يعرض 1 - 20 نتائج من 172 نتيجة بحث عن '"Aaker, Jennifer L."', وقت الاستعلام: 0.78s تنقيح النتائج
  1. 1
    Academic Journal

    المصدر: Journal of Consumer Psychology, 2000 Jan 01. 9(2), 67-82.

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    Academic Journal
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    Academic Journal

    المؤلفون: Aaker, Jennifer L.

    المصدر: Journal of Marketing Research, 1999 Feb 01. 36(1), 45-57.

  4. 4
    Academic Journal

    المؤلفون: Aaker, Jennifer L.

    المصدر: Journal of Marketing Research, 1997 Aug 01. 34(3), 347-356.

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    Academic Journal
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    Academic Journal
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    Academic Journal

    المصدر: Journal of Consumer Psychology, 2011 Apr 01. 21(2), 126-130.

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    Academic Journal

    المؤلفون: Aaker, Jennifer L., Akutsu, Satoshi

    المصدر: Journal of Consumer Psychology, 2009 Jan 01. 19(3), 267-270.

  9. 9
    Academic Journal

    المصدر: Journal of Consumer Research, 2008 Feb . 34(5), 670-681.

    Relation: Cassie Mogilner is a PhD candidate in marketing, Graduate School of Business, Stanford University, Stanford, CA 94305 ( mogilner_cassie@gsb.stanford.edu ). Jennifer L. Aaker is the Xerox Distinguished Professor of Knowledge, Haas School of Business, University of California, Berkeley, Berkeley, CA 94720 ( jaaker@haas.berkeley.edu ). Ginger Pennington is an assistant professor of marketing, Graduate School of Business, University of Chicago, Chicago, IL 60637 ( ginger.pennington@gsb.uchicago.edu ). Correspondence: Cassie Mogilner. The authors acknowledge the helpful input of the editor, associate editor, and reviewers. In addition, the authors thank Angela Lee, Priya Raghubir, Itamar Simonson, and Brian Sternthal for their insights and Helen Davidson, Wendy Liu, Nicole Ouellette, and Ravi Pillai for their invaluable assistance.; Time cools, time clarifies; no mood can be maintained quite unaltered through the course of hours. (Thomas Mann, The Magic Mountain , chap. 7)

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    Academic Journal

    المصدر: Journal of Marketing Research, 2007 Feb 01. 44(1), 100-113.

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    Academic Journal
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    Academic Journal

    المصدر: Journal of Public Policy & Marketing, 2006 Apr 01. 25(1), 53-66.

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    Academic Journal

    المؤلفون: Aaker, Jennifer L., Lee, Angela Y.

    المصدر: Journal of Marketing Research, 2006 Feb 01. 43(1), 15-19.

  14. 14
    Academic Journal

    المؤلفون: Aaker, Jennifer L.

    المصدر: Journal of Consumer Psychology, 2006 Jan 01. 16(4), 343-347.

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    Academic Journal
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    Academic Journal

    المؤلفون: Williams, Patti, Aaker, Jennifer L.

    المصدر: Journal of Consumer Research, 2002 Mar . 28(4), 636-649.

    Relation: Patti Williams is James G. Campbell, Jr. Memorial Term Assistant Professor of Marketing at the Wharton School of Business, University of Pennsylvania, 3620 Locust Walk, 1400 Steinberg Hall‐Dietrich Hall, Philadelphia PA 19104‐6371 ( pattiw@wharton.upenn.edu ). Jennifer L. Aaker is associate professor of marketing and Fletcher Jones Faculty Scholar at the Graduate School of Business, Stanford University, Stanford CA 94305‐5015 ( aaker@gsb.stanford.edu ). The authors wish to thank Lauren Block, Anne Brumbaugh, Loraine Lau, Vicki Morwitz, and Lara Tiedens for their insights on this article. Finally, the authors extend thanks to David Glen Mick, Wayne Hoyer, and three reviewers for their many thoughtful comments and suggestions.

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    Academic Journal

    المؤلفون: Aaker, Jennifer L., Lee, Angela Y.

    المصدر: Journal of Consumer Research, 2001 Jun . 28(1), 33-49.

    Relation: Jennifer L. Aaker is associate professor of marketing and Fletcher Jones Faculty Scholar at the Graduate School of Business, Stanford University, Stanford, CA 94305 ( aaker@gsb.stanford.edu ). Angela Y. Lee is associate professor of marketing at the J. L. Kellogg Graduate School of Management, Northwestern University, Evanston, IL 60208 ( aylee@northwestern.edu ) and is currently visiting associate professor of marketing at the S. C. Johnson Graduate School of Management, Cornell University. The authors thank Punam Anand Keller, Wendi Gardner, Susan Linton, David Mick, Itamar Simonson, Brian Sternthal, the associate editor, and four reviewers for their very helpful comments, and Chi‐wa Yuen for his assistance with data collection in Hong Kong. The authors contributed equally and are listed in alphabetical order.

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    Academic Journal
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    Academic Journal

    المؤلفون: Aaker, Jennifer L., Williams, Patti

    المصدر: Journal of Consumer Research, 1998 Dec . 25(3), 241-261.

  20. 20
    Academic Journal

    المصدر: Journal of Consumer Research, 1997 Dec . 24(3), 315-328.