المؤلفون: Chanthika Pornpitakpan, Yizhou Yuan

المصدر: Asia Pacific Journal of Marketing and Logistics, 2015, Vol. 27, Issue 4, pp. 535-558.

URL الوصول: http://www.emeraldinsight.com/doi/10.1108/APJML-05-2014-0086

المؤلفون: Yizhou Yuan, Jie Hui Han, Chanthika Pornpitakpan

المصدر: Australasian Marketing Journal. 25:2-11

مصطلحات موضوعية: Marketing, Economics and Econometrics, Service quality, media_common.quotation_subject, 010102 general mathematics, 05 social sciences, Advertising, 01 natural sciences, Mood, 0502 economics and business, Impulse (psychology), General Earth and Planetary Sciences, 050211 marketing, Business, 0101 mathematics, General Environmental Science, media_common

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::804b3bb6b714a53739cad2a312cd0ad3
https://doi.org/10.1016/j.ausmj.2016.12.003

المؤلفون: Chanthika Pornpitakpan, Jie Hui Han

المصدر: Australasian Marketing Journal. 21:85-93

مصطلحات موضوعية: Marketing, Economics and Econometrics, Service quality, business.industry, media_common.quotation_subject, 05 social sciences, 050109 social psychology, Advertising, Customer relationship management, 0502 economics and business, Impulse (psychology), General Earth and Planetary Sciences, 050211 marketing, 0501 psychology and cognitive sciences, Hofstede's cultural dimensions theory, Business, General Environmental Science, media_common

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::82a33a25759c28bcc9068947b13dc64b
https://doi.org/10.1016/j.ausmj.2013.02.005

المؤلفون: Qiuling Li, Chanthika Pornpitakpan, Siu Fong Isabel Fu

المصدر: Communications. 42

مصطلحات موضوعية: Attractiveness, Persuasion, Persuasive communication, Communication, media_common.quotation_subject, 05 social sciences, Advertising, Arts and Humanities (miscellaneous), 0502 economics and business, 050211 marketing, Attitude change, Marketing, Psychology, 050203 business & management, media_common

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::2a7bbb3c18e44e9c0e098f5f96e8b34d
https://doi.org/10.1515/commun-2017-0016

المؤلفون: Chanthika Pornpitakpan

المصدر: Australasian Marketing Journal. 20:282-296

مصطلحات موضوعية: Marketing, Economics and Econometrics, 05 social sciences, Classical conditioning, 050109 social psychology, Extant taxon, 0502 economics and business, General Earth and Planetary Sciences, 050211 marketing, 0501 psychology and cognitive sciences, Psychology, Social psychology, Consumer behaviour, General Environmental Science, Cognitive psychology

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::cc7b7fea58e3b9328796b831368bf763
https://doi.org/10.1016/j.ausmj.2012.07.002

المؤلفون: Celia M. Bonilla, Joseph A. Sy-Changco, Ramendra Singh, Chanthika Pornpitakpan

المصدر: Asia Pacific Journal of Marketing and Logistics. 23:755-772

مصطلحات موضوعية: Modalities, Marketing management, Digital marketing, business.industry, Multinational corporation, Value (economics), General Medicine, Marketing, business, Marketing strategy, Marketing mix, Popularity

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::6ad1b7945042ce8f0c3277553bc68a66
https://doi.org/10.1108/13555851111183129

المؤلفون: Chanthika Pornpitakpan

المصدر: Asia Pacific Journal of Marketing and Logistics. 22:545-553

مصطلحات موضوعية: Actuarial science, Full model, Economics, Regret, General Medicine, Consumer behaviour

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::f6585c83c178db5857b3ed464ec7f209
https://doi.org/10.1108/13555851011090556

المؤلفون: Chanthika Pornpitakpan

المصدر: Journal of Global Marketing. 23:275-287

مصطلحات موضوعية: Marketing, Cooking oil, By-product, Fish , Business, Product (category theory), Business and International Management, Pulp and paper industry, Partial support, Unit cost, Unit (housing)

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::fe18f523d8dbf775636a217be58531c3
https://doi.org/10.1080/08911762.2010.504518

المؤلفون: Chanthika Pornpitakpan

المصدر: Australasian Marketing Journal. 18:132-137

مصطلحات موضوعية: Marketing, Omission bias, Economics and Econometrics, 05 social sciences, 050109 social psychology, Regret, Framing (social sciences), 0502 economics and business, Economics, General Earth and Planetary Sciences, 050211 marketing, 0501 psychology and cognitive sciences, General Environmental Science

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::c10edf7c6367e32f9ca07df5608bc244
https://doi.org/10.1016/j.ausmj.2010.05.003

المؤلفون: Chanthika Pornpitakpan, Robert T. Green

المصدر: Asia Pacific Journal of Marketing and Logistics. 22:372-396

مصطلحات موضوعية: Individualism, Optimism, media_common.quotation_subject, Collectivism, Priming (media), Advertising, General Medicine, Product (category theory), Psychology, Social psychology, Consumer behaviour, media_common

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::37fb5191d204700e68a13b14dd75f463
https://doi.org/10.1108/13555851011062287

المؤلفون: Chanthika Pornpitakpan

المصدر: Asia Pacific Journal of Marketing and Logistics. 21:342-354

مصطلحات موضوعية: Microeconomics, Subtractive color, Actuarial science, Framing (social sciences), Economics, Full model, Cross-cultural, General Medicine, Consumer behaviour

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::61841c418e58a4d313cce31080bf4f48
https://doi.org/10.1108/13555850910973838

المؤلفون: Chanthika Pornpitakpan, Robert T. Green

المصدر: Asia Pacific Journal of Marketing and Logistics. 19:207-226

مصطلحات موضوعية: Individualism, Optimism, media_common.quotation_subject, Self-esteem, Collectivism, Priming (media), Advertising, General Medicine, Product (category theory), Psychology, Social psychology, Purchasing, media_common

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::4ff4523dcd8d831d83d6194c4b5fb2a1
https://doi.org/10.1108/13555850710772905

المؤلفون: Chanthika Pornpitakpan

المصدر: Asia Pacific Journal of Marketing and Logistics. 17:70-88

مصطلحات موضوعية: First language, media_common.quotation_subject, Stereotype, General Medicine, language.human_language, Indonesian, Trustworthiness, language, American business, Psychology, China, Adaptation (computer science), Attribution, Social psychology, media_common

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::dfdf356f848c023ecdc1c85d44965b8c
https://doi.org/10.1108/13555850510700933

المؤلفون: Chanthika Pornpitakpan, Andrew J. Tilley, Philip Bohle, Vincenzo Natale, Hervé Caci, Ana Adan

المساهمون: Caci H., Adan A., Bohle P., Natale V., Pornpitakpan C., Tilley A.

المصدر: Chronobiology International. 22:523-540

مصطلحات موضوعية: Adult, Male, Age effect, Personality Inventory, Psychometrics, Physiology, Photoperiod, media_common.quotation_subject, Culture, Factor structure, Time, Developmental psychology, Shift work, Age groups, Surveys and Questionnaires, Physiology (medical), Cultural diversity, Humans, Personality, DIURNAL TYPE, Morning, media_common, Chronobiology Phenomena, Reproducibility of Results, Middle Aged, MORNINGNESS, Circadian Rhythm, CULTURAL DIFFERENCE, Affect, PSYCHOMETRIC PROPERTIES, Normative, Female, CIRCADIAN RHYTHMS, Psychology, Demography

وصف الملف: STAMPA

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::4d08ba75be5903f260d1aa6d5b84b8c5
https://doi.org/10.1081/cbi-200062401

المؤلفون: Chanthika Pornpitakpan

المصدر: Journal of Euromarketing. 13:49-83

مصطلحات موضوعية: Marketing, German, Persuasion, Repetition (rhetorical device), media_common.quotation_subject, Cultural diversity, Geography, Planning and Development, language, Cross-cultural, Psychology, Social psychology, language.human_language, media_common

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::e62eebe04548db4370d84d4cb7917b79
https://doi.org/10.1300/j037v13n02_04

المؤلفون: Chanthika Pornpitakpan

المصدر: Journal of International Consumer Marketing. 16:7-23

مصطلحات موضوعية: Marketing, media_common.quotation_subject, First language, Stereotype, English language, language.human_language, Management Information Systems, Trustworthiness, language, American business, Attribution, Adaptation (computer science), Psychology, Social psychology, media_common, Malay

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::545cafcb453d747b0ef994f6241d1b6a
https://doi.org/10.1300/j046v16n03_02

المؤلفون: Chanthika Pornpitakpan

المصدر: Journal of Global Marketing. 17:141-172

مصطلحات موضوعية: Marketing, Persuasion, Argument, Source credibility, media_common.quotation_subject, Advertising, Business and International Management, Psychology, Social psychology, health care economics and organizations, media_common, Arousal, Elaboration likelihood model

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::a1fff4e25796caa84e58aaa4e0b98075
https://doi.org/10.1300/j042v17n02_07

المؤلفون: Chanthika Pornpitakpan

المصدر: Journal of Global Marketing. 17:91-113

مصطلحات موضوعية: Marketing, Uncertainty avoidance, Information seeking, media_common.quotation_subject, Interpersonal influence, Context (language use), Advertising, Brand loyalty, Individualism, Masculinity, Hofstede's cultural dimensions theory, Business and International Management, Psychology, Social psychology, media_common

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::76b1d4fc913b829908e37cd2fefd1369
https://doi.org/10.1300/j042v17n02_05

المؤلفون: Soo Jiuan Tan, Siew Meng Leong, Ah Keng Kau, Swee Hoon Ang, Chanthika Pornpitakpan, Kwon Jung

المصدر: Journal of Consumer Marketing. 21:190-207

مصطلحات موضوعية: Marketing, Blame, Ethnocentrism, Consumer ethnocentrism, media_common.quotation_subject, Political science, World War II, Development economics, Asian country, Context (language use), Business and International Management, Attribution, media_common

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::6bb899f394ba5b8ad869d0ea4d510c50
https://doi.org/10.1108/07363760410534740

المؤلفون: Chanthika Pornpitakpan

المصدر: Journal of International Consumer Marketing. 16:55-74

مصطلحات موضوعية: Marketing, Attractiveness, Source credibility, Credibility, Physical attractiveness, Perceived credibility, Advertising, Product (category theory), Business, Affect (psychology), Social psychology, Consumer behaviour, Management Information Systems

URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::c7fffac8c22d47eed2b4e9c2ff1fa834
https://doi.org/10.1300/j046v16n02_04