unir.net/handle/123456789/15576; https://doi.org/10.17502/mrcs.v11i2.624

الاتاحة: https://reunir.unir.net/handle/123456789/15576
https://doi.org/10.17502/mrcs.v11i2.624