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1Academic Journal
المؤلفون: Senarathna, Tharindu, Wijetunga, Dinuka
المصدر: South Asian Journal of Marketing, 2023, Vol. 5, Issue 1, pp. 1-14.
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2Academic Journal
المؤلفون: Tharindu Senarathna, Dinuka Wijetunga
المصدر: South Asian Journal of Marketing, Vol 5, Iss 1, Pp 1-14 (2024)
مصطلحات موضوعية: YouTube, Social media advertising, Advertising clutter, Skippable advertisements, Ad irritation, Business, HF5001-6182
وصف الملف: electronic resource
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3Academic Journal
المؤلفون: Mosa, Raafat Awad
المصدر: International research journal of management, IT and social sciences; Vol. 9 No. 1 (2022): January ; 203-220 ; 2395-7492 ; 10.21744/irjmis.v9n1.2022
مصطلحات موضوعية: advertising avoidance, advertising clutter, attractiveness, celebrity endorsement, expertise, trustworthiness
وصف الملف: application/pdf
Relation: https://sloap.org/journals/index.php/irjmis/article/view/2010/1825; https://sloap.org/journals/index.php/irjmis/article/view/2010
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4Academic Journal
المؤلفون: Çelik, Fatih, Yıldız, Selçuk Yasin, Ozkara, Behcet Yalin, Çam, Mehmet Safa, Ibrahim, Blend
المساهمون: Fakülteler, İşletme Fakültesi, İngilizce İşletme Bölümü
مصطلحات موضوعية: Digital ad avoidance, Advertising clutter, Consumer behavior, Longitudinal research design, E-commerce industry
وصف الملف: application/pdf
Relation: Global Knowledge, Memory and Communication; Makale - Uluslararası Hakemli Dergi - Kurum Öğretim Elemanı; http://hdl.handle.net/11467/7142
الاتاحة: http://hdl.handle.net/11467/7142
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5Academic Journal
المؤلفون: Kansal, Purva, Aggarwal, Divya
المصدر: Journal of Asia Business Studies, 2008, Vol. 2, Issue 2, pp. 52-60.
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6
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7
المؤلفون: Verhellen, Yann, Dens, N, De Pelsmacker, Patrick
المصدر: JOURNAL OF ELECTRONIC COMMERCE RESEARCH
مصطلحات موضوعية: PRODUCT PLACEMENT, PERCEPTIONS, Brand placement, PERSUASION KNOWLEDGE, IMPACT, Prominence, ONLINE, User generated content, ACCESSIBILITY, Celebrity expert endorsement, Business and Economics, MEDIA, ADVERTISING CLUTTER, ComputerApplications_GENERAL, INTERNET, ComputingMilieux_MISCELLANEOUS, ATTITUDE
وصف الملف: application/pdf
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8
المؤلفون: Anderson, Simon P., Foros, Øystein, Kind, Hans Jarle, Peitz, Martin
مصطلحات موضوعية: L13, Wirtschaftskonzentration, Betriebliche Preispolitik, information congestion, Medienwirtschaft, Bottleneck, pricing ads, Social science: 200::Economics: 210::Economics: 212 [VDP], mergers, entry, media economics, ddc:330, Medienökonomik, entry, Werbung, mergers, advertising clutter, D43, Theorie, ComputingMilieux_MISCELLANEOUS, D11
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9
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10Dissertation/ Thesis
المؤلفون: 柯啟馨
مصطلحات موضوعية: 網路廣告, 付費排序廣告, 廣告壅塞, 搜尋引擎滿意度, Yahoo!奇摩, Google, advertising clutter, user satisfaction, Yahoo!, pay per click, web advertisement
وصف الملف: 148 bytes; application/octet-stream
Relation: http://ir.lib.ntust.edu.tw/handle/987654321/9610; http://ir.lib.ntust.edu.tw/bitstream/987654321/9610/1/
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11Electronic Resource